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Elevator Pitch: Closing Deals or Closing Doors. About Me.

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Presentation on theme: "Elevator Pitch: Closing Deals or Closing Doors. About Me."— Presentation transcript:

1 Elevator Pitch: Closing Deals or Closing Doors

2 About Me

3 A Top-Notch Pitch is Crucial  One private equity group in town sees ~3,000 potential deals a year and funds 4-6  ~12 deals per day  Funds 0.2%  One angel group in town sees ~600 potential deals a year and funds 12  ~2 deals per day  Funds 2%

4 The Takeaway  Investors have an abundance of deals to choose from, if your case isn’t crystal clear, they’ll likely pass on you  Some say if you don’t have their attention within 30 seconds, they have already moved on

5 What this VC Wants to Hear About  Market  Team  Product

6 Why? A survey of 135 startups raising > $1 million but ultimately failed shows the dominant reason was Building a product without a market (42%) Understanding your customer’s problems with extreme clarity and being unable to communicate it succinctly is key

7 Pitching Customers is no cake walk  Advertisements seen per day  1970: ~500  2005: ~5,000  YouTube sees a dramatic drop-off in viewership if a video takes > 2 seconds to load  Takeaway: Information overload and short attention spans

8 Who are you Pitching?  Funders  Clients/Customers  Supporters  Resource Providers  Employees

9 What are you Sharing?  Be Clear  Show Passion  Establish Yourself as an Expert  Problem, solution

10 Where?  Networking event  Client opportunity  Internal meeting  Holiday party

11 Why?  Solicit feedback  Test the market  Find help  Promote

12 How? Introduction  You  Your idea  Your background Content  Problem  Solution  Differentiator  Story Ask  Stage  What’s next  Need  Call to action

13 Tips  Authenticity  People can remember 3 things  Make it modular  Beware of jargon  Have a clear ask  Practice, practice, practice


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