1. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 1 1 The Center for Environmental Innovation in Roofing Vision & Mission Organization Activities Why Roof Green?

2. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 2 2 The Center for Environmental Innovation in Roofing Vision “The Center for Environmental Innovation in Roofing is dedicated to promoting the development and use of environmentally responsible roof systems. The Center's core purpose is to establish a forum that will draw together the entire roofing industry into the common cause of advancing and increasing the knowledge base of environmentally friendly, high performance roofs.”

3. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 3 3 The Center for Environmental Innovation in Roofing Mission Advancing Sustainable Roofing Systems by…  Serving as an information resource  Encouraging & coordinating research  Providing industry advocacy

4. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 4 4 The Center for Environmental Innovation in Roofing Organization  Non-Profit 501(c)(6)  Washington-Based  Member-Supported

5. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 5 5 The Center for Environmental Innovation in Roofing Washington-Based WHITE HOUSE CEIR

6. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 6 6 The Center for Environmental Innovation in Roofing Member-Supported Advanced Green Technologies Carlisle Construction Materials DC Taylor Company DRI Companies Dow Roofing Systems Duro-Last Roofing Firestone Building Products GAF Building Materials Gooding, Simpson & Mackes Johns Manville NRCA / Roofing Alliance Nations Roof Performance Roof Systems Sika Sarnafil Tecta America Tremco William W. Collins Founding Members

7. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 7 7 The Center for Environmental Innovation in Roofing Current Activities  Organization  Executive board and working committees  Growing membership base  Awareness  NRCA “SpecRight” and “EnergyWise” programs  “Greening of the Rooftop” program  Advocacy  Promotion of energy investment tax credits  Promotion of commercial building energy deductions  Expansion of DOE / EPA research agendas  Coordination with green non-profits and academia

8. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 8 8 The Center for Environmental Innovation in Roofing Research Areas of Interest  Energy Efficiency & Clean Energy  Energy awareness and calculation tools  Role of roofing in energy policy  Roof-integrated photo-voltaics  Roof-integrated daylighting  Sustainability / Durability  Performance standards for sustainable roofing  Life cycle assessment (LCA) of roofing systems  Recycling programs for roofing systems  Sustainable Roofing Alternatives  Cool roofs and cool roof alternatives  Vegetated roofs and storm water retention alternatives

9. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 9 9 Sample Module The Greening of the Rooftop Module 5 Why Roof Green?

10. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 10 Trillions of BTUs Commercial Building Energy Consumption by End Use Source: Energy Information Administration, 1989. 35% 5% The building envelope (of which the roof is a major part) is involved in over 40% of commercial building energy consumption Commercial Buildings and Energy Consumption The Building Envelope Opportunity

11. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 11 1 Billion Sq. Ft. 3 Billion Sq. Ft. New Construction Re-Roofing North American Low-Slope Roofing Market (Billions of Square Feet, 2006) Source: Roofing Industry Consensus Data The Energy Efficiency Opportunity Low Slope Commercial Roofing

12. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 12 Four billion square feet of new low-slope roofs are installed each year that can be designed and installed to reduce building energy consumption … … provided these roofs are designed and installed to accomplish these goals. The Energy Efficiency Opportunity Low Slope Commercial Roofing

13. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 13 1.Cool roof systems to reduce solar loads 1 2.High performance insulation (R5 to R6 per inch) to reduce heat transfer 3.Best energy practices such as multiple Insulation layers and staggered joints to minimize energy loss Multiple Strategies to Save Energy The Energy Efficiency Opportunity Low Slope Commercial Roofing 1 Not necessarily suitable for all climates and regions 1 2 3

14. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 14 The Energy Efficiency Opportunity Energy Scenarios Base Case: Where We Are (At Best) –The current state (at least what the code says..) –ASHRAE 90.1-1999 –Roofing “R” values unchanged since 1973 Scenario 1: Where We’re Going (Eventually) –The future state (if & when adopted by building codes) –ASHRAE 90.1-2007 –25% average increase in roof “R” values Scenario 2: Where We Could Go –An alternative “green” future –ASHRAE 189.P (proposed) –“Standard for the Design of High-Performance Green Buildings…” –Additional 20% average increase in roof “R” values

15. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 15 Base Case ASHRAE 90.1–99 R15 25% $306 Million $119 Million (-$13 Million) (-$5 Million) $407 Million Scenario 1 ASHRAE 90.1–07 R20 100% $233 Million $87 Million (-$36 Million) (-$14 Million) $270 Million $137 Million (33.7%) Scenario 2 ASHRAE 189.P R25 100% $192 Million $71 Million (-$30 Million) (-12 Million) $221 Million $186 Million (45.7%) Energy Standard Insul. R Value (2) Cool Roof (3) Usage Best Practice (4) Usage Gross Heating Cost Gross Cooling Cost Cool Roof Adj. Best Practice Adj. Net Energy Cost (1) Annual Savings v. Base Case: 1)Annual energy costs based on 4 billion square feet of total annual roof installations, $0.12 / K WH cooling energy cost, $1.00 / therm heating energy cost, 2.0 cooling COP, and 75% heating efficiency. Assumes 20% of roofs are replacing existing cool roofs, 5% of roofs are installed over unheated spaces, and 20% of roofs are installed over non-cooled spaces. Calculations derived using the EnergyWise Calculator (http://energywise.specright.net) for gross heating and cooling costs and the DOE Cool Roof Calculator (http://www.ornl.gov/sci/roofs+walls/facts/CoolCalcEnergy.htm) for cool roof energy costs.http://energywise.specright.nethttp://www.ornl.gov/sci/roofs+walls/facts/CoolCalcEnergy.htm 2)Actual R values vary +/- R5, depending on ASHRAE climatic zone. 3)A cool roof is defined as a roof offering 50% long-term solar reflectivity or the thermal equivalent for the service life of the roof. 4)Best practices is defined as 2 or more staggered insulation board layers to minimize thermal loss at board joints. The Energy Efficiency Opportunity Energy Scenarios

16. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 16 $152 Million $17 Million “Cool” Roofing Systems Energy-Efficient Design Practices First Year Energy Savings: 4 Billion Sq. Ft. of New Low-Slope Commercial Roofing Installations (2008 Dollars) The Roof Energy Savings Opportunity: Scenario 2 – First Year Savings $7 Million Increased Roof Insulation Total Savings: $186 Million

17. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 17 $1.8 Billion Annually $10+ Billion Cumulatively Annual Energy Savings for 4 Billion Square Feet of Low-Slope Commercial Roofing Installations (2008 Dollars) Millions of Dollars Year Increased Roof Insulation “Cool” Roofing Systems Energy-Efficient Design The Roof Energy Savings Opportunity: Scenario 2 – Savings after 10 Years

18. Click to edit Master title style Click to edit Master text styles Second level Third level Fourth level Fifth level 18 The Center for Environmental Innovation in Roofing Contact the Center The Center for Environmental Innovation in Roofing 816 Connecticut Ave, NW Fifth Floor Washington, DC 20006 Phone 866.928.CEIR Fax 202.380.3378 Craig Silvertooth, Executive Director (craig@roofingcenter.org)craig@roofingcenter.org Mary Mai, Corporate Relations Director (mary@roofingcenter.org)mary@roofingcenter.org Jim Hoff, Research Director (jhoff@roofingcenter.org)jhoff@roofingcenter.org