Presentation of National Newspaper Association To Mailers Technical Advisory Committee May 19, 2005

About NNA ,500 newspaper members; primarily weeklies Primarily family owned Headquarters: Columbia, MO Washington office: Arlington, VA

NNA’s presence in Washington Postal policy Postal rates The business of publishing First Amendment and Open Government NNA’s Congressional Action Team has members in every state and virtually every Congressional district –PL : 19 co-sponsors in a day

NNA’s Mailing Profile Heavy within county mailers –NNA’s primary focus Often the largest customers of entry post office Outside county mail for outer delivery zone ECR for shoppers

In County Mail “It is well known that post roads and post offices have increased rapidly within a few years and that almost every person can have convenient access to papers by mail; and the printers know that the New York papers are made up from the daily papers, and hence they can afford them at a lower price than we can…(T)he circulation of our country papers is rapidly diminishing and ere long many of them must be consigned to oblivion.” A New York editor, 1827

Numbers of Titles Year Total Dailies Total Weeklies

Circulation (in millions) DailiesWeeklies

How we work Mail.dat – nada No scholarly studies No studies period, except a rare member survey No PAC No former Congressmen How do we do it?

Teaching tools Monthly column Pub Aux Troubleshooting Case work Numerous seminars a year

Advocacy MTAC membership since Periodicals Service Improvement Team POAC Flats Automation Work Group Flats Presort Optimization Work Group Package Integrity Work Group ePub Watch Work Group, etc. etc.

Concerns and Anxieties CSRS The cost of rates—and rate cases FSS, maybe The future for service NNA: a majority of One. In County mail is less than 1% of domestic mail volume. But it brings people to the mailbox!

Tonda Rush –NNA in Washington President, American PressWorks, Inc.,