1. BID marketing meeting
23rd May 2017

2. Easter activities
Working in partnership with The Galleries and Cabot Circus
Easter Elephant trail 40 elephants, crafts / chocolates for children at John Wesley’s Chapel, Memory Wall in Chapel’s courtyard
Children’s activities in Cabot Circus and The Galleries
Paulina surprising shoppers in Broadmead / The Galleries
Heart Angels on Monday 10th & Tuesday 11th April
Competition to win £250 BSQ vouchers

3. Advertising Campaign with Heart radio from 27th March to 11th April
March – 9 April – promo trails, presenter reads, online competition
week sponsorship
Campaign with The Bristol Post from 3rd to 23rd April:
1 week Facebook campaign featuring online competition (Bristol, North Somerset, Swindon, Weston-super-Mare, Midsomer Norton)
2 Home Page Takeovers on Bristol Post website
1 Home Page Takeover on Bath Chronicle website
1 page advertorial in Weekend magazine
Ads in the Post
B24/7 online newsletter

4. BSQ Retailer Awards 103 BID businesses took part this year
Visits from mystery shopper took place during March
Awards evening: Tuesday 25th April, Brasserie Blanc - Lord Mayor presented awards to winners of each category
Each participating store received a detailed individual report of the visit

5. Mystery shopping And the winners were… Large Retailer: Wilko
Independent Retailers: Fun Warehouse, Kemps of Broadmead, Mabz, Urban Identity
Fashion Retailer: Slaters
Footwear Retailer: Dr. Martens
Health & Beauty Retailer: Lush
Hairdressing: Cococheno
Cycle Retailer: Runners Need & Cycle Surgery
Specialist Retailers: Snappy Snaps
Service Provider: Yorkshire Building Society
Food & Dining: Café Amore

6. Social Media (as at 1st May)
Facebook: 7,072 likes - up 40% vs. May 2016
Twitter: 6,700 followers - up 44% vs. May 2016
Instagram: 986 followers - up 108% vs May 2016
E-newsletter: 2,435 subscribers - launched Jun 2016, up 48% since 1st Jan
Competitions increase Facebook and newsletter numbers

7. Facebook competitions
Thank you to all stores who participate
Wonderland: Whittard Reach: 14,753 people, Engagement: 11%
Father’s Day: Pair of tickets to NatWest T20 Blast, Gloucestershire v Glamorgan match on 25 July, Chateaubriand for two at Brasserie Blanc, Curry’s £100 voucher.
Dirty Dancing:
Pair of tickets to see Dirty Dancing at The Hippodrome, Bristol Hotel overnight stay
Please contact us if you would like to take part

8. Summer campaign - planning
Finalising plans with media partners
Will be working in partnership with The Galleries and Cabot Circus
Tour of Broadmead 2017

9. New BSQ website Aim to launch the new website in June 2017
Mobile-responsive
Blogs

10. BID Retailer and employee app
Employee loyalty app
BID-branded
All BID businesses can benefit
Take part and add offers

11. Bristol Post Business Awards
BID will sponsor Retailer of the Year Award
Great PR opportunity
BID ‘Summer of Sport’ campaign 2016 entered into Marketing Campaign of the Year
Awards ceremony 28th June

12. Other projects ‘Contactless giving’ in touchscreens
Luke Jeram’s street pianos, ‘Play me I’m Yours’

13. Maintenance and Wayfinding
Static signage - updated in April
BSQ A3 tear-off map – updated in April
Blue balls
Hanging baskets

14. Old Market footbridge

15. broadmeadbristolbid.co.uk Thank you – any questions?
broadmeadbristolbid.co.uk
Next meeting dates Wednesday 16th August
Thursday 26th October