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TIME IS MONEY! 11% of American adults—and 38% of those who are currently “single and looking” for a partner—have used online dating sites.

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Presentation on theme: "TIME IS MONEY! 11% of American adults—and 38% of those who are currently “single and looking” for a partner—have used online dating sites."— Presentation transcript:

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9 TIME IS MONEY!

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11 11% of American adults—and 38% of those who are currently “single and looking” for a partner—have used online dating sites or mobile dating apps 11% of internet users (representing 9% of all adults) say that they have personally used an online dating site such as Match.com, eHarmony, or OK Cupid. DID YOU KNOW?

12 7% of cell phone apps users (representing 3% of all adults) say that they have used a dating app on their cell phone. Online dating is most common among Americans in their mid- 20’s through mid-40’s. Some 22% of 25-34 year olds and 17% of 35-44 year olds are online daters. DID YOU KNOW?

13 Online dating is also relatively popular among the college- educated, as well as among urban and suburban residents. 38% of Americans who are single and actively looking for a partner have used online dating at one point or another. DID YOU KNOW?

14 66% of online daters have gone on a date with someone they met through a dating site or app, and 23% of online daters say they have met a spouse or long term relationship through these sites DID YOU KNOW?

15 Attitudes towards online dating are becoming more positive over time 53% of internet users agree with the statement that “online dating allows people to find a better match for themselves because they can get to know a lot more people,” a 6-point increase from the 47% who said so in 2005.

16 21% of internet users agree with the statement that “people who use online dating sites are desperate,” an 8-point decline from the 29% who said so in 2005. More Information can be found at: http://www.pewinternet.org/2013/10/21/online-dating-relationships/

17 PRIMARY MARKET

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19 Top 4 publically traded companies with Dating Operations ranked by Market Capitalization.

20 WHO WOULD PAY FOR THIS APP?

21 “'Despite it being a slightly difficult category in which to raise venture funding, consumers spend more time, money, and mental energy on trying to find love than pretty much anything in life, and the desire to be loved is universal. So there will always be demand.” -Major VC Jared Fliesler, former VP of Square Venture Capital

22 GAINS & PAINS

23 Usage of Dating Apps

24 MARKET VIABILITY

25 Co-Founded by Charles Laing, Andromeda Guardamano, and Lowell Tautchin


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