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Ind. 2.06 STUDENTS WILL EMPLOY BRAINSTORMING strategies to generate feasible ideas for business ventures/products.

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Presentation on theme: "Ind. 2.06 STUDENTS WILL EMPLOY BRAINSTORMING strategies to generate feasible ideas for business ventures/products."— Presentation transcript:

1 Ind. 2.06 STUDENTS WILL EMPLOY BRAINSTORMING strategies to generate feasible ideas for business ventures/products.

2 Essential questions Why should an entrepreneur want to generate more ideas? What are advantages/disadvantages of idea-generating methods? How can a facilitator be of assistance to an entrepreneur?

3 Why do companies need to generate new ideas?
ENTREPRENEURS MUST BE ABLE TO THINK CREATIVELY! Solve problems Generate, develop, and communicate new ideas

4 New ideas….. Advantages Disadvantages
Brainstorming sessions can be unstructured and quickly become out of control Advantages More money Increased creativity Better society More pleasant working environment Better products and services Better management Improvements in productivity and reliability

5 Brainstorming sessions…
A facilitator (leader) is needed to keep the group on track Wise use of time Encouraging participation and creativity Remains objective and flexible

6 New Product Ideas/Brainstorming
The Joe Show –new products for

7 What questions help with idea generation?
Clarifying questions – those that help ensure a full understanding of topics. Exploratory questions – emphasize possibilities that have not yet been discussed; enhance teams ability to find creative solutions. Why questions – these examine the underlying rationale for actions, processes, or circumstances; useful for problem solving, planning and several other purposes.

8 THE CREATIVE PROBLEM SOLVING CYCLE

9 Where do I start….. Observe what's around you and what's been done before. Ask for product ideas from customers. Think creatively about pre-existing products.

10 activity Use the materials provided to: (note to teachers: give students a random collection of items i.e. ribbon, plates, paper clips, forks, spoons, rubber bands, etc.) Use the information you have learned today to brainstorm ideas to create a “new” product Be prepared to share, explain and sell your product to the class


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