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Perception Chapter 6.

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Presentation on theme: "Perception Chapter 6."— Presentation transcript:

1 perception Chapter 6

2 threshold Perceived stimulus Absolute threshold Subliminal threshold
> 50% chance of detecting stimulus Subliminal threshold < 50% chance of detecting stimulus JND – just noticeable difference

3 Sensation vs. perception
Act of changing sensations into perception Meaningless to meaningful information Organization Structuralist – knit together bits Gestalt – fixed set of rules

4 organization Figure-ground Closure Similarity Proximity Simplicity
continuity Constancy Size Shape Brightness Depth perception – 7 Illusion – 4

5 Alternative perception
Cultural Esp Phi Apparent Virtual reality First impressions Clairvoyance


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