1. WOMEN LEADERSHIP & VISION
Dr. Yunkeum Chang
Professor
Library and Information Science
Sookmyung Women’s University

2. What is Leadership? Vision / Goals Demands, Changes and Challenges
The Need for Leadership Development
for Women in Digital Era
Vision / Goals
Demands, Changes and Challenges

3. Women Leadership & Vision
Ice-Breaking Game
Introduce yourself to three people (who you have not talked before) and share
Leadership is ______________ (One word that describes leadership)
In ten years, I want to be__________ (Your career goal)
Share a leader you admire and discuss what personality traits and/or skills he/she has. (max. 3)

4. Leadership Paradigm Shift
Women Leadership & Vision
Leadership Paradigm Shift
Power to motivate people, develop potential and actualize
vision through respect and considerations of others
Definition of Leadership
Capability possessed by special people
Born talent (only 1%)
Focus on individual ‘leader’
Traditional Definition
General capability that anyone can have
Possible to develop through education & training
Focus on ‘relationship’-based leadership
Action-based verbal concept
New Definition
Increasing
Needs for
Leadership
Education
To gain a better understanding of the evolving sense of leadership in the 21st century, let’s explore a little further.
What is leadership?
It can be defined as the power to motivate people, develop potential and actualize vision through respectful interaction.
Traditionally, leadership was understood as elite capability, or innate talent--something that could not be acquired through time and experience. Thus, the focus and title of “leader” was typically bestowed on a small, narrow percentage of individuals.
However, it is now common to consider a new definition of leadership as a practicable skill that anyone can cultivate.
For example, we know that contemporary leadership can be developed through education and training.
Contemporary leadership focuses on person to person relationships.
It also emphasizes actions, despite being a verbal concept.
So the need for contemporary leadership requires the need for education: specifically, Leadership Education!

5. The traditional role of a leader has changed.
Women Leadership & Vision
The traditional role of a leader has changed.
지식사회로 진화할수록
시스템이나 제도로 해결할 수 없는 일들이 늘어나고,
지나치게 효율성만 추구하는 기업보다는
상호 존중, 신뢰, 즐거움 등
소프트한 감성 에너지가 넘치는,
이른바 ‘일할 맛 나는 직장’이 크게 각광받고 있다.
Manager manages things to go on well
Leader leads people to lead themselves

6. Good Leader Good Leader
Leadership Skills
Inspiration
Vision
Stimulating Work
Clear Goals
Good
Leader
Focus on Team
Interests and Needs
Good Example
Caring, Serving Mind
Clear Communication
Encouragement
Support

7. Good Leader Leadership Skills Good Leader Vision Self-Esteem Time
Management
Creativity
Communication

8. Practices of Exemplary Leaders
Women Leadership & Vision
Practices of Exemplary Leaders
Lead by Setting Vision
Lead by Example
Lead by Motivating, Inspiring & Persuading Others
Lead by Achieving Small Wins
Lead by Becoming a Positive Force
Leaders create and articulate a vision and mission to their followers.
A visionary is one whose ideas and plans are not always practical.
A goal setter is one who makes practical goals exciting and reachable.
A goal, by definition, must be reachable; a vision need not.
A vision does not have to be accomplished, and may never be; but, it must stir the imagination and feed the soul.
A vision is more than a goal. It reflects the overriding purpose of the organization or institution. It should inspire both leaders and followers.

9. Lead by Motivating & Inspiring Others
Women Leadership & Vision
Lead by Motivating & Inspiring Others
Communicate the Vision
Foster Collaboration
Motivate & Empower Others
Learn from Successes & Failures

10. The Blueprint of My Life
Women Leadership & Vision
The Blueprint of My Life
How can these countless puzzle pieces be put together?
If only I could see the whole picture, even just for 3 seconds…
Let us imagine what the whole picture of our lives like look like.

