1. Chapter 10: Intellectual Property Issues in Sports

2. Major Categories
Copyright
Trademark
Patents

3. Importance in Sports Law
Licensing Trademarks
Protecting Trademarks (Enforcement, CLC, e.g.)
Licensing Revenues
Mascots and Trademarks (Lanham Act)
Not mascots, but names
“Ambush marketing”

4. Copyright Consider U.S. Copyright Act of 1976
Federal protection for copyrights—Const. art. I, sec. 8, cl. 8
Sonny Bono Copyright Term Extension Act of 1998
Infringement

5. Other Copyright Issues
First Sale Doctrine
Fair Use Doctrine
Fair Use Cases
Work Made for Hire (WMFH)
“Public Domain”

6. Trademarks Lanham Act Avoid Likelihood of Confusion
Fanciful, Arbitrary, Suggestive, Descriptive, Generic
Compare with “service marks” such as McDonald’s
Certification Marks

7. Other Trademark Issues
Names
Colors
Symbols and sounds
Method of Acquiring a ™ and ®
Immoral, deceptive or scandalous matters may not be trademarked
Renewal issues

8. Continued Generic Names Trade Secrets UTSA Policing Marks
Federal Trademark Dilution Act of 1995
Trade Dress
Madrid Protocol? (1996)

9. Patents How different than copyright or trademark? How similar?
Relevant to Sports Law?

10. Other IP Issues Counterfeiting Piracy?
Anticybersquatting Consumer Protection Act (ACPA, 1999)
Cybersquatting
Typosquatting
WIPO
ICANN