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Published byKathryn Flynn Modified over 8 years ago
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Account Service Webvantage Training
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Campaign Hierarchy Campaign – The product, division, or organization that is being promoted and time frame Job Number – An individual element of a campaign Components – Different versions of the same creative. ex: creative is the same, but location on creative differs HIERARCHY – SIEMENS EXAMPLE Office – Chattanooga Client – Siemens Division – Diagnostics Campaign – Xprecia Stride Product Launch Product – Xprecia Stride Job – Brochure Component – Physician focused
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Open Campaign Campaign – The product, division, or organization that is being promoted and time frame. All jobs that pertain to this campaign should be opened under this campaign name.
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Open Job(s) Job – An individual element of a campaign Job Jacket – The Job Jacket is the central point for all activities of a job. Store and access all project-related information in the job jacket including: Documents & Creative Assets Creative Briefs Specifications Alerts, Work Orders & Change Orders Cost Estimates, Vendor Quote Requests & Purchase Orders Project Schedules & Timelines Quote vs. Actual Analysis
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View Existing Alerts on Job To Add an Alerts Alert Assignments PM – ONLY To View, Download or Upload Documents to Job Create or View Creative Brief Can Copy CB from another job here Job Specifications Version. For Job Change Orders To Create or View Estimates To View Job Schedule Quote vs. Actual To Create or View Purchase Orders
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Open Component Component – Different versions of the same creative. ex: creative is the same, but location on creative differs
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Comments Comment– An update to a job alert that is not a change order
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Finding previously generated elements of a campaign
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