Mobile Point of Sale: In-Store and Off-Site Events Mobile Point of Sale: In-Store and Off-Site Events Presenter: Ray Wener Celerant Technology Corp.

Stay connected Stay connected Increase productivity Increase productivity Empower your employees Empower your employees Improve customer satisfaction Improve customer satisfaction Access real-time data, on-the-go Access real-time data, on-the-go Reduce hardware and upgrade costs Reduce hardware and upgrade costs Offer your store experience at an off-site event Offer your store experience at an off-site event Gain a competitive advantage Gain a competitive advantage Goals of Mobile POS

“Ring” sales away from cash wrap-“Ring” sales away from cash wrap- in-store, sidewalk sale or outdoor/offsite event in-store, sidewalk sale or outdoor/offsite event Scan productScan product barcodes barcodes Accept credit cardsAccept credit cards Print or Print or receipts receipts

Meet/greet and consult customers on sales floor or at offsite eventsMeet/greet and consult customers on sales floor or at offsite events Answer prior sales questionsAnswer prior sales questions Improve loyaltyImprove loyalty Check price and availabilityCheck price and availability Create special ordersCreate special orders Maintain contact informationMaintain contact information

Offer “Line busting” without adding real estate Offer “Line busting” without adding real estate Complete entire sale on mobile device Complete entire sale on mobile device Provide green receipts and customer Provide green receipts and customer Perform gift card sales Perform gift card sales Allow “floating”, which increases selling opportunities Allow “floating”, which increases selling opportunities

Insert Screenshots, etc. From anywhere in the store.. Lookup an itemLookup an item Complete a saleComplete a sale Perform a price changePerform a price change

Cash sales from mobile deviceCash sales from mobile device Cash drawer considerationsCash drawer considerations Credit card securityCredit card security Credit Card TokenizationCredit Card Tokenization

Provide tools of the tradeProvide tools of the trade Move lines fasterMove lines faster Upsell productsUpsell products Show stills andShow stills and videos videos Share product reviewsShare product reviews Place special ordersPlace special orders

Moving from In-Store to Off-Site Selling New WorkflowsNew Workflows Many opportunitiesMany opportunities Portability plus fast set upPortability plus fast set up Mobile Wi-FiMobile Wi-Fi Local Application Server technologyLocal Application Server technology

Why Should I Consider Mobile POS? Proven technologyProven technology Mobile sales to grow 53%Mobile sales to grow 53% Mobile only storesMobile only stores

Mobile terminal, scanner, card swipeMobile terminal, scanner, card swipe Bluetooth and network receipt printersBluetooth and network receipt printers Wireless network optionsWireless network options Mobile Hardware

For many mobile applications, consumer devices will function without issueFor many mobile applications, consumer devices will function without issue For outdoor events, more rugged hardware devices are the better way to goFor outdoor events, more rugged hardware devices are the better way to go Should more professional-grade technology be implemented (e.g., rugged devices) or do consumer ones suffice?

Back Office Functions Accessed via Mobile POS Back-office functions anywhere Back-office functions anywhere Increase operational efficiency Increase operational efficiency Inventory Control Inventory Control

Challenges of Implementing Mobile POS Workflow PlanningWorkflow Planning Device DeploymentDevice Deployment In Store/On Location LogisticsIn Store/On Location Logistics PeripheralsPeripherals ConnectivityConnectivity

Insert Screenshots, etc.

5 brick-and-mortar stores5 brick-and-mortar stores E-Commerce siteE-Commerce site –Consistently ranks Top 5 nationally for tennis gear Cross-Channel successCross-Channel success Mobile expansionMobile expansion Tennis Plaza Case Study

Mobile POS at Sony OpenMobile POS at Sony Open 2 pop-up stores2 pop-up stores 2 weeks in March2 weeks in March Tennis Plaza Case Study

300,000 spectators + Tennis Plaza (sole tennis gear retailer) = Crazy demand/long lines Opportunity

Improved user interface Improved user interface Faster check-out speed Faster check-out speed Real-time inventory visibility Real-time inventory visibility Adequately stocked Adequately stocked Performed sales flawlessly Performed sales flawlessly Incredible sales figures Incredible sales figures

IntegratedIntegrated E-Commerce E-Commerce M-CommerceM-Commerce An Extension of Mobility

Thanks for your time and attention For more information or for a demonstration of Celerant’s multichannel software, visit booth #944