1. by Cheryl Chan-Wong Philippines Fundraise Creatively 11 th One Asia Breastfeeding Partner’s Forum Maternity Protection for All Women at Work 2-4 November 2015 Ministry of Women, Family and Community Development Putrajaya, Malaysia

2. Fund Raising 101 1. Pay It Forward  Online community touching real lives  Direct sponsorships in cash or in kind 2. Be open and “unique”  Have great speakers at organized events  Collaboration: work with other organizations to create a unique experience 3. Have a “target list of sponsors”  Stay away from Milk Code Violators  Acquire a Inter-Agency Committee (Milk Code EO51 Monitoring Panel) permit for all public breastfeeding events 4. Look into social media as a marketing tool  Facebook, Twitter, Instagram, etc

3. Some of the speakers…

4. Talent Contribution / Intellectual Sharing

5. Public Relations Campaign Cost Public Relations description CostActual Cost Media materials$$$$ FREE Media Coordination & Engagement $$$$$ FREE Media Preparation Workshop $$$ FREE Media Mileage $$$$$ FREE TOTAL $$$$$ FREE

6. Media : TV, Radio, Print, Online News & Blog

7. Specialized Seminars

8. Other Fund Raising Options

9. Benefactors: Breastfeeding, Complementary Feeding & Birthing Classes

10. Small Breastfeeding Meet-ups Hands-on Learning to :-  Pregnant mothers  Stay-at-home or Working Mothers who mix feed, formula feed or exclusively breastfeed babies (0-3 months) CUPFEEDINGLATCHINGPOSITIONING HAND EXPRESSION RELACTATION

11. FREE Lip/Tongue-Tie Assessment with Pediatrician Dentist and Laser Surgery by Oral Surgeon

12. Public Awareness Campaign

13. Education & Advocacy Driven

14. Thank you!