1. OVERVIEW OF E-COMMERCEBY
DEBORAH ADU-TWUMWAAH

2. E-COMMERCE/E-BUSINESS
e-commerce_-_evolution.mp4
Electronic commerce is commonly known as e- commerce, eCommerce or e-comm
It generally refers to the buying and selling of products or services over electronic systems such as the Internet and other computer networks. It may also involves exchanging of data for payment.E- Commerce.mp4
Different_Types_of_E_Commerce_Business_Model s.mp4

3. E-COMMERCE CONT’
E-business on other hand refers to more than just buying and selling products online. It also includes the entire online process of developing, marketing, selling, delivering, servicing and paying for products and services. E-Business_Models.mp4

4. E-COMMERCE CONT’
The amount of trade conducted electronically has grown extraordinarily with widespread Internet usage
Modern electronic commerce typically uses the World Wide Web (www).
It also uses a wider range of technologies such as , mobile devices and telephones as well.

5. E-COMMERCE CONT’ E-business can take the following forms: E-tailing
Market Research
Electronic Data Interchange (EDI)
, Fax, and Internet Telephony
The Security of Business Transactions

6. E-COMMERCE CONT’
E-tailing or The Virtual Storefront and the Virtual Mall
the selling of goods and services on the Internet or through solicitation
Mostly electronic commerce involves the transportation of physical items in some way.
Direct retail shopping
24-hour availability
global reach

7. E-COMMERCE CONT’ The ability to interact
Provide custom information and ordering,
Multimedia prospects
The Web is rapidly becoming a multibillion dollar source of revenue for the world's businesses.
E-commerce_[E-Tailing].mp4

8. E-COMMERCE CONT’
A number of businesses already report considerable success.
In 1997, Dell Computers reported orders of a million dollars a day.
By early 1999, projected e-commerce revenues for business were in the billions of dollars
Stocks of companies deemed most adept at e-commerce were skyrocketing.

9. E-COMMERCE CONT’ Market Research
In early 1999, it was widely recognized that companies could gather data about prospects and customers.
Through site registration, questionnaires, and as part of taking orders.

10. E-COMMERCE CONT’
The issue of whether data was being collected with the knowledge and permission of market subjects had been raised.
Microsoft referred to its policy of data collection as "profiling".

11. E-COMMERCE CONT’
Electronic Data Interchange (EDI) is the structured transmission of data between organizations by electronic means.
It is used to transfer electronic documents or business data from one computer system to another computer system, i.e. from one trading partner to another trading partner without human intervention.
What_is_EDI__[Electronic_Data_Interchange].mp4

12. E-COMMERCE CONT’ E-Mail, Fax, and Internet Telephony
E-commerce is also conducted through , facsimile or fax, and the emerging use of telephone calls over the Internet.

13. E-COMMERCE CONT’
Companies use and fax for unsolicited ads (usually viewed as online junk mail or spam) to consumers and other business prospects
An increasing number of business Web sites offer e- mail newsletters for subscribers.

14. E-COMMERCE CONT’
A new trend is opt-in in which Web users voluntarily sign up to receive about product categories or other subjects they are interested in

15. E-Business
Refers to serving customers through an online exchange of information in addition to processing transactions over the internet.
Online banking or internet banking is an example of e-business.Learn_about_E-Business.mp4

16. E-Business Models Business to Business (B2B)
Business to Consumer (B2C)
Consumer to Business (C2B)
Consumer to Consumer (C2C)
Different_Types_of_E_Commerce_Business_Model s.mp4

17. E-Business Models Business-to-Business Buying and Selling
Electronic commerce that takes place between businesses is referred to as business-to-business or B2B.
Example is Oracle – a software company which sells its products – softwares to other business in other to make profit.internet,_intranet_and_extranet.mp4

18. Business to Consumer
Electronic commerce that takes place between businesses and consumers, on the other hand, is referred to as business-to-consumer or B2C.
This is the type of electronic commerce conducted by companies such as Amazon.com.

