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Part Four ANALYSIS AND PRESENTATION OF DATA

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Presentation on theme: "Part Four ANALYSIS AND PRESENTATION OF DATA"— Presentation transcript:

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2 Part Four ANALYSIS AND PRESENTATION OF DATA
McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc.,All Rights Reserved.

3 Chapter Fifteen DATA PREPARATION AND DESCRIPTION

4 Editing Detects errors and omissions, Corrects them when possible, and
Certifies that minimum data quality standards are achieved

5 Editing (cont.) Guarantees that data are accurate
consistent with other information uniformly entered complete arranged to simplify coding and tabulation

6 Editing Field Editing translation of ad hoc abbreviations and symbols used during data collection validation of the field results. Central Editing

7 Coding Rules that guide the establishment of category sets
Appropriate to the research problem and purpose Exhaustive Mutually exclusive Derived from one classification principle

8 Content Analysis for Coding
Measures the semantic content of a message Researches the objective, systematic, and quantitative description of the content of a communication Syntactical unit Referential unit Propositional unit Thematic unit

9 Data Entry Options Optical scanning Voice recognition Keyboard

10 Data Entry Formats Database with full screen editor Spreadsheet

11 Descriptive Statistics
Distribution Descriptors Location Spread Shape

12 Descriptive Statistics
Distribution Descriptors Location Central Tendency Mean Median Mode

13 Descriptive Statistics
Distribution Descriptors Spread Variance, Standard Deviation, Range, Interquartile Range

14 Descriptive Statistics
Distribution Descriptors Shape Skewness Kurtosis


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