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Enterprise and Global Management of Information Technology

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1 Enterprise and Global Management of Information Technology
Chapter 14 Enterprise and Global Management of Information Technology McGraw-Hill/Irwin Copyright © 2011 by The McGraw-Hill Companies, Inc. All rights reserved.

2 Learning Objectives Identify each of the three components of information technology management and use examples to illustrate how they might be implemented in a business. Explain how failures in IT management can be reduced by the involvement of business managers in IT planning and management. Identify several cultural, political, and geo-economic challenges that confront managers in the management of global information technologies.

3 Learning Objectives Explain the effect on global business/IT strategy of the trend toward a transnational business strategy by international business organizations Identify several considerations that affect the choice of IT applications, IT platforms, data access policies, and systems development methods by a global business enterprise Understand the fundamental concepts of outsourcing and offshoring, as well as the primary reasons for selecting such an approach to IS/IT management

4 To become global powerhouses, companies invest in
Business and IT To become global powerhouses, companies invest in Global e-business E-commerce Other IT initiatives Business managers and professionals need to understand to manage this vital organizational function As the 21st century unfolds, many companies are transforming themselves into global powerhouses via major investments in Global e-business E-commerce Other IT initiatives There is a need for business managers and professionals to understand how to manage this vital organizational function

5 RWC 1: Reinventing IT at BP
CEO called BP “Serious underperformer” “Promised a lot but not delivered very much” CIO called for serious reductions $3 Billion budget 2,000 vendors 4,200 IT employees Replaced 80% of top IT leadership Moved from centralized to embed IT Rebid supplier contracts Vendors had to re-earn business

6 Components of IT Management
Managing the joint development and implementation of business and IT strategies Use IT to support strategic business priorities Align IT with strategic business goals Managing the development and implementation of new business/IT applications and technologies Information systems development Managing the IT organization and infrastructure Hardware, software, databases, networks, and other resources

7 Three things happened in the past few years
Business/IT Planning Three things happened in the past few years Businesses connected networks Intranets provide essential applications Maintaining PCs on a network is expensive Urgent need for centralization

8 Three things happened in the past few years
Business/IT Planning Three things happened in the past few years Businesses connected networks Intranets provide essential applications Maintaining PCs on a network is expensive Urgent need for centralization

9 Three things happened in the past few years
Business/IT Planning Three things happened in the past few years Businesses connected networks Intranets provide essential applications Maintaining PCs on a network is expensive Urgent need for centralization

10 Avnet Marshall Organizational Components

11 Organizing IT Early Years Next Current Early Years Next Current
Centralization of computing with large mainframes Next Downsizing and moving back to decentralization Proliferation of mid-range and mini-computers Current Hybrid of centralized and decentralized components IS Subsidiaries Outsourcing Systems integrators Application service providers Early Years Centralization of computing with large mainframes Next Downsizing and moving back to decentralization Proliferation of mid-range and mini-computers Current Centralized control over the management of IT while serving the strategic needs of business units Hybrid of centralized and decentralized components

12 Managing Application Development
Systems analysis and design Prototyping Applications programming Project management Quality assurance System maintenance

13 Managing IS Operations
Data Centers Hardware, software, network, personnel Computer system operations Network management, production control and support System monitors Chargeback systems IS operations management is concerned with the use of hardware, software, network, and personnel resources in data centers Operational activities that must be managed: Computer system operations, Network management. Production control, Production support System Monitors Monitor the processing of computer jobs Help develop a planned schedule of computer operations that can optimize computer system performance Product detailed statistics that are invaluable for effective planning and control of computing capacity Chargeback systems Allocates costs to users based on the information service rendered Process Control Capabilities Systems that not only monitor but automatically control computer operations at large data centers

14 Recruiting, training and retaining Evaluating employee job performance
IT Staff Planning Recruiting, training and retaining Evaluating employee job performance Rewarding outstanding performance Setting salary and wage levels Designing career paths Chief Information Officer (CIO) Chief Technology Officer (CTO) E-commerce architect Technical team leader Practice manager Systems analyst Recruiting, training and retaining qualified IS personnel Evaluating employee job performance Rewarding outstanding performance with salary increases and promotions Setting salary and wage levels Designing career paths for IT Executives Chief Information Officer (CIO) Oversees all uses of information technology Brings them into alignment with strategic business goals Chief Technology Officer (CTO) In charge of all information technology planning and deployment Manages the IT platform Second in command E-commerce architect Technical team leader Practice manager Systems analyst

15 Technology Management
Platform for integrating business applications Both internally or externally focused Technologies Internet, intranets, e-commerce and collaboration, CRM, ERP, and SCM software Responsibility of Chief Technology Officer Platform for integrating business applications Both internally or externally focused Technologies Internet, intranets, electronic commerce and collaboration, CRM software, enterprise resource planning, and supply chain management Responsibility of Chief Technology Officer