19. Types of B2C Pure Click businesses – they have only online presence
Brick and Click or Click and Mortar businesses – they have both online physical presence.

20. Consumer to Business
Consumers sells products or services to businesses online

21. Consumer to Consumer
Online business connect customers or individual to buy and sell goods and services to one another.
Examples include Tonaton, OLX, Ebay, Google Trade.

22. E-COMMERCE CONT’ The Security of Business Transactions
In general this ensures the privacy and effectiveness of transactions.
The_Importance_of_Ecommerce_Security.mp4

23. E-COMMERCE CONT’ History of E-Commerce
electronic commerce was identified as the facilitation of commercial transactions electronically, using technology such as Electronic Data Interchange (EDI) and Electronic Funds Transfer (EFT).

24. E-COMMERCE CONT’
These were both introduced in the late 1970s, allowing businesses to send commercial documents like purchase orders or invoices electronically.
The growth and acceptance of credit cards, automated teller machines (ATM) and telephone banking in the 1980s were also forms of electronic commerce.

25. E-COMMERCE CONT’
Another form of e-commerce was the airline reservation system

26. E-COMMERCE CONT’
In 1990, Tim Berners-Lee invented the World-Wide- Web web browser and transformed an academic telecommunication network into a worldwide everyman everyday communication system called internet/www.

27. E-COMMERCE CONT’
Although the Internet became popular worldwide around 1994 with the adoption of Mosaic web browser, it took about five years to introduce security protocols allowing continual connection to the Internet.

28. E-COMMERCE CONT’
By the end of 2000, many European and American business companies offered their services through the World Wide Web.
Since then people began to associate a word "ecommerce" with the ability of purchasing various goods through the Internet using secure protocols and electronic payment services

29. E-COMMERCE CONT’ Timeline
1979: Michael Aldrich invented online shopping mainly using EDI.
1984: Gateshead SIS/Tesco is first B2C online shopping and Mrs Snowball, 72, is the first online home shopper

30. E-COMMERCE CONT’
1985: Nissan UK sells cars and finance with credit checking to customers online from dealers' lots.
1990: Tim Berners-Lee writes the first web browser, WorldWideWeb, using a NeXT computer.

31. E-COMMERCE CONT’
1994: Netscape releases the Navigator browser in October under the code name Mozilla.
Pizza Hut offers online ordering on its Web page. The first online bank opens.

32. E-COMMERCE CONT’
1995: Jeff Bezos launches Amazon.com and the first commercial-free 24 hour, internet-only radio stations, Radio HK and NetRadio start broadcasting. Dell and Cisco begin to aggressively use Internet for commercial transactions. eBay is founded by computer programmer Pierre Omidyar as AuctionWeb

33. E-COMMERCE CONT’
1998: Electronic postal stamps can be purchased and downloaded for printing from the Web.
1998: Alibaba Group is established in China. And it leverage China's B2B and C2C, B2C(Taobao) market by its Authentication System.

34. E-COMMERCE CONT’
2002: eBay acquires PayPal for $1.5 billion. Niche retail companies Wayfair and NetShops are founded with the concept of selling products through several targeted domains, rather than a central portal.
2003: Amazon.com posts first yearly profit.

35. E-COMMERCE CONT’
2010: Groupon reportedly rejects a $6 billion offer from Google. Instead, the group buying websites plans to go ahead with an IPO in mid-2011.

36. E-COMMERCE CONT’
2011: UGODEAL was launched in October- this is an online shopping website for Ghanaians to buys goods and services online using their mobile money, E-ZWICH and bank details.
: buytoghana.com launched, google trade, Tonaton, OLX etc.

37. E-COMMERCE CONT’
The United Kingdom has the biggest e-commerce market in the world when measured by the amount spent per capita
The internet economy in UK is likely to grow by 10% between 2010 to 2015

38. E-COMMERCE CONT’ China's eCommerce presence continues to expand.
With 384 million internet users, China’s online shopping sales rose to $36.6 billion in 2009

39. E-COMMERCE CONT’
E-Commerce has become an important tool for businesses worldwide not only to sell to customers but also to engage them.