1. Ashley Bell, R1 Secretary
Communications Zone
Ashley Bell, R1 Secretary

2. Agenda Introduction Communications Zone Structure
Purpose of the Communications Zone
Regional Communications Zone Goals
Positional Support to the Communications Zone
Communicating with the Board and the Membership
Questions/Comments

3. Introduction Name Hometown School Major Year
What is one goal you would like to accomplish during your lifetime?

4. Introduction Name: Ashley Bell Hometown: Baton Rouge
School: Columbia University in the City of New York
Major: Chemical Engineering
Year: Senior
To take my mom on a trip outside of the United States

5. Introduction Name: William Ma Hometown: Boston
School: Wentworth Institute of Technology
Major: Computer Information Systems
Year: Junior

6. Introduction Name: Fritz Jolivain Hometown: Boston
School: Boston University
Major: Electrical Engineering
Year: Senior

7. Introduction Name Hometown School Major Year
What is one goal you would like to accomplish during your lifetime?

8. Comm Zone Structure Secretary Telecommunications Chair
Publications Chair
Public Relations Chair

9. What is the purpose of the communications zone?

10. Communications Zone Very important to the survival of any organization
Responsibilities include:
Managing how the board communicates in itself and to the membership
Keeping track of chapter information and records
Developing and approving all publications and content
Overseeing how the chapter presents itself online and to companies

11. Regional Communications zone goals

12. Goal 1 Developing a Membership Portal Who: Registered Members
What: More streamlined access to different resources provided by the Region
Database for books
Regional Documents (also online)
Tutoring Program sign up
Where: nsbe.org
When: Full NSBE year

13. Goal 1 Developing a Membership Portal Why:
NSBE members have mentioned the difficulty in accessing different information that the Region should provide
To implement the database in a controlled way
How:
Dependent upon the Website capabilities

14. GOAL II Increasing Awareness of Regional Opportunities and Activities
Who: Members, Businesses, General Public, etc
What: Increasing visibility of the region by:
Promoting committees
Sharing basic information/Solicitation Package
Using our Social Media at least biweekly

15. GOAL II Increasing Awareness of Regional Opportunities and Activities
Where: Virtually
When: Full NSBE Year
Why: So people can see how awesome we are, become inspired

16. GOAL II Increasing Awareness of Regional Opportunities and Activities
How:
Social Media
Highlights/Spotlights from chapters in the Region
Job/Scholarships
Save the Dates
REB Announcements
Meet the REB/#lifeontheR1EB

17. GOAL II Increasing Awareness of Regional Opportunities and Activities
How:
Website
Regional Documents/Minutes
Membership Portal

18. GOAL III Uniformity in Publications and Promotions
Who: Members, General Public, etc
What: Creating aesthetically appealing (and up to date) documents
Where: Virtually
When: Full NSBE Year
Why: To make our documents easy to navigate and update
How:
Develop and maintain templates for necessary and frequently used publications
Revise and update existing documents

19. How do the different functions support the communications zone?

20. Secretary Recording minutes for chapter meetings
Maintain effective records and administration
Keep a calendar of your chapter’s events
Enforce the NSBE brand within your chapter
Chair the Communications Zone
Create and help to maintain chapter accounts

21. Chapter Email Accounts
To help with the transition of information over time within a chapter
All chapters should have generic NSBE s
Example:
Form:

22. Chapter Email Accounts
There should be an account for each position on your board
Use for all NSBE communication, cloud storage of documents (Google Drive, One Drive, Dropbox)

23. Telecommunications Chair
Maintain up-to-date website
Website manager
Collect information to be posted
Enhance technological impact of Chapter

24. Publications Chair Keep record of and approve all Chapter Publications
Review flyers and other forms of promotion before they are distributed
Creatively represent Chapter information
Responsible for all Chapter publications
Flyers, Logos, Banners, PowerPoint Templates

25. Public Relations Chair
Assist with promotion of regional activities
Keep the campus/community aware of the progress of the organization
Market your chapter

26. How can you communicate?

27. Working With Other Zones
Communications
Membership
Understand WHO you are marketing to
Working With Other Zones
Communications
Programs
Get content that you can promote
Communications
Finance
Use metric driven approach to get financial support for your marketing efforts

28. Membership Communication
Virtual
E-Newsletters
Blasts
Website
Social Media
Written
Flyers
Printed E-Newsletter
Oral
Conference Calls
Conversations

29. Ashley Bell