GoToMarket Case Study: Benefits of “TARGETING” Select Communities to Expand Revenues The Business Case: Today’s economy requires emerging firms to focus on a few select communities to generate initial revenues up to $20M to ensure a high probability of success. By focusing on select communities this solution provider found: † Improved personnel productivity † Decreased sales cycle times † Improved conversion rates † Increased year one revenues † Higher total net lifetime value “TARGETING” Case Study Highlight:

Focused expansion: IT Services Outsourcing GoToMarket Case Study: Benefits of IntelBooster (Primary Research) to Expand Revenues

Case Studies Available Upon Request 1. Brand Research Services 1. Transform Payroll Solutions to Beyond Payroll Workforce Management Platform 2. HR Staffing tHRive 3. Transform Time Attendance to Workforce Management Leader 2. GoToMarket Intelligence 1. Launch ProBenchmark 2. Launch Plan-Guard 3. MAPPING: Handicap and score companies based on demographics, psychographics, infographics, and buyergraphics. 3. M&A Research Services 1. Payroll Services 2. IT Services 3. Marketing Services Call Center Contact Center 4. Cloud Managed Services Barriers to Revenue Growth 1. Your brand’s impact on operating KPIs (Sales Close Rate%). 2. Online Brand Rankings Index (Cost Per Lead $). 3. Portfolio of Revenue Sources (Cost Per Lead $). 4. Win & Loss Analysis (Sales Close Rate%). 5. Raving Fans PR Strategy (WOM #). 6. Market Research Competitive Intelligence (Margin Intelligence %). 7. Revenue Strategy Outperforms the Competition (Cost of Sales $). 8. Routes to Market: Opportunity Mapping (Average Sales Value $). 9. Alternative Distribution Channel Strategies (Cost of Sales %). 10. Portfolio of Solutions (NLTV $, Market Share %).