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BCOM 5 7 Communicating Electronically LEHMAN/ DUFRENE

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Presentation on theme: "BCOM 5 7 Communicating Electronically LEHMAN/ DUFRENE"— Presentation transcript:

1 BCOM 5 7 Communicating Electronically LEHMAN/ DUFRENE
Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

2 LEARNING OUTCOMES 1 Discuss the effective use of , instant messaging, and text messaging in business communication 2 Explain principles for writing effectively for the Web 3 Discuss the effective use of voice and wireless technologies in business communication 4 Consider ethical and legal implications associated with the use of communication technology BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

3 Reduces wastage of paper
Advantages of Facilitates fast, convenient flow of information among users at various locations and time zones Increases efficiency Reduces costs Reduces wastage of paper BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

4 Netiquette: Buzzword for proper behavior on the Internet Guidelines
Effective Use of Netiquette: Buzzword for proper behavior on the Internet Guidelines Check mail promptly Avoid overload Selective usage of Avoid mood influences when sending messages Exercise caution against viruses and hoaxes BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

5 Real-time email technology that blends email with conversation
Instant Messaging Real-time technology that blends with conversation Online senders and receivers can type messages which they can see immediately Allows the sender to know when someone is available to respond immediately Available for free and requires no special hardware or training BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

6 Refinement of computer instant messaging
Text Messaging Refinement of computer instant messaging Viable alternative to phone calls for those with hearing impairments Considered a social communication tool Cultural and economic factors contribute to its advancement BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

7 Electronic Messages and the Law
U.S. courts have established the right of companies to monitor the electronic mail of an employee Employers need to provide a legitimate business reason to avoid: Liability imposed by the Electronic Communications Privacy Act (ECPA) Abide by copyright laws at all costs BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

8 Electronic Messages and the Law
Employees must be taught to: Avoid writing loose, rude, and casual messages Avoid carelessly deleting messages Take time identifying and organizing relevant messages for quick retrieval BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

9 Enables people to connect online and have a conversation Web 2.0
Social Media Enables people to connect online and have a conversation Web 2.0 Encourages online interaction Enables people to participate on the Web Enables users to generate their own content Technologies include: Blogs Wikis Video Social networking sites BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

10 Online journal authored by an individual
Weblogs Online journal authored by an individual Restrict visitors from changing original material Allow for addition of comments Dynamic in nature The publishing software deals with formatting layout and creating archive pages Used in the corporate world Commercial publishing Marketing Knowledge management tool BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

11 Collaborative website that hosts the collective work of many authors
Writing Wikis Collaborative website that hosts the collective work of many authors Permit anyone to edit, delete, or modify content Presentation of factual information in a clear, concise, and neutral language Used to encourage flow of ideas within the organization BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

12 Social Networking Sites
Communities of people who share common interests or activities Facebook, LinkedIn, Twitter, and YouTube Considerations for social media use Honest and ethical communication Protection of company’s property and employees’ private information Protection of company’s reputation as well as that of employee’s BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

13 Guidelines for Effective Voice Mail Communication
Update greetings to reflect the schedule and leave special announcements Leave alternate contact details to help the callers Encourage callers to leave detailed messages Instruct callers on how to review their message or be transferred to an operator Check the voice mail regularly, and return all voice messages within 24 hours BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

14 Cell Phone Communication
Enhances the ability to communicate when away from the workplace Helps salespersons by improving their outreach to clients Abuse of it in the workplace causes annoyance and intrusion Leads to ineffectiveness and endangers employee safety BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

15 Obey company cellphone policies Observe wireless-free quiet zones
Cell Phone Etiquette Obey company cellphone policies Observe wireless-free quiet zones Do not publicize company information Think safety BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

16 Appropriate Use of Technology
Determine the purpose of the message Determine whether the information is personal or confidential Decide whether positive human relations are sacrificed BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

17 Security of information will be a concern
Future of Technology Wireless technology drives most of the significant changes affecting today’s businesses Security of information will be a concern Workers may use phones to hold and transmit confidential information Increase in the speed of decision making Results in revenue and profits BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

18 KEY TERMS Netiquette Social networking sites Instant messaging (IM)
Text messaging Weblog (or blog) BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

19 SUMMARY Email - Convenience, ready availability, and ease of use
asdafwfrw SUMMARY - Convenience, ready availability, and ease of use The Web - Used for communicating not only with customers and clients but also with business associates Wireless communication systems - Transmits both voice and data Select appropriate channel and technology - Consider the purpose, confidentiality, and human relation factor of the message BCOM7|CH5 Copyright ©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

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