11. Women Leadership & Vision
Envision the Future
Vision: What We Want To Be
Mission: What We Have To Do To Achieve the Vision
Strategic Objectives: How We Have To Do What We Have To Do
Three Are Interrelated & Supportive
Try this experiment. Think about the city of Paris. We think of the Eiffel Tower, the Arc de Triomphe, the Seine, Notre Dame, good food….images of real places and real sensations, not quantitative statistics. We recall the images of reality, not abstractions from reality. To envision the future, we must draw upon that very natural mental process of creating images.
An Example:
Vision – Be the airline of choice for business travelers.
Mission Statement – Capture 33% of the market share in one year.
Strategic Objectives – Recruit 50 top-ranked commercial airline pilots by the end of the first quarter.
Exercise: Return to your Vision, Mission and Strategic Objectives for your Department. Reexamine and revise your statements.

12. Women Leadership & Vision
What is a Vision?
Life without a vision is like a traveler without a compass.
No one is born with a vision
-> You need to create your own vision through creative mind
Once you create your vision, you need to make efforts to fulfill the vision.

13. What is a Vision? Women Leadership & Vision
Check your current status of vision
Do you have a clear vision of the direction and destination of your life? OR
Do you live a life like a reed, bending and wavering by the wind (adversity, temptation, etc.) with no sense of direction?
Which of below describes your life? Check your category.
A Person with a Clear Vision.
A Person without a Vision.
Can easily determine how well you are implementing your vision.
Can place more detailed efforts to
achieve your vision
Don't know the meaning or purpose of your life.
Just live a life of struggle without any purpose.

14. Women Leadership & Vision
What is a Vision?
A plan about what you want to achieve during your life
A blueprint of your future
Your life dreams and hopes
Should be formed with long term perspective.

15. Women Leadership & Vision
What is a Vision?
To establish a vision, you have to consider:
what you are good at
what you like to do
Activity:
□ Steps:
Write down the things you are good at.
Write down the things you like to do.

16. Women Leadership & Vision
Vision vs. Goals
Vision
Goals
A big picture of the future
End points
Specific activities for achieving the vision
Intermediate points
SMART Goals
Specific
Measurable
Achievable
Realistic
Timely

17. Women Leadership & Vision
Vision vs. Goals
Activity: My Goal - Five W’s and One H
□ Steps
Each group is given a packet of theme cards (country/color/feeling/objects/school life/shape/animal/city, etc.).
Each person draws a card and writes down the goals related to his/her future using the five W's and one H.
Each group or individual presents his/her goals.
□ Examples
Book: I will read 60 books on various topics, including history, social studies, and philosophy in 3 years to increase my knowledge about the world and human beings.
France: I will fly to France in 2021 on a business trip, and visit Louvre Museum and see the Mona Lisa.

18. Women Leadership & Vision
Vision vs. Goals
Activity: My Goal - Using Number
□ Steps
Each member of each group takes turn and draws a number card and a symbol card in the 2 envelopes.
Write a sentence that describes the future you by using the number and the symbol cards you drew. 
□ Examples
Cards Drawn “3 / %“: I will be in the top 3% in the next semester.
Cards Drawn“9 / $ “: 5 years later I will get a job and donate $9 every month for female college students in our country.
Cards Drawn“1 / -(minus sign)“: I will minus 1 bad habit every year.

19. Women Leadership & Vision
Vision vs. Value
Value
What you think is important or valuable in life
Ex.) love, caring, truthfulness, honesty, passion, sincerity, conscience, etc.
Principles you must adhere to for effective implementation of a vision or a life mission
Your personal values affect your vision

20. Women Leadership & Vision
Life is 10 % what happens to me and 90 % how I react to it.”
Charles R. Swindoll

21. Women Leadership & Vision
The Web of Leadership
Information Technology Revolution
Hear different ways
Connect different ways
⇒ Improve capacity of followers
Social Media

22. Digital Leadership (Eric Qualman, 2012)
Women Leadership & Vision
Digital Leadership (Eric Qualman, 2012)
STAMP
Simple
Success is the result of simplification and focus
True
Be true to your passion
Act
Nothing happens without action - take the first step
Map
Goals and visions are needed to get where you want to be
People
Success doesn’t happen alone

23. Women Leadership & Vision
Followership
Key definition #1
Followers are subordinates who have less power, authority, influence than do their superiors and who therefore usually, but not invariably, fall into line.
Key definition #2
Followers implies a relationship (rank) between superiors and subordinates, and a response (behavior) of the former to the latter.

