1. © 2013 VCE Company, LLC. All rights reserved. Nigel Moulton : Office of the CTO EMEA Focus on Business not infrastructure

2. © 2013 VCE Company, LLC. All rights reserved. THE 3 RD GENERATION OF COMPUTING PLATFORM, THE 3 RD PHASE OF THE INTERNET, AND THE EXPLOSION OF INFORMATION ARE CREATING THE BIG ERA OF BIG DATA 1964 20082003 2 1994 1981 Volume of Data Collected Stored Generations of Computing Platforms Phases of the Internet 2012 Web2.0 Internet Web 3.0 (SoLoMo) Mainframe Client Server/PC Cloud 2018-20 Web4.0 (IoT)

3. © 2012 VCE Company LLC, All rights reserved. THE 3 RD GENERATION OF COMPUTING PLATFORM, THE 3 RD PHASE OF THE INTERNET, AND THE EXPLOSION OF INFORMATION ARE CREATING THE BIG ERA OF BIG DATA 1964 20082003 3 1994 1981 Volume of Data Collected Stored Generations of Computing Platforms Phases of the Internet 2012 Web2.0 Internet Web 3.0 (SoLoMo) Mainframe Client Server/PC Mobile Devices (Smartphones, Tablets, etc) 2018-20 Web4.0 (IoT)

4. © 2013 VCE Company, LLC. All rights reserved. Only New Thinking Can Transform IT ADDRESSING TODAY’S IT CHALLENGES 4

5. © 2013 VCE Company, LLC. All rights reserved. COMPUTESTORAGENETWORK New Software Investments New Hardware Investments Maintaining Operations Cost VIRTUALIZATION 70%20%10% 5 TODAY’S IT

6. © 2013 VCE Company, LLC. All rights reserved. Fastest Time-to-Business Highest Performance Highest Availability Converged Management Lowest Risk API Enabled, Converged Management Integrated Protection and Workload Mobility Solutions Best-of-breed Technology Pre-engineered, Pre-validated, Pre-tested Application Optimization Lifecycle System Assurance 6 VCE VBLOCK SYSTEMS – THE ONLY TRUE CONVERGED INFRASTRUCTURE Customer Experience Lowest TCO

7. © 2013 VCE Company, LLC. All rights reserved. 7 VCE CUSTOMER BENEFITS RESULTS OF SEPTEMBER 2013 IDC RESEARCH STUDY  25 days down to 5 days 5X FASTER TIME FOR NEW SERVICES 50% REDUCTION OF ANNUAL DATA CENTER COSTS  160 days down to 40  79% less staff effort 4X FASTER TIME TO DEPLOYMENT 96% REDUCTION IN DOWN TIME

8. © 2013 VCE Company, LLC. All rights reserved. SYSTEM 700 DRIVING IT SIMPLICITY AND EFFICIENCY 8 VBLOCK™ SYSTEMS SYSTEM 200 SYSTEM 100 SYSTEM 300 SPECIALIZED SYSTEMS VCE Vision™ Intelligent Operations software

9. © 2013 VCE Company, LLC. All rights reserved. VBLOCK SOLUTIONS CollaborationDatabase Acceleration Suites Vblock Systems Are Optimized To Deliver World Class Performance And Time-to-market For Mission Critical Work Loads. ERP Virtual Desktop Messaging

10. © 2013 VCE Company, LLC. All rights reserved. 10 ENABLING CONVERGED OPERATIONS VCE Vision™ Intelligent Operations software Customer Choice Management Tools OPEN API

11. © 2013 VCE Company, LLC. All rights reserved. 11 VCE LIFECYCLE SYSTEM ASSURANCE: LOWERS TCO AND RISK Regression testingDesign for continuous interoperabilityInteroperability testingSystem optimizationUpdate/validation Ongoing release matrix/code currency Current and Optimized

12. © 2013 VCE Company, LLC. All rights reserved. 12 SERVICES PORTFOLIO PROFESSIONAL SERVICESSUPPORT SERVICES LIFECYCLE ASSURANCE World-class seamless support and proactive lifecycle assurance MANAGED Ongoing management and operation of infrastructure TECHNOLOGY Expertise to deploy, migrate, and implement Vblock; integration of solutions ADVISORY Consultative expertise to accelerate transformation

14. © 2013 VCE Company, LLC. All rights reserved. USE CASE Initiative Requirements  Mission-critical operations  100% uptime  Time-to-market Solution Standardize on Vblock System 700 and Vblock System 300 families “We’re more competitive because we can provision new infrastructures right away and handle spikes in processing loads by the states without burdening our engineers. Our partnership with VCE has been very powerful.” Marivi Stuchinsky, Asst. Vice President, Enterprise Infrastructure Services  Scale quickly  Agile infrastructure to support government- funded healthcare programs Business Benefit  More agile in responding to growth while increasing application performance and availability  A 4:1 reduction in data center footprint and decreased power and cooling usage  Improved total cost of ownership due to minimized requirements for implementation, administration, and support resources

15. © 2013 VCE Company, LLC. All rights reserved. Business Benefit  SAP reports are executed eight times faster, supporting faster decision making  Accelerated product designs and production plans, by spinning up test environments in two hours compared to six weeks  Meet long-term growth objectives while boosting performance and scalability and improving efficiency and simplifying administration USE CASE Initiative Requirements  New SAP ERP system  Support projected tripling in company revenue to $5 billion  Legacy systems costly to operate and support 15 Solution Standardize on Vblock System 700 family “The SAP modules running on Vblock Systems are screaming fast and far exceeded our performance expectations.” Michael Leeper, Senior Manager, IT Engineering

16. 16© Copyright 2013 EMC Corporation. All rights reserved.