1. Final Presentations – Decision/Leadership Orientation
Presentation Principles For BYU On-Campus Internship Classes and Final Deliverables

2. Presentation Development Process
Create recommendations based on conclusions and information from project
Write the Final Report covering all technical elements including background & methodology
Write 1 page Executive Summary using top down leadership approach and style
Create the Final Presentation skeleton using Executive Summary as a template/Outline
Populate the Final Presentation with quotes, charts, graphs, tables, etc. from the Final Report

3. Communication Pyramid
Recommendations
Conclusions
Information
Analysis
Data
Design of Experiment or Process
Hypothesis or Questions
Commercial Style
R&D Style

4. The Pyramid Principle Introduction Key Line Deductive Argument
Situation
Complication
Question
Answer
Introduction
Key Line
Answer 1
Effect/Inference
Answer 2
Recommendations
Causal Action/
Situation
Causal Action/
Situation
Causal Action/
Situation
Findings
Conclusions
Recommendations
Deductive Argument
Inductive Argument
Minto, Barbara The Minto Pyramid Principle: Logic in Writing, Thinking and Problem Solving London: Minto International.

5. Technical Presentation
Hydrocarbon
Resin
Opportunity
We have
the Raw
Materials
This will
eliminate
waste stream
Can get
Government
Subsidy to
build plant
Can License
technology
from other
company
We need
application
development
We could
charge
higher
price
Product will
now be
specialty
product
Product will
cost less
to make
Can license
2nd technology
to further
refine resin
We could
Form Joint
Venture
Get Market
knowledge
from JV
Partner
Get application
knowledge
from JV
Partner
Will require
12 licenses
and
agreements
We will
make lots
of money
Do It
Now

6. Hydrocarbon Resin Value Proposition
Manufacturing W. W. HC Resin is an opportunity that matches the Dow business strategy
Low cost raw material position with minimal capital investment
Specialty product
Brand name product with known customer base
Best applications technology

7. Decision Oriented Presentation Outline/Skeleton
Introduction
People/Bio’s
Agenda
Problem Statement
Background
Approach
Recommendations
Conclusion 1
Conclusion 2
Conclusion 3
Information A
Information B
Information C
Info A
Info B
Info C
Information D
Information E
Information F
Info D
Info E
Info F
Information G
Information H
Information I
Info G
Info H
Info I
Recommendations
Conclusion 1
Conclusion 2
Conclusion 3
Next Steps
Appendix

8. For Task Oriented Projects
In the Presentation outline make the following replacements:
Recommendation: Impact or Value Creation of Project
Conclusion: Deliverable Provided
Information: Could include
How the task was completed (methodology)
How the deliverable created impact or value
Users guide information linked to deliverable

9. Should we form a Market Facing Business?
Presentation Flow Outline
Should we form a Market Facing Business?
Do we have
channel access?
Is it an attractive mkt
for an MFB
Do we have solutions cap?
Sales Channel to Customer?
Access to customer info?
Capability to provide basic prod & Serv
Application development capability
Core leverageable capabilities
Sustainable competitive advantage
Size, growth, profitability
Unmet or latent needs
Ability to pay for differentiation
Willing to share value created?
What are the Gaps from Markets, Channels & Solutions
How will we close gaps – What Business Models?
How much value is created if we do?
How will we implement? (Next Steps and Milestones)

10. Table of Contents Should we form MFB? : Yes/No
Is the market attractive?
Market Attractiveness GDP growth, XX% EBIT ( consistency, stability, geographic growth, etc. )
Identified unmet or latent needs
Ability and willingness of market segments to pay for Solution offerings (based on evidence observed in the market segment)
Channel access – Do we have it, can we get it?
Solutions capability – Basis to create sustainable advantage?
How would we close the gaps?
Alternative business models
Valuations & Recommendations
Next Steps/Path Forward: Resources and Milestones

11. Slide Title and Orientation to Table of Contents
Overall Summary of Key points made by the Text or Graphics on the slide. Reader should understand the purpose of the slide from this summary and could understand the flow of the entire presentation by only reading the title summaries.
Text or graphics that supports the conclusions made in the Overall summary above
Information should stand on its own merits or be supported by slides later in the presentation
Each slide should support the overall conclusion for its section within the presentation

12. Building your Final Documents
Documentation through Final Report
Capture the process, conclusions and recommendations
Provide the supporting information that proves the conclusions
Report analysis though charts, tables, findings and quotations from experts/customers
Archive interview notes, raw data, surveys etc. in the appendix
1 Page Executive Summary using “Top Down” approach
Create a Final Decision Oriented Presentation
Create a skeleton presentation following the outline of the executive summary
Add the key point takeaways to each content slide
Populate the slides with graphs, charts, bullet points and quotations from the technical paper

13. Final Documents - Team
Roles, Team and Sponsor Meeting Times, etc. on Key Contacts page of “My Project”
Engagement Letter
Work Plan
Mid-Term Report
Final Report
Final Presentation

14. Final Documents - Personal
Time Sheet for each week of the semester
360 Surveys completed for Mid-Term
360 Surveys Completed for Semester End
Personal Learning Document (My Project)
Goals for semester
Accomplishments for Semester
Learning Essay
Impact on Sponsoring Company
Three Bullet Points to add to Resume
Complete the Class Evaluation

15. Appendix