1. NOTE: To change the image on this slide, select the picture and delete it. Then click the Pictures icon in the placeholder to insert your own image. Web Site Design Trends … We Live in a Dynamic Digital World Which Changes Every Minute.

2. Top 10 Web Design Trends for 2014 According to Barin Cristian Doru, an experienced web designer … Web designers had a great time last year with lots of new ideas setting sail. Although some sank, others took off and created a permanent impact. The trends that made a big splash in 2014 will become house-hold names in 2015, while emerging trends continue to get polished and refined by designers everywhere.

3. 1. Flat Design thrives Website: wistia.comwistia.com Features: Flat design is minimalist design with power It’s about keeping it simple, clean and modern Less clutter, more use of white space and overall a better user experience It forces designers to achieve more by using less

4. 2. Responsive Design is a must Website: KasraDesignKasraDesign Features: Aimed at crafting sites to provide an optimal viewing experience Easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from mobile phones to desktop computer monitors) This will become a standard, no question about it

5. 3. Websites showcase better items Website: PortraitsPortraits Features: Better images - higher quality, more creative and unique images Has resulted for multiple reasons: pricing is affordable; loading speed is faster than ever; access to high quality images is everywhere.

6. 4. Parallax websites grow in popularity Website: Hot DogHot Dog Features: It’s all about the impact and making a BIG statement. Parallax design achieves that successfully with its scrolling mischief, powerful imagery, and strong and creative typography. You will see more and more of this in 2014-15 especially from big brands

7. 5. Infographics remain the best way of representing data Website: Gabriel GianordoliGabriel Gianordoli Features: They present a lot of information in a small space They’re eye-catching and they don’t cost the world. The end-user likes infographics because each of them has its own personality — they’re a bit quirky, they combine typography, bold color schemes and shapes in a way that intrigues viewers.

8. 6. Typography takes center stage Website: Crop The BlockCrop The Block Features: Goodbye Georgia, goodbye Times New Roman, goodbye Helvetica! Welcome to 2014 — the year where typography is arriving at mainstream status. The avalanche of mobile apps has exposed our eyes to all sorts of typography Arial is no longer good enough because of the availability of high quality fonts at affordable prices.

9. 7. Websites simplify and focus on content Website: The New York TimesThe New York Times Features: Simpler, cleaner approach which aims to offer a far better user experience. Stripping away all the bells and whistles allows the actual content to shine and makes the design perform its actual role, instead of it trying to steal the spotlight. Nothing new, but a re- emerging trend

10. 8. Short presentation videos re-emerge Website: GoldeeGoldee Features: This author feels that presentation videos will re- emerge in 2014 because of the Vine explosion - Vine is an app that lets people record six- second snippets of video that play over and over.Vine Vine snippets are more likely to go viral, they’re easy to make and everybody seems to love them. This upcoming year will promote under 30 second clips to get the point across

11. 9. Newsletter designs continue to improve Newsletter: MinibodenMiniboden Features: Email marketing is no longer the only way to reach our audience, but it still is a medium that keeps your users interested in your content. Newsletters stay afloat by being more creative and more exciting. So even though it’s not the preferred channel anymore, it’s not going to die anytime

12. 10. Fixed navigations gets lots of love Website: TheoryDesignTheoryDesign Features: There was a time when designers felt the need to over-design just about anything on the page, including the main menu. Thankfully those times are gone, and in 2014-15 navigation bars will be available at all times! So, if you have a content- heavy website, then a fixed position sidebar or top menu will be the logical approach.

13. Your Task Read through the article and in your own words, summarize what key concept/trend the writer is telling us that he is seeing in current web site designs (1-10) Answer the question: What do you think will be the next big web design trends in 2015?