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The Rise of Social Media

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Presentation on theme: "The Rise of Social Media"— Presentation transcript:

1 The Rise of Social Media
in law enforcement and beyond… Chief Bryan M. Larkin Waterloo Regional Police Service

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6 SOCIAL MEDIA HAS THE POWER TO:
Influence behaviour Build community Act immediately Alter the traditional media cycle Provide intelligence Influence public opinion and politics Change the face of crime Provide an opportunity to organize Increase visibility Create a ‘big brother’ culture Impact your corporate image

7 SOCIAL MEDIA HAS THE POWER TO: Influence Behaviour

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10 SOCIAL MEDIA HAS THE POWER TO: Build communities

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12 SOCIAL MEDIA HAS THE POWER TO: Act immediately

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14 SOCIAL MEDIA HAS THE POWER TO: Alter the traditional media cycle

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16 SOCIAL MEDIA HAS THE POWER TO: Reach across the world

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18 SOCIAL MEDIA HAS THE POWER TO: Provide intelligence

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20 SOCIAL MEDIA HAS THE POWER TO: Influence public opinion and politics

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22 SOCIAL MEDIA HAS THE POWER TO: Change the face of crime

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24 SOCIAL MEDIA HAS THE POWER TO: Provide an opportunity to organize

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26 SOCIAL MEDIA HAS THE POWER TO: Increase visibility

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28 SOCIAL MEDIA HAS THE POWER TO: Create a ‘big brother’ culture

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30 SOCIAL MEDIA HAS THE POWER TO: Impact your corporate image

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32 SOCIAL MEDIA: A virtual society and a commentary on perceived reality. The conversation is now.


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