1. Website Committee (WC) Recommendations to Board of Selectmen
DRAFT – 4/3/17
WC: Rick Bell, Mike Harke, Ira Grossman

2. Website Committee Recommendations
Initial Task Statement from Selectmen (12/27/16)
Review current website (ease of use, content, format, etc).
Compare our current website with other municipalities.
Make recommendations:
On how we can improve navigation, information, and create an easy to maintain format;
On current website vs new website; and
On project time-line.

3. Website Committee Recommendations
Summary of WC actions – our process
Established fundamental website/tech quality requirements based on website comparisons and website best practices
Researched website vendors
Compared our website and technology to best-in-class town sites of similar size and resources
Isolated key differentiators and drivers for success of those sites
Solicited RFIs from vendor candidates (eight in total)
Evaluated vendor proposals against website/tech quality requirements
Determined finalist (Revize) and runner-up (VTS)

4. Website Committee Recommendations
Differentiating Factors – top two contenders

5. Website Committee Recommendations
WC recommendations
Develop new website using Revize vendor (includes key improvement themes – next slide)
Rationale:
Current vendor’s (GovOffice) proposal does not meet website quality requirements
Revize vendor meets all WC website/tech quality requirements and has an acceptable price quote
Add attractive imagery of Richmond on home page along with marketing link in top banner
Include clear value statement regarding living in Richmond
Effectively indexed by search engines for Richmond qualities
Establish, implement, and enforce Website Governance Policies
Includes responsibilities, process, and enhanced content

6. Website Committee Recommendations
WC recommendations (cont’d)
Utilize key improvement themes and features
Attractiveness and readability
Responsive to access by desktop, tablet, smart phones
Accessible to low vision and disable folks (WCAG2.0)
Banner for Community, Visitors, Government, etc.
Can add pick to market to Prospective Residents
Rotating displays on home page
Ease of use
Quick picks for frequently used functions
Usable navigation and search tool
Workflow capability
Good feedback from Revize references
Examples of Revize websites demonstrating the above

7. Website Committee Recommendations
Suggested next steps / project time-line
Select Board endorsement of WC recommendation
Finalize/procure contract with Revize vendor
Develop/document a website updating policy, which addresses the website management process x