1. The scientific poster

2. What is a scientific poster?
Poster with your research conveyed
Text
Images, charts and graphs
Interactive features
Logos
Contact information
IMRAD
Acknowledgements and conflicts of interest
References

3. Audience Who is your audience? Who do you want to reach?
What information to you want to convey to them?
Your own research!
Not background information
Why do you want to convey that information to your audience?
What will make your audience stay at your poster long enough?

4. What is a scientific poster?
Storytelling
Introduction
What is this about?
Why is this interesting?
Main part (with turning point)
Ending
Some sort of conclusion
Needs to be efficient
It’s not a lecture or a book or an article!
More like an abstract!

5. What is a scientific poster?
Storytelling
Introduction
What is this about?
Why is this interesting?
Main part (with turning point)
Ending
Some sort of conclusion
Needs to be efficient
It’s not a lecture or a book or an article!
More like an abstract!

6. What is a scientific poster?
Make sure your poster meets all the formal requirements in a poster session
Size
Portrait / Landscape
Abstract title = poster title

7. Role models and inspiration
Supervisor
Other PhD students
Books and web pages
Google it
Photographs
Nature
People
Popular culture
Movies and posters
Book/CD covers
Design
Products
Posters
Clothes
Architecture
Web pages

8. What doesn’t work?
Just google scientific poster…

9. Design and layout Organization and flow Design elements and background
Make sure the information has a natural order
Design elements and background
White space and alignment
Font and text choices
Color choices
Design consistency
Design is always redesign

10. Flow 1 3 2

11. Columns
Two very safe ways to set up a poster

12. The UiO design manual
There are vague guidelines for posters – general posters - at UiO
There are apparently no guidelines or templates for scientific posters
Fonts
Swiss / Questor
Arial / Georgia
Colours:
Black
Red
White
Grey
Be careful with red – it’s a very strong colour
Use patches in white, grey, black or transparent as background for text
Use the colon as a design element

13. Logos Logos should be on the bottom Use them correctly
Everything about images applies!
Always use the UiO logo
With appropriate depth
University, Faculty, Department, Center
The red seal with apollon shall:
Always be used
Be displayed in colours
Be in the lower left corner, positioned at least one diameter from the left and bottom of the page
The seal may be placed two places – special rules apply
To the left of the logo (version 1)
Aligned underneath the colon (version 2)
Basic designprinciples over rules

16. Please don’t do this

17. Colours Pick just a few colours Make sure it’s readable 3-4 is enough
Use them consistently
Make sure it’s readable
Check the contrast
Does it work for a colourblind audience?
Print CMYK vs. Screen RGB

18. Images, charts and graphs
Choose wisely
Think communication
Keep it cleen and simple
Captions and explanations
Copyright
Wikimedia commons
Image databases
Size and position
Repetition
Proximity
Alignment
Age (years)
Age (years)
Graphs: Kjartan Moe

19. Images, charts and graphs
Quality
Sharp or blurry
The right amount of detail
Crop images
Scaling
Maintain the ratio!
High resolution
300dpi for .jpg / .png
Vector graphics .eps / .svg
Think about colours
Test print!
Visually appealing
Consistency

20. Images, charts and graphs
Quality
Sharp or blurry
The right amount of detail
Crop images
Scaling
Maintain the ratio!
High resolution
300dpi for .jpg / .png
Vector graphics .eps / .svg
Think about colours
Test print!
Visually appealing
Consistency

21. Be inspired by infographics

22. Be inspired by pictures
Photo: Fredrik Hovin Juell for PhD day 2015

24. Font and text Less is more! Max 500 words Headline: Non-serif font
Textbody: Serif font
Title should be
Short, a one line subtitle is ok, but avoid :
Formatted in sentence case
This is my amazing title
THIS IS MY AMAZING TITLE
This is my Amazing Title
Width of textbox = characters
Fontsize should be big enough to read from a distance
Contrast between text and background
Emphasize with italics,
not underline
Use lists whenever you can
Bullets are for lists, not for headings
Watch your indentations, intertexttual white space and white space around text inside textboxes!

25. Interactive elements QR-code with link to a video
Ipad attached with a video playing
QR-code with link to online video underneath
Flap that can be lifted
Model

26. The design process Make a moodboard Make a sketch Test the design
Select the content
Get inspiration!
Play with concepts, colours, fonts and design elements
Make a sketch
Place logos, text boxes, pictures and contact information
Remember enough white space
Test the flow of information
How long does it take before the reader understands what the poster is about?
A good poster can be read in 5 minutes!
Put the poster together with
InDesign
LaTeX
PowerPoint
Make a moodboard
Make a sketch
Test the design
Know your layout program

27. The design process Keep evolving the design Test print Proof read text
Explore concepts, colours, fonts and design elements over and over again
Test print
Font size
Colour choices
Material
Polish the design
Proof read the design
Text
Alignment
White space
Print and enjoy
Keep evolving the design
Test print
Proof read text
Proof read design

28. Examples

35. The poster session Prepare a short oral presentation of your poster
Flyers / postcards / handouts
Candy
Match your poster
Colours
T-shirt with figure from your poster
Knit a lot
You stand out in the crowd!
Makes it easier for the audience to approach you!

36. Sign up for the poster session!
PhD day 2017