1. International Destination Expo ‘09 Increase Your Global Contacts

2. International Destination Expo What is it? Travel trade conference held in a different international destination annually Prague, Czech Republic 2006 Jeju, Korea 2007 Lyon, France 2008 #1 place to expand your U.S. inbound business International Destination Expo Sun City, South Africa

3. International Destination Expo What is it? Destination focused conference designed to immerse travel agents in the destination. Includes: Classroom destination training Local sightseeing and provincial tours Trade show exhibition Classroom destination training allows attendees to become “Certified Destination Specialists” Prague 2006 Jeju 2007 Lyon 2008 Specialist Certificates Awarded 2,400 +

4. International Destination Expo What is it? Showcase of the best tourism products of South Africa and neighboring countries The trade show allows your company to stand out as providing services specifically for travelers interested in coming to Africa # of booths Prague 2006 173 Jeju 2007 124 Lyon 2008 138 International Destination Expo BENEFIT Intimate e xhibition provides exhibitors greater opportunity to develop new business relationships

5. International Destination Expo Who Attends? Travel agents who want to sell more travel to South Africa and neighboring countries. Includes: U.S. travel agents (owners/ managers, home- based, independent contractors) International travel agents Tour operators Benefit to exhibitors: With over 1,000 attendees, the IDE exhibition provides a 5:1 agent to exhibitor ratio, perfect for generating new business. International Destination Expo

6. Why do U.S. travel agents attend? Increase their sales to South Africa & neighboring countries Expand their African supplier network Become certified destination specialists through in-depth educational training and sightseeing Great opportunity for African travel companies: Make valuable connections with an important and profitable distribution channel: travel agents. International Destination Expo

7. Conference Program includes: Trade show exhibition Business to Business Exchange Product seminars Networking events Benefit to exhibitors: Numerous opportunities to establish new business relationships with travel agents. International Destination Expo

8. Business Building Opportunities for you # 1 Purchase a stand in the trade show exhibition Supplement your stand with additional marketing opportunities: Present a niche seminar or destination seminar Host an all-delegate event to highlight culture & cuisine Print advertisement in the Program of Events Provide coffee breaks Provide delegate bags Delegate List for pre/post show promotion and follow-up Sponsor badge lanyards with your company logo International Destination Expo