1. 1970s HOLLYWOOD IA VERBAL ASSESSMENT
Learn about the MOVEMENT of Hollywood (US) in the 1970s
Creative High Point
Scorsese, Realism, Freedom, Movie Brats.
Understand how to take effective notes towards the
IA Verbal Assessment

2. What do we want to know about a movement?
Note taking
What do we want to know about a movement? ?
Taking effective notes: Story of Film Ep.9

3. What do we want to know about a movement?
Note taking
What do we want to know about a movement? ?
Taking effective notes: Story of Film Ep.9

4. THINGS DEFINING A MOVEMENT
Films
Key Defining Features
Directors/Actors
Taking effective notes: Story of Film Ep.9
BINGO: Make a prediction of words that might come up. WRITE 6 Specific words in your grid

5. TAKING NOTES Films Key Defining Features Directors/Actors
Use the grid to help you keep track of what is said
Films
Key Defining Features
Directors/Actors
Other Institution e.g. technology
Film Language/Style
Socio-Political Relevance
Taking effective notes: Story of Film Ep.9

6. TAKING NOTES Films Key Defining Features Directors/Actors
Use the grid to help you keep track of what is said
Films
Key Defining Features
Directors/Actors
Catch 22
The Graduate
Personal
Awareness of European Cinema and Film History
Satirical. Mocked Society
Dissident Films, Challenging Style.
Assimilationist movies, which old genres were reworked.
Martin Scorsese
Robert Altman
Buck Henry
Francis Ford Coppola
Other Institution e.g. technology
Film Language/Style
Socio-Political Relevance
End of Hollywood Studio System
End of 60s. Deaths of Malcom X, Janis Joplin, Jimi Hendix,
Consumerism (anti sentiment)
Vietnam
Drugs/Freedom
Taking effective notes: Story of Film Ep.9

7. FEATURES OF 1970s NEW HOLLYWOOD
Creativity
Reflective
Cheap Equipment
Influence from Neo-Realism and European Cinema
Artistic standards – Meaningful
Taking effective notes: Story of Film Ep.9

8. DOCUMENTARY presentation on New Hollywood 1970s
Assessment
Criteria:
Produce a 7 slide presentation
Discuss different features of the movement
Use the notes section to record your information about the features of 1970s. Give examples of
Films
Directors
Actors
Socio-Political Relevance
Add a screenshot/image to the slide to show what the video would be at this point in your documentary.

9. DOCUMENTARY VERBAL presentation
Assessment
Criteria:
Talk for at least 3.5 minutes - 7 mins.
Discuss different features of the movement
Use the notes section to record your information about the features of 1970s. Give examples of
Films
Directors
Actors
Socio-Political Relevance
Add a screenshot/image to the slide to show what the video would be at this point in your documentary.

10. Movie BRATS
more power now in the hands of producers, directors, and actors
Films made by FILM STUDENTS who had studied the art of film and knew it’s origins and European History. Formally trained in film-making courses/departments at universities such as UCLA, USC, and NYU
Cheap easy access to film making equipment
Willingness to tell their own stories
“Brilliant white male dissidents of Christian heritage trying to open up the form of American Film in the hayday of the 70s.”

11. Movie Brats How many do you recognise?
Francis Ford Coppola, Martin Scorsese, James Cameron, Jack Nicholson, Robert DeNiro, George Lucas, Brian De Palma, Steven Speilberg

12. Notable movies of the movement
Mean Streets
American Graffiti
French Connection
The Godfather Pt1 + Pt2
Taxi Driver
The Exorcist

13. BLOCKBUSTERS 1970-80s Hollywood Institution
Story of Film 11 last minutes
Learn about the New Hollywood Blockbusters.
Learn how the hollywood institution adapted.
Consider the downside of the New Hollywood institution

14. INSITUTION: MERCHANDISING
Point 1

15. INSTITUTION: TV
The first pay/premium television channel, Home Box Office (HBO), was founded in 1972; in 1975, HBO demonstrated the popularity of its programming and became the first in the television industry to use satellites for regular transmission of programming, with its "Thrilla in Manila" boxing match between Muhammad Ali and Joe Frazier
Pay cable television was able to allow profanity and sex beyond what could be offered on commercial network television - outrageous comedian George Carlin's first comedy special was aired on HBO as On Location: George Carlin at USC (1977) with cautionary disclaimers about the use of strong language; it was the first of many HBO comedy concert broadcasts
Hollywood realized that it could increase its profits by advertising its new releases on television - first shown to be successful with the massive TV marketing campaign (of $700,000) for Jaws (1975) - the film was also booked into almost 500 theatres for its opening weekend - a record!

16. INSITUTION: HOME VIDEO
earlier in the previous decade, Ampex in 1963 offered the first consumer version of a videotape recorder at an exorbitant price of $30,000; other iterations would follow, such as Sony's introduction of the videocassette recorder (VCR) in 1969, and the introduction of the U-Matic in 1972
the appearance of Sony's Betamax (the first home VCR or videocassette recorder) in 1975 offered a cheaper sales price of $2,000 and recording time up to one hour; this led to a boom in sales - it was a technically-superior format when compared to the VHS system that was marketed by JVC and Matsushita beginning in 1976
video rentals - in 1977, George Atkinson of Los Angeles began to advertise the rental of 50 Magnetic Video titles of his own collection in the Los Angeles Times, and launched the first video rental store, Video Station, on Wilshire Boulevard, renting videos for $10/day; within 5 years, he franchised more than 400 Video Station stores across the country
in 1978, Philips introduced the video laser disc (aka laserdisc and LD) -- the first optical disc storage media for the consumer market; Pioneer began selling home LaserDisc players in 1980; eventually, the laserdisc systems would be replaced by the DVD ("digital versatile disc") format in the late 1990s

17. Was Home Video a Good thing?
One film-related industry that side-benefited from the development of the VCR was the pornography industry - no longer would adult-movie viewers have to visit seedy X-rated film theatres to view porn films, and this resulted in sky-rocketing profits from the sales and rentals of X-rated VCR videotapes.
Theater attendance would begin to drastically decline in the next decade due to the home video invasion.
Piracy would later become an issue, with the copying and distribution of films
DEBATE:
FOR:
Argue in favour of home video
AGAINST:
Argue against home video

18. INSTITUTION: BOX OFFICE
To maximize profits from weekend audiences, the industry decided to move major film openings from mid-week to Fridays, in 1973
Multi-plex theaters - the proliferation of multi-screen chain theaters in suburban areas, replacing big movie palaces, meant that more movies could be shown to smaller audiences; the world's largest cineplex (with 18 theaters) opened in Toronto in 1979

19. Top Box OFFICE HITS Star Wars (1977) George Lucas $775m
 Jaws (1975) Steven Spielberg $438m
The Exorcist (1973)
Grease (1978)
The Sting (1973)
Saturday Night Fever (1977)
(National Lampoon's) Animal House (1978)
The Rocky Horror Picture Show (1975)
The Godfather (1972)
Superman (1978)
Close Encounters of the Third Kind (1977/80) Steven Spielberg
Smokey and the Bandit (1977)
Blazing Saddles (1974)
Rocky (1976) John G. Avildsen
The Towering Inferno (1974)
American Graffiti (1973) George Lucas
One Flew Over the Cuckoo's Nest (1975) Stanley Kubrick

20. TRAILERS

21. Create a trailer for any 1970s film using original titles and voiceover. You have to sell the movie - using Directors, Actors, Studio and other institutional information (like the budget). You could also refer to audience response e.g. "critics are calling this movie amazing"
TRAILER