2. Alibaba It is a journey! Entrepreneurship course: case study
by Chen Chen

3. E-commerce
What is ? 2

4. Alibaba’s timeline 1998: Founded with B2B website. Hard time
2001: Achieve profitability.
2003: Taobao was founded.
Won
2004: Alipay was launched.
2005: Took China Yahoo.
Expanding
2007: Hong Kong IPO.
2008: Taobao Mall(Tmall) established.
2010: New products.
2014: IPO in U.S..
Acting as a king of the world 3

5. Jack Ma
Who is the Guy?
The founder and CEO
is just a tour guide. 4

6. Keys to Alibaba’s kingdom
Strong Believes
Smart and diligent people
Think globally
Act locally
Keep innovating 5

7. Thanks! Q&A Alibaba Presentation by Chen Chen (chen80@usc.edu)
University of Southern California
Thank Prof. C.-C.(Jay) Kuo for opening the entrepreneurship short course
Thank Xue for coordinating the presentation