9. © 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

10. Appendix

11. Integrated & unified configuration management Data & personal settings follow end users Folder Redirection & Offline Files Roaming User Profiles Top Use Cases App-V Application Virtualization System Center Configuration Manager Centrally manage applications & provision on demand

12. Access to critical information from the road or branch office High performing, responsive and reliable PC Windows 7 Top Use Cases Win7 Enterprise/Win Server 2008 R2 DirectAccess & Branch Cache Mobile & Remote Always-connected workers can also use VDI or RDS for access to critical information Everyday tasks are faster and easier Mainstream Office Windows 7 UI; Office 2010 UI Federated Search System Center Configuration Manager provides user- centric capabilities to enable seamless work experience

13. Protect against threats with unified management Secure & protect sensitive data BitLocker & BitLocker To Go Office Rights Management Services Forefront Endpoint Protection System Center Configuration Manager Mobile/Remote Worker Mainstream Office Worker Task Worker Top Use Cases Office Worker with Special Compliance Requirements Ensure applications comply with desktop standards AppLocker Applies to all use cases

14. Unified security & management across physical, virtual & thin clients Enhanced security and compliance Microsoft VDI Suites MDOP, Office IRM System Center Configuration Manager Improved business continuity Top Use Cases Microsoft VDI Suites MDOP

15. User-centric application provisioning with unified management Centrally manage and provision local apps on demand App-V Application Virtualization System Center Configuration Manager Mobile/Remote Worker Mainstream Office Worker Task Worker Office Worker with Special Compliance Requirements Top Use Cases RemoteApp/RDS Provide easy user access to centralized applications Applies to all use cases

16. Integrated & unified; physical to virtual Windows 7 Group Policy; Windows PowerShell; AGPM (MDOP) System Center Configuration Manager Forefront Endpoint Protection System Center Service Manager Windows 7 Troubleshooters Efficient & responsive support Maintain PC health Mobile/Remote Worker Mainstream Office Worker Task Worker Top Use Cases Office Worker with Special Compliance Requirements Applies to all use cases

17. Less demand for application-related user support REDUCES IT cost by $21/pc/yr 82% said users spend less time dealing with application issues Support calls were reduced an average of 18% Streamlined Process REDUCES IT costs by $22/pc/year Traditional rollout for a mission-critical applications 70% say application virtualization decreased time to deploy mission-critical applications by an average of 52% Faster Application Delivery REDUCES IT costs by $13/pc/yr 83% deploy applications more quickly. IT costs related to application deployment decreased by an average of 20% REDUCE IT costs for application Testing & Preparation by $26/pc/yr 31% less time for application testing and preparation before delivery to the user 46% reported a decrease in the time spent packaging applications Application Compatibility Testing Regression Testing PackagingApplication Delivery Application Updates Application Support Save $12 Save $8 Save $6 Cost without App-VCost with App-V Save $13 Save $22 Save $21 Cost Savings throughout the Application Lifecycle: 27% labor savings equivalent to $82/PC annually * Savings may vary per organization, Results based on respondents answers and applied to the Microsoft War on Costs TCO Baseline

18. Built on Windows Server Operating System Leverage existing tools and skills

19. Superior functionality with significant cost differences Microsoft-Citrix VDI offering provides more value with features like integrated management VMware has no solution comparable to our Complete Desktop Centralization Offering which includes session-based desktop delivery

20. Business Agility & Continuity Anywhere Access for Users Comprehensive Set of Solutions Best For Benefits

22. Desktop and Session Delivery for Enterprise Deployments XenDesktop Partner Technology VDI Suites For Integrated Management Desktop and Session Delivery User Profiles and Data Roaming Profiles Folder Redirection Application Delivery Remote App Virtualization Platform