2. Agenda
Introductions
About Cherwell
Why Cherwell
Demo QA

3. Today’s organizations require technology that is easy to upgrade, customize, and configure in order to quickly adapt to the ever-changing business landscape.
Today’s organizations require technology that makes IT management easier to upgrade, customize and configure in order to quickly adapt to the ever-changing business landscape.

4. © 2016 Cherwell Software All Rights Reserved
Y ur Challenges
Fragmented ITSM
Diverse Needs
Multiple Processes
Lack of Integration
Need to be able to change routing rules easily
Need to asses and evaluate Change Management Process
Currently have limited admin and dev resources
Student Resources
Lack of meaningful reporting
Needs Portals and Self Service
© 2016 Cherwell Software All Rights Reserved

5. The Real TCO of Traditional Software
Licensing Costs
Implementation Costs
Upgrade Costs
Customization Costs
Administration Costs
Development Costs
3rd Party Integration Costs
Licenses
Maintenance
Implementation
Customization
Administration
Third Party Integration
Drive towards a performance based culture you need
To change behavior with transparency – you need to optimize your run the business costs
Optimize Cost for Performance
Rationalize to Sustain Value Creation
So in order to make strategic investments to change the business
© 2016 Cherwell Software All Rights Reserved

6. Welcome

7. © 2016 Cherwell Software All Rights Reserved
About Cherwell
1800+
Customers
98%
Retention
300+
Employees
1172%
5 year CAGR
Launched in 2007
Profitable since 2008
Debt Free
Global Operations (USA, EMEA & APAC)
1,500+ Customers in 40+ Countries
Named in Deloitte's 2015 Fast 500™ as one of the Fastest Growing Technology companies in North America
© 2016 Cherwell Software All Rights Reserved

8. ITIL is just part of the puzzle

9. Everyone has a different Process

10. The Trade-Offs of Software Change
Traditional Configuration
Traditional Customization
Can Change to Meet Your Business Processes -
Easily Adaptable As Your Business Grows
Low Implementation Cost and Time
Easily Upgradeable
© 2016 Cherwell Software All Rights Reserved

11. © 2016 Cherwell Software All Rights Reserved
Because… CODE
You have to build processes and applications to drive business
Historically – other solutions – you cust/conf/write – then to change or upgrade
You fear. You are scared.
The new stuff doesn’t outweight the cost, time or risk
Licenses
Maintenance
Implementation
Customization
Administration
Third Party Integration
Drive towards a performance based culture you need
To change behavior with transparency – you need to optimize your run the business costs
Optimize Cost for Performance
Rationalize to Sustain Value Creation
So in order to make strategic investments to change the business
When you consider the 20+ year history of this market, you’ll recall that one large and monolithic vendor gained notoriety and market share by licensing a packaged ITSM solution and a platform that offered workflow functionality that IT organizations extended into the business. While this extended the value of the investment, the customization of the offering in order to meet the needs of the business proved to be a challenge, and customers knew that the more customization they did with the product, the more difficulty occurred when it was time to upgrade the core platform.
When we new Software-as-a-Service competitor came on the scene in the earlier part of this decade, they also gained notoriety and market share by licensing a packaged ITSM solution and a platform that offered workflow functionality that IT organizations extended into the business. The won with a message stating their product required trace amounts of customization, could be implemented quickly, and that upgrades would be simple and easy. To date, they have been unable to deliver on those promises. In a 2014 report, Gartner cited that “(customers) report no upgrading to the latest code version due to customized configurations” and that “upgrades have proved very difficult.”
As you evaluate solutions in 2016, it isn’t feasible to do clean installations, where you don’t configure or customize the out of the box solutions. You have unique requirements, which need to be met, but to this point have been conditioned that the only way to have a solution that is easy to manage and maintain is to either A) never customize and have unmet needs, or B) never upgrade to take advantage of new functions and features. Most organizations choose B. The new stuff doesn’t outweigh the costs, time or risk associated with building back what broke during the upgrade.
© 2016 Cherwell Software All Rights Reserved

12. What if You Could do Both?
Traditional Customization
Traditional Configuration
Cherwell Platform
Can Change to Meet Your Business Processes -
Easily Adaptable As Your Business Grows
Low Implementation Cost and Time
Easily Upgradeable
© 2016 Cherwell Software All Rights Reserved

13. © 2016 Cherwell Software All Rights Reserved
Business Content
Cherwell Platform
© 2016 Cherwell Software All Rights Reserved

14. Cherwell Platform Cherwell Service Management mApp Solutions
NPS Survey
HR Service Management
mApp Solutions
Facilities Management
Plug & Play
Integrations
Time Off Request
integration
The Cherwell Platform
On-Premises | Cherwell SaaS | Public Cloud | Private Cloud
© 2016 Cherwell Software All Rights Reserved

