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The Industry – The Association

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Presentation on theme: "The Industry – The Association"— Presentation transcript:

1 The Industry – The Association
You’re Part Of Something BIG! The Industry – The Association The Florida Vacation Rental Industry today represents a $31 billion dollar per year economic engine. Over 322,000 employees. 50% of Florida’s 106 million guests stay in non hotel lodging. Recent information points towards Florida holding 25% of the entire professional VRM Market. (National VRMA) ________________________________________________________________ The Florida VRMA currently represents property managers with over 30,000 units of housing statewide. Our membership: Vacation rental managers, major attractions, industry vendors, industry partners. We spend 1/3 of our membership budget on lobbying to protect the industry. Approaching our 21st year as an industry association.

2 A BIG piece of a BIG Hospitality Industry
The overall tourism industry in Florida generates $108 Billion dollars in out of state spending output from tourists. Out of state tourism generates $300 million per day. Some individual Florida counties generate as much as much as $2.3 billion per year in economic benefits from vacation rentals alone. In the absence of the state and local taxes generated by tourism, each Florida household would need to pay $1,535 to maintain the current level of government services Out-of-state visitor spending supported 1.4 million Florida jobs in 2015, with an associated income of $50.7 billion. Investments, both foreign and domestic each year in rental properties exceeds $16 Billion dollars.

3 Connect With Your Regional Chapter(s)
Events Education Outreach Chapter Participation Your Chapter - Other Chapters - You Choose! Grow Local Industry Participation

4 Data Collection & Sharing
Florida VRMA collects data from various sources including the participation from our members. Making smart business decisions based upon industry data and projections. All of this can be found on our website. Links To Industry Data Sources Market Reports Real Estate data Regional Economic Impact Studies

5 Using The Brand We urge members to use our Florida VRMA logo on their websites, s and other visible displays. Guests and business partners like to see that you are a participating business in a professional industry association. Download a logo today from our website. (members only access) VRM’s will have access to a digital badge in 2017. Guests and businesses do verify that you are a participating member.

6 Join A Committee, Get Involved, Locally Or On The State Level
Take Your Pick Based Upon Your Skills Membership Government Affairs Public Relations Events Xtravaganza Conference Chapter Governance

7 Events Provide Valuable Education & Networking Opportunities
Networking at all of the events Educational Meetings Online and On Location Conferences and Trade Shows

8 The Largest Florida VRM Conference
80 exhibitors 14,000 sq. ft. of conference area 18 presentations & demonstrations

9 Get The Florida VRMA – MBA The Advantage Over Your Competition
Valuable information, education and product knowledge to grow your business. New 2017 Webinar sessions coming this year with certificates for participating. Webinars already posted and upcoming topics: Credit Card Processing, Fraud Protection, Charge Backs and more… Vacation Rental Real Estate, Sales Trends & Transaction Assistance More Direct Bookings Using Google Techniques

10 Your Membership $ Dollars
Where do they go? 1/3 goes towards lobbying to support and defend our industry. Events, we have events that are FREE to attend all year long. Support staff for events and members. Regional support for our chapters. Pay your dues by monthly debit or annually Need More Exposure? Grab One Of Our Sponsorships

11 Using Our Website Effectively
Update your profile Keep your employees and colleagues current. Tell us when a key staff member changes. Make sure everyone at your office is signed up with their own login. Post job openings Post a discount Register for events Use member to member services/products whenever possible Industry Data resources. VR Managers get a free consumer listing on our website yourfloridavacationhome Discounts and promotions Keeping the website contacts current also confirms the correct voting member of the company

12 Change The Narrative! Help us tell the Vacation rental story?!?!
We need your industry testimonials and stories. Lets change the narrative to positive stories about the vacation rental industry. You get exposure, we get great stories! Get your peers to join or educate them on the vacation rental industry.

13 The Rental By Owner Platform
Florida VRMA and CiiRUS Team Up To Offer A FREE Management Platform To Assist The Owner/Manager With Less Than 5 Homes.

14 How Can We Help? Denis Hanks Executive Director 407-201-0120
Jodi Foster Membership Coordinator


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