24. Types of Followers (Dr. Barbara Kellerman at Harvard)
Women Leadership & Vision
Types of Followers (Dr. Barbara Kellerman at Harvard)
Isolates
Completely detached
Bystanders
Observe but do not participate
Participants
In some way engaged
Activists
Feel strongly about their leaders and act accordingly
Diehards
Prepared to die if necessary for their leaders

25. Women Leadership & Vision
Six Essential Senses
The future of global business belongs to the right-brainers.
Moving beyond function to engage the sense
Design
Narrative added to products and services - not just argument; Best of the six senses
Story
Adding invention and big picture thinking - not just detail focus
Symphony
Going beyond logic and engaging emotion and intuition
Empathy
Bringing humor and light-heartedness to business and products
Play
The purpose is the journey, give meaning to life from inside yourself
Meaning
Source: A Whole New Mind: Moving from the Information Age to the Conceptual Age by Daniel H. Pink

26. Categories of leadership Development
Women Leadership & Vision
Categories of leadership Development
Self-Leadership
Relations-Leadership

27. Women Leadership & Vision Motivation is an issue of
Direction
Intensity
Source: Campbell and Pritchard, 1976

28. Undesired Direction and Abundant Intensity
Women Leadership & Vision
Undesired Direction and Abundant Intensity

29. Desired Direction but Inadequate Intensity
Women Leadership & Vision
Desired Direction but Inadequate Intensity

30. Desired Direction and Appropriate Intensity
Women Leadership & Vision
Desired Direction and Appropriate Intensity

31. Why Might People Choose the Wrong Direction?
Women Leadership & Vision
Why Might People Choose the Wrong Direction?
They don’t know why they should choose the right target
They don’t know what the right target is
They don’t think the right target will work
They find another target more attractive
Others?
Anticipated consequences
Capability
Support

32. Why Might Intensity Be Too Low?
Women Leadership & Vision
Why Might Intensity Be Too Low?
The target is not attractive enough
Trying to reach the target is too costly
Reaching the target would cause negative consequences
The attractiveness of another target is interfering
The amount of intensity needed is underestimated
Others?

33. Women Leadership & Vision
How Can We Influence?
Motivation Theory
Goal theory
Need theory
Learning theory
Equity theory
Expectancy theory

34. Women Leadership & Vision
Self Leadership
What matters is NOT the SPEED by which we live but the DIRECTION that we take.

35. Improve Social Quotient through Win-Win Thinking
Women Leadership & Vision
Improve Social Quotient through Win-Win Thinking
source: the-best-childrens-books.org

36. Ping! → It’s time to hop to a new Challenges!
Women Leadership & Vision
Ping! → It’s time to hop to a new Challenges!
If the path you travel has no obstacles, it leads nowhere.
Too many wait for just the right time and just the right place to act.
The very act of waiting actually pushes the desired events away.
‘You must do in order to be’
Change → Chance

37. Women Leadership & Vision
John J. Wood (born January 1964)
Founder of Room to Read
Global non-profit organization
Focused on literacy & gender equality in education
Works in ten countries in Asia and Africa
Has reached over 8.8 million children

38. Women Leadership & Vision
Vision + Value + Goal
Questions to ask for establishing a vision
What am I good at?
What do I want to do?
What is my life mission?
What are the values (e.g., love, honesty) to follow?
How should I work with others?
We have to try to keep exploring ourselves and to understand who we are
We have to be leaders of our lives before we want to become leaders of our society

39. Write a Vision Statement
Women Leadership & Vision
Write a Vision Statement
Activity
□ Steps
Think about your vision, values, and goals.
Write them down on a given form.
Share your vision to the whole class.

40. Women Leadership & Vision
“If you do not change direction,
you may end up where you are heading.”
Lao Tzu

41. Women Leadership & Vision
List at least three leadership characteristics or skills you wish to improve and practice in the next several months.
Keep this list in a prominent spot on your desk!

42. Women Leadership & Vision
Q & A