15. Cherwell: True codeless configuration.
Them: Customize via complex Java code that doesn’t upgrade
Cherwell: True codeless configuration.
Look Ma No Code

16. Eliminate Customization Costs
Ease of Customizing Yourself
Cherwell
Landesk CA
ServiceNow
BMC HP
Vendor View
Customer View
Easy
1.0
2.0
3.0
4.0
5.0
6.0
7.0
Hard
8.0
1.3
3.6
5.3
6.6
Declined to participate…
One of the first questions our potential customers ask is: “Can we configure the solution ourselves to save money and deliver faster value to our customers or will we need to hire expensive consultants?”
Almost every sales person you talk to (myself included) is going to tell you that their solution can be easily configured.
Recently, ITSM Review, an independent third party analyst firm, asked vendors “On a scale of 1 to 10 (whereby 1 is entirely configurable in-house and 10 is entirely dependent on consulting/training services) please provide an estimate of the level of configuration you are able to achieve with your ITSM tool.”
The vendors provided the answers you see here. Cherwell is categorized as a 1 – easy to configure. You’ll notice many of our competitors categorized themselves as “easy to configure” as well.
ITSM Review, being as smart as they are, then turned around and asked customers the exact same question.
Our customers also rated us as “easy to configure.” However, you’ll notice that the competition’s customers did not rate them the same.
There are a couple of interesting points here:
First, are vendors and their customers aligned on the true capabilities of their solution?
Even more, the more difficult a solution is to configure, the higher the long-term costs and lower the ROI
Cherwell platform is rated “easiest to configure in-house” due to the codeless configuration platform.
The delta in what customers say and what the vendors say equals dollars. The harder it is to customize your solution to meet your unique business requirements, the higher your total cost of ownership.
Yes - Cherwell products allow IT to resolve incidents faster, reduce system downtime, better optimize software licenses, track and manage IT investments from purchase to retirement, and improve customer satisfaction and retention. The reality is, many software offerings available can do those things, and might even offer their products at a lower acquisition costs. However, none of those solutions are meta-data designed, and therefore do not provide the flexibility required to customize, configure, integrate or extend, which increases the total cost of ownership of the product over it’s useful lifecycle. Cherwell increases ROI by not only automating processes and improving reporting and visibility, but decrease TCO by requiring fewer development administrative resources than traditional legacy solutions.
Main Competitors Background. BMC led the ITSM market through the early 00’s offering an ITSM product and their Remedy Action Request System, which offered workflow functionality that IT organizations extended into the business. While this extended the value of the investment, the customization of the offering in order to meet the needs of the business proved to be a challenge. Gartner cited in a 2005 report “the more customization a company does (with ARS), the more difficulty it will have at upgrade time. Through the late 00’s to now, ServiceNow began to take market share from BMC, offering an ITSM product, and their CreateNow platform, which also offered workflow functionality that IT organizations extended into the business. Whereas BMC ARS was on premise, ServiceNow, a software-as-a-service offering, won deals on a message stating their product required little to no customization, straightforward implementations and easy upgrades. To date, they have been unable to deliver on that process. In a 2014 report, Gartner cited that “(customers) report no upgrading to the latest code version due to customized configurations” and that “upgrades have proved very difficult.”
Declined to participate…
© 2016 Cherwell Software All Rights Reserved

17. “ ” Reduce Dev & Integration Costs Your Cherwell Environment
The flexibility of the tool is superior to anything else I have used. As a customer you’re in control of the software and you don’t need consultants to extend the tool, plus the mApp store is ace!
Download & install a mApp quickly & easily
Orchestration Pack
Forms
Objects
One-Steps
Building Blocks for Automation HR
Time Off Request
Facilities
NPS Survey
Cherwell Platform
Your Cherwell Environment
Fields
mApp:
Packaged Functionality
mApp Exchange
Business Relationship Management
integration ”
Easily extend your Cherwell Service Management platform to go Beyond IT with mApp Solutions
Mergeable Applications, or mApp solutions, are add-ons for a Cherwell Service Management database to seamlessly extend its functionality.
© 2016 Cherwell Software All Rights Reserved

18. Do Business Your Way Flexible Licensing & Deployment
Affordable & Transparent
Concurrent Licensing
All-Inclusive Packaging
Perpetual or Subscription Based
On-Premises, SaaS, or Hosted via Public Cloud
Switch Licensing and Deployment Models at any time
On-Premises
Public Cloud
Cherwell SaaS
Private Cloud
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