1. © 2016 Global Market Insights, Inc. USA. All Rights Reserved www.gminsights.com Fuel Cell Market size worth $25.5bn by 2024Low Power Wide Area Network Barley Market Business Development Forecasts and Analysis : Global Market Insights Inc.

2. © 2016 Global Market Insights, Inc. USA. All Rights Reserved www.gminsights.com  North America is leading the global barley market owing to high consumption of beer and whiskey and presences of high disposable income. All the major industry players are located in the region making it a hub for overall barley market. Europe is also a key industry player as it is known for producing several local varieties of beer. Some of the major brewing countries in the region are Germany, UK, the Netherlands, Belgium, Austria, Poland and Czech Republic. In some countries including the U.S. and Canada, European style of brewing is adopted which favors the popularity of European barley market.  Asia Pacific, especially backed by China, South Korea, India and Australia, is showing quicker growth and is anticipated to lead the barley market over the forecast period. China is one the largest consumer of beer, though it has small local product production relative to demand. India is projected to witness a rapid growth, making it one of the fasting growing barley market. Regional Analysis of Barley Market :

3. © 2016 Global Market Insights, Inc. USA. All Rights Reserved www.gminsights.com  As a versatile cereal grain, barely pose rich nutlike flavor. Chewy feature of the grain gives it a pasta like appeal. It looks similar to wheat berries, only a little in color and is naturally high in maltose when sprouted. This sugary feature provides a base for malt and syrup sweeteners. After fermentation, it tends to be suitable ingredient in beer and other alcoholic beverages. The product has established to be known as a mitigatory risk of several disease and further provides other health benefits.  On the basis of grade, barely market can be segmented into malt grade, food grade and feed grade. Malt grade dominates the overall barley market due to excellent extract feature with low moisture grade and rich enzyme obtainability. Malt grade is also known for its high sweeting level as a food ingredient. However, feed grade and food grade will keep on losing their barley market share due to decrease in their consumption over the past years. Application Analysis of Barley Market :

4. © 2016 Global Market Insights, Inc. USA. All Rights Reserved www.gminsights.com  Key industry players of the barley market are Axereal, Cargill, Crisp Malting, Malteurop, Ireks and Muntons. Some of the other prominent players include GrainCorp, Global Malt, Maltexco, Briess Malt & Ingredients, Rahr Malting and Soufflet. In 2010, Cargill joint ventured with Mexico based beer manufacturer, Grupo Modelo, to supply high quality malt. This strategy strengthen the company’s policy of acquisition and collaboration for create effective product line. Competitive Market Share of Barley Market :

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