1. Business Reference for Non-Business Librarians
Cara Berg, MLIS, MBA
Reference Librarian/Co-Coordinator User Education
David and Lorraine Cheng Library, William Paterson University

2. Business Reference
Business reference questions can be challenging and different
Different databases serve different needs
Business assignments can be challenging
Write a marketing plan!
Innovate a new product or service!
Find information for a client!
Scholarly, peer-reviewed journal articles are not always required in many business assignments

3. “I need articles about a business topic”
ABI/Inform Complete
ProQuest Business
Business Source Premier/Business Source Complete
EBSCO business
Lexis Nexis (newspapers)

4. “I need data about a company and/or industry”
IBIS- industry reports
Industry outlook, market share, financial data
Hoover’s- company (some industry)
Financial data, company news, company history
RefUSA
Mergent- company
PrivCo- private company data
Euromonitor- global

5. “I need to find primary and secondary sources on taxation of exempt organizations”
CCH (accounting database)
Accounting Research Manager
GAAP
FASB
Other accounting standards
Lexis Nexis (case law, regulations, news)
Cornell Law Library Online
Searchable Internal Revenue Code

6. “I need demographic data”
Statista
Groups of graphs and charts from statistics from reputable sources
Bureau of Labor Statistics (
GDP information
Employment information
Wages by demographic data
Census (
Population information

7. Questions?
Please me at