Presentation is loading. Please wait.

Presentation is loading. Please wait.

Victorinox Travel Gear

Similar presentations


Presentation on theme: "Victorinox Travel Gear"— Presentation transcript:

1 Victorinox Travel Gear
FOR INTERNAL USE ONLY This file is for use by TRG Group employees and distributors only. It contains a narrative and additional confidential information in the notes section to aid with your presentation. Should you need to share this presentation with a customer, please download the version without notes from the Extranet. Victorinox Travel Gear

2 Victorinox Travel Gear

3 Victorinox Travel Gear
PRODUCT POSITIONING part of the Werks Traveler 4.0 Collection competitive positioning for an 8-wheel bag based on the quality, durability, brand recognition, features and benefits Werks Traveler is our most popular collection among both business and leisure travelers and the dual-caster pieces will offer even more variety to consumers Werks Traveler 4.0 Dual-Caster will expand upon our most popular collection for consumers consumers gravitate to the Werks Collection because it is lightweight, and spacious it just works dual-caster design gives consumers another option in the Werks Traveler Collection Victorinox Travel Gear

4 Victorinox Travel Gear
CONSUMER PROFILE appeals to the broad Werks Traveler 4.0 consumer base – business person, college student, travelers over 60 - because of the trusted Victorinox name strong features and organization convenience and maneuverability of 8 wheels and growing popularity of casters design lines color offering this consumer desires travel gear that is easy-to-maneuver durable lightweight spacious while mainly targeted to leisure and casual travelers, this collection also appeals to business travelers because of its lightweight design, spacious interior and superior maneuverability this consumer looks for features and benefits that fits their lifestyle instead of just traditional luggage Victorinox Travel Gear

5 Victorinox Travel Gear
OVERVIEW Expand our most popular collection to meet the needs of today’s traveler 360° Maneuverability Dual-caster design dual-trolley handle system Provide the same functionality for which the Werks Traveler Collection has come to be known lightweight construction classic yet contemporary functional features Travel Sentry® Approved Lock Never-Lost Attach-A-Bag Strap goals because of the broad appeal of Werks, we want to stay true to the details that consumers value expand our most popular collection to meet the ever-changing needs of today’s traveler we are all in a hurry, juggling more responsibilities than ever, and when we are traveling we are carrying more items including laptops, electronics or even kids and strollers today’s traveler seeks convenience and ease of movement, which is exactly what dual-caster cases provide these cases: create a lightweight bag with zero weight-in-hand while rolling increase maneuverability allows consumers to easily rest another piece on top of their carry-on while rolling by incorporating a dual-trolley handle system for stability maintain iconic design dual-caster cases feature the same recognizable design lines maximize case dimensions for maximum packing capacity Victorinox Travel Gear

6 Victorinox Travel Gear
360° MANEUVERABILITY Dual-caster increases maneuverability while rolling and creates zero weight-in-hand allows for 360° movement in any direction while rolling upright adds stability while rolling wheels are easily repaired or replaced if damaged by removing one exterior screw advantages of the dual-trolley handle system on a dual-caster bag just as there are many advantages of the patented curved monopole on our 2-wheel uprights, we made the strategic decision to use the dual-trolley handle on the dual-caster bag: gives you effortless control when moving your bag in any direction allows you to easily rest another bag on top of the upright for consolidated travel Victorinox Travel Gear

7 Victorinox Travel Gear
ICONIC DESIGN maintained iconic Werks Traveler design classic yet contemporary asymmetrical design lines similar handle bezel lines matching pattern breaks similar skid plate design similar handle grip designs and bezel Victorinox Travel Gear

8 Victorinox Travel Gear
LIGHTWEIGHT WT 20 Dual-Caster weighs only 6.9 lbs / 3.1 kg WT 22 Dual-Caster weighs 7.3 lbs / 3.3 kg focused on maintaining lightweight design WT 20 Dual-Caster weights just 6.9 lbs (3.1 kg) Lighter than the WT 20 2-Wheel WT 22 Dual-Caster weights 7.3 lbs (3.3 kg) (note: The weight is for the bag alone. The weight excludes the suiter and lock. This is the convention for all product weights starting in 2011.) lightweight dual-trolley handle system and light, durable fabrics combine to make dual-caster bag even lighter than a two-wheel bag Victorinox Travel Gear

