1. WP 8 Outreach and Training
Kathryn Keeble –
Simon Keeble –
WP leaders: Please prepare
BLIT, NERC, IMAR, UiB, OGS, UniHB, NIOZ, UPC
General Assembly 2017
Vilanova i la Geltrú, Spain; 27 – 29 June 2017

2. Who uses Twitter?
Who uses Facebook?

3. Objectives
WP No – WP title
To engage with, educate, and inform public, scientific and policy user groups
To develop an informative and interactive suite of complimentary tools that educates and engages public, scientific and policy user groups and maximise engagement with end users.
To produce educational and informational resources that deliver knowledge to end user groups
To deliver a series of training opportunities that informs, educates and promotes best practices to professional users of hardware, data and data products

4. Outreach Website Visual data outputs Flyers Leaflets Newsletters
Factsheets
outreach
Outreach
Wikipedia entry
Outreach Video
Conferences
Interview videos
Social media
Training
Training materials published
Posters
People
Wikipedia – Fixed-point Ocean Observatory
Outreach video – 1200 views
Interview videos 200 views

5. Website Statistics
Website statistics – 1st November 2013 to 27th June 2017
Spike May-July 2015 is TNA call
Spike around March / April 2016 is result of following events.
EMD Turku 2016  Logomo Conference Centre, Turku25/04/ /04/2016
OceanSITES meeting  National Oceanography Centre, Southampton17/04/ /04/2016
EGU General Assembly 2016  The Austria Center Vienna (ACV), Vienna15/03/ /03/2016

7. Most common search terms:
Derivatives of…..
fixo3
fixo3 project
tna
available facilities
Less common search terms:
marine greek blue lobster
we dancing like paralytics

8. Top page views Home page 37260 /data/ 5013 /observatory/ 5004
/observatory-data-pap/
2752
/deliverables/
2663
/project/
2487
/training-opportunities/workshop-3/
2423
/project-introduction-pack/
1889
/tna/
1806
/news/
1649
/training-opportunities/
1464
/observatory/antares/
1434
500+ pages, excluding plots.

9. Social media Twitter End of year 1: 541 followers
End of final year: 1,903 followers
If we assume that 10% of us regularly use Twitter, does that make it a better statistic?
Facebook
End of year 1: 48 likes
End of year 2: 66 likes
End of year 3: 83 likes
End of final year: 93 likes
Well targeted, Twitter followers aren’t ‘spam’ followers.
Facebook not so good but works better in other communities.
Twitter followers higher than many other EU projects but not a massive impact. Essential though.

10. Data Visualisations Observatory plot. Users can interact with plots
View metadata
Download the plots etc
Then can download the raw data, directly retrieved from Copernicus (or other).

11. Fully integrated set of data visualisations.

12. Data plot views via the website observatory pages and EarthVO
Views from integrated data pages
Views from observatory pages
Total
ANTARES
3,951
3,483
7,434
Biscay AGL
7,272
8,332
15,604
CIS
1,468
2,254
3,722
CVOO
266
377
643
DELOS A
1,012
2,423
3,435
DELOS B
3,462
4,257
7,719
DYFAMED
7,218
9,049
16,267
E1-M3A
7,538
11,737
19,275
E2-M3A
8,943
12,755
21,698
ESTOC
7,446
8,344
15,790
FRAM
3,099
2,922
6,021
LION
1,075
1,790
2,865
MOMAR
535
960
1,495
NEMO-SN1
699
1,202
1,901
NOG
902
1,808
2,710
OBSEA
3,407
5,185
8,592
PAP
7,541
7,775
15,316
PYLOS
3,830
7,594
11,424
SOG
821
1,826
2,647
STATION M
2,306
2,420
4,726
TENATSO
766
1,333
2,099
W1-M3A
3,841
7,180
11,021
77,398
105,006
182,404
206k views in total

13. Blue Line – EarthVO integration
Orange line – observatory pages
Gray line - total

14. Raw data downloads via the FixO3 website
Observatory
Downloads
ANTARES 30
Biscay AGL 39
CIS 12
CVOO 3
DELOS A 18
DELOS B 24
DYFAMED 38
E1-M3A 27
E2-M3A 25
ESTOC 22
FRAM 33
LION
MOMAR 17
NOG 10
OBSEA 14
PAP 28
PYLOS 20
SOG 8
STATION M 9
TENATSO 5
W1-M3A 36
457

15. Training Training for less experienced users of hardware (OGS, Italy)
3 day workshop – 15 participants
Training
Training for less experienced users of data products (NIOZ)
2 day workshop – 19 participants
Training for less experienced users of data (UniHB)
2 day workshop – 20 participants
54 students trained
International students
Excellent feedback from all workshops
All materials are available on the website
Very popular – each call oversubscribed

16. Lessons Learned
Gathering content for outreach is ‘painful’. We should plan outreach earlier for activities. This must be part of a deliverable and a requirement for submission.
Gathering data for 20+ observatories and getting it checked is just as painful. Just before a GA is the wrong time to review data.

17. Remaining Activity 4th and final newsletter by the end of August
Further dissemination activities for SA
Anything we can do with final results and deliverables?

18. FixO3 Legacy Lots of website content and products – not to be lost
Continuation of central catalogue of observatory information developed in WP2.
Training materials.
Adaption / continuation of data visualisations
We mustn’t lose the ease of access to data, this was a major achievement.