16 Managing User Services
Support end user and workgroup computing Key roles Troubleshooting problems Gathering and communicating information Coordinating educational efforts Helping with end user application development Business units that support and manage end-user and workgroup computing Can be done with information centers staffed with user liaison specialists or with Web-enabled intranet help desks Key roles Troubleshooting problems Gathering and communicating information Coordinating educational efforts Helping with end user application development

17 Growth of services offshoring is linked to
Outsourcing’s Top Ten Outsourcing = The purchase of goods or services from third-party partners that were previously provided internally Why Outsource? Save money – achieve greater ROI Focus on core competencies – organizations can focus on the business that they are in Achieve flexible staffing levels Gain access to global resources Decrease time to market Offshoring Relocation of an organization’s business processes to a lower cost location Location is typically overseas Can be either production or service Growth of services offshoring is linked to Availability of large amounts of reliable and affordable communication infrastructure Digitization of many services Countries India, the Philippines, Ireland, and Eastern European countries Troubling trend Search for talent difficult Jobs plentiful Qualified labor pool declining in US Importing talent

18 Failures in IT Management
IT not used effectively Computerizing traditional business processes Need to develop innovative e-business processes IT not used efficiently Poor response times Frequent downtimes Poorly managed application development

19 Sr. Management’s Involvement in IT
Managerial and end user involvement Key ingredient to high-quality information system performance Involve business managers in IT management Governance structures, such as steering committees

20 COBIT and Business Objectives

21 The International Dimension
New global models Structured, yet agile Global, yet local Maximizing the risk-adjusted return Companies around the world are developing new models to operate competitively in a digital economy Structured, yet agile Global, yet local Concentrate on maximizing the risk-adjusted return from both knowledge and technology assets

22 Global Teams – Best Practices
Obtain local HR expertise Create job grade consistency across regions Manage dispersed staff as portfolio teams Make the work meaningful Clearly defining the roles of remote groups Bring remote staff to headquarters Foster communication across regional boundaries Obtain local HR expertise Different strategies for hiring, firing, and training Create job grade consistency across regions Provide basis for comparing and managing roles and people across locations Manage dispersed staff as portfolio teams Set objectives and distribute work regardless of residency Make the work meaningful Avoid sending mundane work to the same location Clearly defining the roles of remote groups Knowing roles in the larger picture creates a sense of identity and purpose Bring remote staff to headquarters Represents an endorsement and source of pride Foster communication across regional boundaries Videoconferencing and in-person meetings to showcase the local units

23 RWC 2: IT Leaders Face New Challenges
Emerging markets Demand attention, creativity Require different, simpler business models Country specific challenges South America – Mom and Pop shops Africa – limited broadband access Brazil – high tariffs Dubai and Abu Dubai – cheaper to import Provide testing ground for new technologies or processes Emerging markets Demand attention, creativity Require different, simpler business models Country specific challenges South America – Mom and Pop shops Africa – limited broadband access Use satellite connection Slower response rates Brazil – high tariffs Cheaper to buy locally Dubai and Abu Dubai Cheaper to import Provide testing ground for new technologies or processes

24 Global IT Management Dimensions
Political challenges Many countries regulate or prohibit the transfer of data across their national boundaries Others severely restrict, tax, or prohibit imports of hardware and software Some have local content laws that specify the portion of the value of a product that must be added in that country if it is to be sold there Others require a business to spend part of the revenue they earn in a country in that nation’s economy Geoeconomic challenges Physical distances are still a major problem It may take too long to fly in specialists It is difficult to communicate in real time across 24 time zones Many countries do not have good telephone and telecommunications services It may be hard to find skilled local workers There can be great differences in the cost of living and labor costs between countries Cultural challenges Languages Cultural interests Religions Customs Political philosophies Global IT managers need cultural training before they are sent on assignment Different work styles and business relationships

25 Transnational Business/IT Strategies
Companies are moving toward a transnational strategy Business depends heavily on information systems and Internet technologies to help integrate global business activities Requires an integrated and cooperative worldwide IT platform

26 Global Business Drivers
Competitive or environmental forces drive business requirements Examples of global drivers: Customers Products Operations Resources Collaboration • Global Customers. Customers are people who may travel anywhere or companies with global operations. Global IT can help provide fast, convenient service. • Global Products. Products are the same throughout the world or are assembled by subsidiaries throughout the world. Global IT can help manage worldwide marketing and quality control. • Global Operations. Parts of a production or assembly process are assigned to subsidiaries based on changing economic or other conditions. Only global IT can support such geographic flexibility. • Global Resources. The use and cost of common equipment, facilities, and people are shared by subsidiaries of a global company. Global IT can keep track of such shared resources. • Global Collaboration. The knowledge and expertise of colleagues in a global company can be quickly accessed, shared, and organized to support individual or group efforts. Only global IT can support such enterprise collaboration.

