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What is a Slogan? A slogan is a memorable phrase.

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Presentation on theme: "What is a Slogan? A slogan is a memorable phrase."— Presentation transcript:

1 What is a Slogan? A slogan is a memorable phrase.
Advertising slogans are usually short. They are claimed to be the most effective means of drawing attention to the product.

2 Effective Slogans Makes a simple, direct, concise and crisp statement
is often witty Creates a personality of it’s own gives a credible impression of a brand or product makes the consumer feel "good" makes the consumer feel a desire or need is hard to forget - it adheres to one's memory (whether one likes it or not), especially if it is accompanied by a jingle or picture.

3 Where do I know that Slogan from?

4 Gimme a break

5 Taste the rainbow

6 Double your pleasure, double your fun

7 Mm! Mm! Good!

8 Just do it

9 Because I’m worth it

10 Betcha can’t eat just one …

11 Let your fingers do the walking

12 You Should Go

13 Save Money. Live Better

14 I’m lovin it!

15 It’s waaaaaay better than fast food.

16 Go ahead, Get dirty

17 Yup, Your Covered

18 Embraces the Goddess in You

19 Worth Switching Super-Markets for


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