2. Radio’s Platform Is Strong
Radio reaches 92% of all U.S. consumers every week – more than 235 million people.
Bott Radio Network reaches a combined coverage of 50 million potential listeners.
Source: Radio Advertising Bureau

4. Christian Radio Is Growing
No format made larger gains in sheer number of additional radio outlets than the religious category.
69 million people tune in to Christian Radio every week. That’s more than twice the audience of the highest-rated TV show in America.
Source: Inside Radio “Radio Gets Religion” & Dunham + Company

5. Christian Radio Is Growing
Christian teaching and talk is ranked…
#1 radio format for reaching married people and individuals educated through college
#2 radio format for reaching listeners with children
#3 for reaching people who earn between $75,000 and $150,000 per year
Source: Soma Research

6. Are Way Above Average Are Way Above Average Are Way Above Average
BRN Listeners
Are Way Above Average
BRN Listeners
Are Way Above Average
BRN Listeners
Are Way Above Average

7. Life’s Most Important Questions
BRN’s Programming Addresses
Life’s Most Important Questions
BRN features some of America’s best-known Christian leaders
Our powerful programming addresses important aspects of life like marriage and faith, as well as public policy issues, which is why we attract such a high quality audience.

8. Quality Content Helps Advertisers
Advertising in programs with a similar tone boosts ad effectiveness more than 30%. In other words…family business advertisements surrounded by quality, family content, get better results
As we provide answers to life’s most important questions, BRN becomes our loyal listeners’ favorite station
Source: Advertising Age

9. Your Best New Customers
Our Loyal, Family Audience:
Your Best New Customers
My husband and I started listening to your radio program, and I am in awe of how it has changed our marriage and our lives as parents. I just can’t get enough of it and want to soak it up every day.
- Margaret, St. Louis, MO
You don’t know how much Bott Radio Network helps me. I am going through some trials right now and it is just a blessing you are on the air. You have really helped me increase my faith and strengthen my hope in the Lord.
- Rob, Lincoln, NE

10. Radio That Gets Results
Bott Radio Network:
Radio That Gets Results
Christian Radio listeners are nearly twice as likely to buy a product advertised on a Christian radio station as listeners on all other formats combined.
“I support your advertisers when they are on your station. I listen very closely and patronize their business.”
– Ramona, St. Louis, MO
“Where can I get a list of those who advertise with Bott? I don’t always hear everyone and wanted to use those who advertise with you as my first choice.”
– Jenny, Memphis, TN
Source: Soma Research