27 Hardware Difficulties
Global IT Platforms Hardware Difficulties High prices High tariffs Import restrictions Long lead times for government approvals Lack of local service or spare parts Lack of documentation tailored to local conditions Software Difficulties Incompatibility of software Europe vs Asia vs US Publisher reluctance May refuse to supply markets that disregard software licensing and copyright agreements Hardware Difficulties High prices High tariffs Import restrictions Long lead times for government approvals Lack of local service or spare parts Lack of documentation tailored to local conditions Software Difficulties Packages developed in Europe may be incompatible with American or Asian versions The software publisher may refuse to supply markets that disregard software licensing and copyright agreements

28 International Data Communications Issues

29 The Internet as a Global IT Platform
An interconnected matrix that reaches tens of millions of users in over 100 countries Business environment is free of traditional boundaries and limits Without incurring massive cost outlays for telecommunications, companies can Expand markets Reduce communications and distribution costs Improve profit margins

30 Establishing Global Websites
Will you have to develop a new navigational logic to accommodate cultural preferences? What content will you translate, and what content will you create from scratch to address regional competitors or products that differ from those in the U.S.? Should your multilingual effort be an adjunct to your main site, or will you make it a separate site, perhaps with a country-specific domain? What kinds of traditional and new media advertising will you have to do in each country to draw traffic to your site? Will your site get so many hits that you’ll need to set up a server in a local country? What are the legal ramifications of having your website targeted at a particular country, such as laws on competitive behavior, treatment of children, or privacy? 14-30

31 Internet Users by World Region

32 Global Data Access Issues
Transborder Data Flows may be viewed as violating National sovereignty Laws protecting local IT from competition Laws protecting local jobs Privacy legislation Transborder Data Flows may be viewed as violating A nation’s sovereignty because it avoids customs duties and regulations Laws protecting the local IT industry from competition Laws protecting local jobs Privacy legislation

33 U.S.-E.U. Data Privacy Requirements
Key data privacy provisions Notice of purpose and use of data collected Ability to opt out of third-party data distribution Access for consumers to their information Adequate security, data integrity, and enforcement Key data privacy provisions Notice of purpose and use of data collected Ability to opt out of third-party distribution of data Access for consumers to their information Adequate security, data integrity, and enforcement provisions

34 Internet Access in Restrictive Countries
Revolves around Controlling the conduits Filtering the flows Punishing the purveyors For most of the world restriction is not viable Hurts opportunities for growth and prosperity The struggle between Internet censorship and openness at the national level revolves around Controlling the conduits Filtering the flows Punishing the purveyors Most of the world has decided that restricting Internet access is not a viable policy Restricting access also hurts a country’s opportunities for economic growth and prosperity

35 Global Government Internet Restrictions
High Government Access Fees Kazakhstan, Kyrgyzstan Government Monitored Access China, Iran, Saudi Arabia, Azerbaijan, Ubekistan Government Filtered Access Belarus, Cuba, Iraq, Tunisia, Sierra Leone, Tajikistan, Turkmenistan, Vietnam No Public Access Allowed Burma, Libya, North Korea

36 Global Systems Development
Key development issues Conflicts over local vs global system requirements Agreement on common system features Disturbances caused by systems implementation and maintenance activities Global standardization of data definitions Key development issues Conflicts over local versus global system requirements Trying to agree on common system features Disturbances caused by systems implementation and maintenance activities Global standardization of data definitions

37 Systems Development Strategies
Key strategies for global systems development Transform an application used by the home office or a subsidiary into a global application Set up a multinational development team Parallel development Centers of excellence Offshore development

38 Internet-Enabled IT Development

39 RWC 3: Retiring CIOs and Succession
CIO role increasingly strategic and influential CIO skills shifting Shortage of qualified managers Developing and mentoring successors Key responsibility Today, the role of a CIO has become very strategic. Tomorrow’s CIOs will be even more involved in strategic thinking and influential in an organization. The skills needed to be a CIO has changed as their role has shifted from being a technologist to business strategist. Developing and mentoring their successors is one of the key responsibilities of IT leaders in an environment that includes the changing role of the CIO and a shortage of qualified managers.

40 RWC 4: Unified Global Operations
Important challenge Consistency in worldwide implementations Reinsurance Group of America developed a single system to manage Different languages Different time zones Different business methods Return on investment - 15% Better than expected Consistency across the different business functions, countries, languages and processes involved in worldwide implementations is one of the most important challenges faced by global organizations today. Reinsurance Group of America faced with a challenge in developing a single system that manages reinsurance business processes for numerous offices around the world—offices whose staffs speak different languages, are in different time zones, and just might be stuck in their ways as to how they manage their business. The result of developing this system resulted in a return on investment of 15% which was better than expected.


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