1. Welcome to BEAUTIFUL San Diego
Vicon’s 9th annual A&E Summit

2. Summit Agenda - Day 1 The NEW Vicon – explained
MegaPixel camera round-up
MegaPixel recording & display best practices
Edge Analytics
Vicon Integrated Access Control
ViconNet 7.xx upgrades
A&E design tools
March , 2015
A & E Summit

3. Introductions The Vicon team New faces – old friends
Where are you from?
Vicon’s commitment to the design community
Vicon executive management

4. Bret Slides
March , 2015
A & E Summit

5. Megatrends in the Security Industry 2015
Innovation slowing down
Consolidation – driving proprietary behavior
Siliconization – driving commoditization
Analytics not a disrupter but an improved motion detection – provides help
PISM is an integral part of VMS

6. In Today’s Marketplace
There is a lot of talk about being a leader
Axis – Intelligent security solutions from the world leader
Milestone Systems – A global leader in IP video management software
HIKVision – Technology leader in network cameras
Arecont Vision – Leader in Megapixel IP cameras
Verint – Global leader in Actionable Intelligence solutions
Flir – World leader in the design, manufacture and marketing of thermal imaging cameras
Mobotix – Leading pioneer in network camera technology
Genetec – Leader in physical security and public safety industry

7. Like the Others, Vicon is a Leader
First PTZ camera enclosure
First megapixel camera
First digital video management platform
And Vicon has been in the industry for over 45 years and experienced:
Major technology shifts
Mergers and acquisitions of security companies
Developing definitions of standards
Economic downturns
The changing role of security in our lives
And clearly, overuse of terminology such as open platform and leadership
But Vicon has shifted focus and analyzed the leaders and now we believe …

8. True leaders don’t
create followers
They create Winners

9. The New Vicon Is Focused on Empowering You
Be Empowered with Vicon!
Vicon is dedicated to empowering our Partners by selling capabilities
Focus on accelerating:
Your growth
Your market position
Your customer’s expectations
Acknowledge our shared purpose as a team
Set our Partners up for success by providing a solution-focused offering
Capabilities – not products

11. It’s Not About the Role …
it’s about your goal!
Vicon is a strategic partner
Working with Vicon can increase your profits and create more opportunities
Vicon strives to be an easy company to work with
We are realistic, we know the analog and IP challenges
Together we can optimize the end-user solution

12. Vicon’s Mission
Vicon will deliver open and innovative video products and solutions while providing an unprecedented ease of use and customer experience

13. We Don’t Set Out to be a Leader
We set out to make a difference on a team!
Most channel friendly solution vendor
Sustainable profitable growth
The Standards based Video Integration Platform
…. more
Eric, you might want to elaborate here.

14. The Vicon Team-Ecosystem
Together we are more powerful
Grow with the Vicon T-Ecosystem
Capitalize on combined knowledge
Look for the synergies in our T-Ecosystem and promote them
Recognizing combined potential and opportunity
It’s not the amount of Partners we have on the team, but whether they are the RIGHT Partners to achieve the goals

15. The Old Ecosystem
The company and their products are the center. Not working towards one goal.
The company
Resellers
Integrators
A&Es
Distributors

16. The Vicon T-Ecosystem Opportunity Working together to achieve more
Distributors
Access Control
Building Management
A&Es
Value added resellers
Working together to achieve more
Vicon
The yellow arrow represents our contribution to the opportunity.
The blue ring is team work

17. Brand Timeline Stage 3: Stage 1: Stage 2: Wisdom Time Hero Time
Legend Time
Hero – Companies that gain notice for their innovation, exciting new offer, breakthrough technology. For example, Uber
Wisdom – Companies that are in markets where there is little new innovation, need to shift focus and differentiate in other areas; education/thought leadership For example: Southwest airline, acting innovative in a non-innovative industry
Legend – Companies that have successfully gone through stage 1 and 2 and have cemented their place in the market, longstanding brand with solid reputation, can weather storms. For example, Apple

18. Vicon’s Marketing Focus
Brand
Differentiate
Educate
Loyalty

19. Vicon Marketing Funnel
High-level branding such as advertising, and events to increase awareness, keep top-of-mind
Brand Awareness
Providing interactive tools to increase market knowledge and help Partners competently sell
Education
Demonstrate superiority, innovate
Differentiate
Loyalty

20. Vicon Marketing Initiatives
Activity focused marketing initiatives
Distinction campaign, reintroduce Vicon
Brand
Marketing enablement campaign: Interactive on-the-go tools to help you generate profit
Learning portals, curators of information
Educate
Program and market driven Partner programs
Commercialization of ecosystem, capability selling
Automation of sales chain
Differentiate
Equity sharing
Collaborative innovation
Loyalty

21. Empowering our A&E Community
A&E Landing page and web section
CAD drawings
BIM files
A&E specs
Bandwidth calculator 
Autodesk Seek
Download CAD drawings
RTF files and printable product specs
REVIT models combining scaled 3D renderings
ARCAT Spec Wizard
CAD, BIM and Spec libraries
Dedicated A&E Team and Program

22. Vicon is Alongside You Throughout the Sales Chain
Education
Tools
Expansion
Events and discussion
Installation support
Sales support
Personalized sales app
Onboarding
Thorough introduction

23. Empowering our community is our focus and as a team we can be profitable Team work makes the dream work Welcome to Vicon’s T-Ecosystem!