1. WCASA Training

2. What exactly are we going to do for whom? Is it clear and well defined? Is it clear to anyone that has a basic knowledge of the work area? S.M.A.R.T. Decrease rape myth acceptance in governmental leaders in Madison, WI.

3. Is it quantifiable and can we measure it? Think indicators! Which indicators? S.M.A.R.T. You bet we can (try to) measure this!!! Selected indicator: Illinois Rape Myth Acceptance Scale (IRMA)

5. How much change do we expect to see??? Can we accomplish this (in our time frame with the resources we have available)? Do stakeholders agree this is something we should be striving for? S.M.A.R.T. How will we determine what is achievable???

6. How much change do we expect to see??? Can we accomplish this (in our time frame with the resources we have available)? Do stakeholders agree this is something we should be striving for? S.M.A.R.T. Let’s say I’m going to assume that the average scale is “neutral” across all items. And my goal is to get the average one “column” closer to strongly disagree.

7. 22 x 3 = 66 22 x 4 = 88

8. How much change do we expect to see??? Can we accomplish this (in our time frame with the resources we have available)? Do stakeholders agree this is something we should be striving for? S.M.A.R.T. I want to see an average increase in rape myth “disagreement” from 66 to 88. How much of a change is it to go from 66 to 88???? This difference is called percent change. Instead of guess-timating, you can also do a pre-test to get an actual value instead of guessing at 66. This would be ideal!

9.  Open a new web browser and enter:  http://www.percent-change.com/  Enter Y1 (1 st value) as 66  Enter Y2 (2 nd value) as 88  Percent Change =  [(New Value-Old Value)/(Old Value)] *100%  For us Percent change =  =[(88-66) / 66]* 100%  = 33% (positive value indicates an INCREASE) http://www.percent-change.com/

10. Will this objective have an effect on the desired goal or strategy? S.M.A.R.T. We expect to see a 33% change. Is that 33% change meaningful to us?

11. When will this objective be accomplished? Is there enough time to achieve the goal? Is there a time limit? S.M.A.R.T. As stated, we’ll have one year. Let’s say June, 2013 to June, 2014

12. Fill in the blanks! What do you think? S.M.A.R.T. From date1 to date2, who/target will change anticipated as indicated by amount of change anticipated (from X to Y) on indicator. From June 2013-2014, City-A governmental leaders will decrease rape myth acceptance as indicated by a 33% increase (from a predicted baseline score of 66 to 88) in rape myth disagreement on the Illinois Rape Myth Acceptance Scale.

14. Not-so-SMART objective 1a: Decrease rape myth acceptance in governmental leaders in Madison, WI Key ComponentObjective Specific - What is the specific task? Decrease rape myth acceptance in governmental leaders in City-A through training and a media campaign Measurable - What are the indicators and what change is expected? Pre and post scores on the Illinois Rape Myth Acceptance Scale. We predict a 33% change in average scores based on an estimated baseline score of 66, which indicates neutral responses. Achievable - Is the task feasible? Enough time and resources? Yes! In one year with four trainings, monthly emails, and posters we believe we can shift social norms to this regard. Relevant – Does meeting this objective create practical change? Yes! How great to have city officials who are well educated on rape myths and can assist in social norms change. Time-Bound - What are the start and end dates? One year- between June, 2013 and June, 2014 Template: From date1 to date2, who/target will change anticipated as indicated by amount of change anticipated (from X to Y) on indicator. SMART objective 1a: From June 2013-2014, City-A governmental leaders will decrease rape myth acceptance as indicated by a 33% increase (from a predicted baseline score of 66 to 88) in rape myth disagreement on the Illinois Rape Myth Acceptance Scale.

16.  33 survivors of sexual assault in the support group will decrease their PTSD scores by 18% from 45 to 30 on the UCLA PTSD Index.  Timely  From September to December, 2013, walk-in clients for sexual assault services will increase 650% monthly from a current average of 20 per month to 150 per month.  Attainable/Achievable  By October, 2013, ELC SASPs will finalize a 40-page manual on gardening techniques.  Relevant  From June, 2013 to June, 2018, 75% of the counties in WI will decrease the number of sexual assault victimizations by 10%.  Measurable (~Attainable/Achievable)  During April, 2013, a campaign will decrease gender stereotypes by 25% on the Male Role Attitudes Scale (baseline yet to be determined).  Specific- who will be impacted by the campaign? Specific Measurable Attainable/Achievable Relevant Timely

17.  You want to increase the number of clients who use your walk-in sexual assault services. Right now you have about 25 per month.  You plan to distribute flyers at all grocery stores and place an add in the local paper next month. (June to July)  How many more clients might you expect to see AFTER the outreach?  Number: __(32)__  So if we increase from 25 to __(32)__, what is our percent change???  Percent change: __(28%)__  What is our SMART objective? (see next slide) SMART Format: From date1 to date2, who/target will change anticipated as indicated by amount of change anticipated (from X to Y) on indicator. http://www.percent-change.com/

18. Not-so-SMART objective 1a: Increase the number of clients who use your walk-in sexual assault services. Key ComponentObjective Specific - What is the specific task? Increase the number of clients using walk-in sexual assault services by hanging flyers and placing an ad in the newspaper. Measurable - What are the indicators and what change is expected? The indicator is the number of walk-in sexual assault clients. The change is expected to go from 25 to 32, which is a 28% change. Achievable - Is the task feasible? Enough time and resources? We think it is feasible. We may need more than one month to see the change and we will keep that in mind (depending on when the ad is posted and the flyers are hung). Relevant – Does meeting this objective create practical change? We think so! Getting more clients and having outreach into multiple areas of the community is important to us. Time-Bound - What are the start and end dates? June to July, we may extend past that into August or September if needed. Template: From date1 to date2, who/target will change anticipated as indicated by amount of change anticipated (from X to Y) on indicator. From June, 2013 to July, 2013, the number of clients who use walk-in sexual assault services will increase 28% as indicated by an increase from 25 to 32 clients.

19. Happy Evaluating!