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Chapter 5 Strategies in Action

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Presentation on theme: "Chapter 5 Strategies in Action"— Presentation transcript:

1 Chapter 5 Strategies in Action
Strategic Management: Concepts & Cases 13th Edition Fred David Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall

2 Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall

3 Long Term Objectives Quantitative Measurable Realistic Understandable
Challenging Hierarchical Obtainable Congruent Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall

4 Presentasi lengkap silakan email ke dosen pengampu
Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall


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