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BUS 620 Week 6 DQ 1 Proctor and Gamble in Vietnam Check this A+ tutorial guideline at

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Presentation on theme: "BUS 620 Week 6 DQ 1 Proctor and Gamble in Vietnam Check this A+ tutorial guideline at"— Presentation transcript:

1 BUS 620 Week 6 DQ 1 Proctor and Gamble in Vietnam Check this A+ tutorial guideline at http://www.assignmentcloud.com/BUS-620-ASH/bus-620-week-6-dq-1-proctor-and- gamble-in-vietnam For more classes visit http://www.assignmentcloud.com Coleman-Lochner, L. (2012). P&G plays kindergarten catch-up with Unilever in Vietnam. Bloomberg. Retrieved from http://www.bloomberg.com/news/2012-07-04/p-g-plays-kindergarten-catch-up-with-unilever-in- vietnam.html Discuss the marketing plan insights P&G has gained through its Vietnamese marketing studies. How influential are those discoveries in the development of P&G's strategy to enter the Vietnamese market? In developing a marketing plan, identify the characteristics of the marketing plan that P&G should implement to boost performance?


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