9 Victorinox Travel Gear
LIGHTWEIGHT WT 20 Dual-Caster weighs just 6.9 lbs (3.1 kg) lighter than the competition Briggs & Riley 20” Wide Carry-On – 8.9 lbs (4 kg) Delsey Helium x’Pert Lite 4-wheel EXP Carry-On – 9.2 lbs (4.2 kg) Hartmann Intensity 20” Mobile – 9 lbs (4.1 kg) Samsonite Silhouette 20" Wide Body 20” Carry-On – 9.9 lbs (4.5 kg) Tumi Alpha 4-wheel Expandable International 20” Carry-On – 9.5 lbs (4.3 kg) (note: The weight is for the bag alone. The weight excludes the suiter and lock. This is the convention for all product weights starting in 2011.) lightweight dual-trolley handle system and light, durable fabrics combine to make dual-caster bag even lighter than a two-wheel bag Victorinox Travel Gear

10 Victorinox Travel Gear
LIGHTWEIGHT WT 22 Dual-Caster weights 7.3 lbs (3.3 kg) lighter than the competition Hartmann Intensity 22” Expandable Mobile – 12 lbs (5.4 kg) Samsonite Premier 21" Spinner – 10 lbs (4.5 kg) Samsonite Silhouette 11 Spinner 22" – 8.8 lbs (4.0 kg) Samsonite Silhouette 12 21” Spinner – 10.3 lbs (4.7 kg) Samsonite xSpace 21.5” Expandable Spinner – 10.4 lbs (4.7 kg) Victorinox Travel Gear

11 Victorinox Travel Gear
CAPACITY maximizes case dimensions handle system is housed inside the bag advantages over flat packing increases the packable depth of the case by approximately 2” (5 cm) adds more usable packing space by allowing you to pack in the space around the handle protects the handle system from being damaged when handled by airlines and other outside sources WT 20 Dual-Caster and WT 22 Dual-caster have 2” (5 cm) expansion WT 24 and WT 27 feature 2.5” (6 cm) expansion Victorinox Travel Gear

12 MATERIALS & CONSTRUCTION
strategically chosen materials Tenacity ballistic nylon lightweight, yet highly durable exceeds industry standards for abrasion testing by 500 cycles Werks Traveler 4.0 dual-trolley handle comprised of sturdy 6063 Series aircraft-grade aluminum tubing locks into 3 different positions – 41"(104 cm), 39" (99 cm) and 37" (94 cm) - to accommodate travelers of various heights consumers can have the handle set at one height when rolling on two-wheels and another when pushed on dual-caster for maximum comfort navigates crowded airports and narrow airplane/train aisels with ease Victorinox Travel Gear

13 FUNCTIONALITY & FEATURES
Never-Lost Attach-A-Bag easily attaches up to a 30 lb (13.6 kg) additional bag to the front of the upright SimpleStrap Bag System not included in dual-caster styles dual-caster design allows you to easily rest an additional bag on top of your upright for consolidated travel the SimpleStrap not needed easy access front pockets maintained the asymmetrical design lines and full u-shaped zippered opening of the front pocket carry-on size uprights are designed to hold up to a 15.6” (41 cm) laptop in the front pocket dual skid plates protect the areas of the bag most prone to abrasions foot fabric foot allows you to easily lift the bag into a car, off the baggage claim carousel or into a luggage storage area while still providing ample clearance while rolling low profile haul handles allow easy storage in overhead luggage compartments let an additional bag rest easily on top of the uprights for consolidated travel Travel Sentry Approved Key Lock all pieces come with a key lock allows U.S. airport security to open the lock without destroying it, then relock it after inspection Victorinox Travel Gear

14 Victorinox Travel Gear
LINEPLAN NAME DESCRIPTION COLOR UPRIGHTS Black/Black Red/Black WT 20 Dual-Caster 20" / 51 cm Expandable 8-Wheel Carry-On WT 22 Dual-Caster 22" / 56 cm Expandable 8-Wheel U.S. Carry-On WT 24 Dual-Caster 24" / 61 cm Expandable 8-Wheel Upright WT 27 Dual-Caster 27" / 69 cm Expandable 8-Wheel Upright Victorinox Travel Gear

15 Victorinox Travel Gear
Available June 2012 Victorinox Travel Gear


Download ppt "Victorinox Travel Gear"

Similar presentations


Ads by Google