VOLUNTEERS A Means of Continuity Amidst Constant Change Cathy Bastin, Associate Director The Fund Raising School IU Lilly Family School of Philanthropy

Questions 1.How many people volunteered in the United States in 2012? 2.What was the average age of volunteers in 2012? 3. What was the top volunteer activity in the United States 2012? 4.Why did people volunteer in the United States in 2012? 5.Who do major gift donors prefer to have solicit them for gifts?

Volunteering and Civic Engagement in the United States Trends and Highlights Overview 26.5% of residents volunteer volunteer hours per resident million volunteers 64.5 million volunteers. 7.9 billion hours of service. 51.0% of residents donate to charity. 9.0% of residents participate in public meetings. 25.8% of residents over age 55 volunteer. $175 billion of service contributed.

Salvation Army Service Statistics

Ages of Volunteers

Top 5 Volunteer Activities

Reasons Why High Net Worth Individuals Volunteered the most at One Organization

Advocate/Asker Hierarchy of Effectiveness Principles and Techniques of Fundraising, 2014

Today’s objectives What volunteering looks like; why important to look forward Key components of successful program Role and value of volunteers in major gift fundraising Role of volunteers in times of change How this applies to “your world”

Volunteering Today

Who Volunteers? Older Adults in 2012: 24.4% of residents volunteer 10.3 million volunteers 1.8 billion hours of service

Who Volunteers? Baby Boomers in 2012: 28.2% of residents volunteer 21.6 million volunteers 2.8 billion hours of service

Who Volunteers? Generation X in 2012: 30.1% of residents volunteer 20.5 million volunteers 2.2 billion hours of service

Who Volunteers? Millennials in 2012: 22.0% of residents volunteer 14.0 million volunteers 1.4 billion hours of service

Who Volunteers? Women 29.5% of residents volunteer 37.3 million volunteers 4.5 billion hours of service Men 23.2% of residents volunteer 27.2 million volunteers 3.4 billion hours of service

Who Volunteers?

Why Do People Volunteer? Helping others Making a difference Support cause to impact community Altruism Provide specific skills or knowledge to serve Learn new skills or knowledge in service to use in personal life or career Personal development From work to retirement From married life to single life Other life changes Transition Seek sense of belonging in community Want to engage in community and lives of others to add meaning to their lives Camaraderie Achieving Excellence in Fundraising, Tempel et al,

Why do organizations need volunteers? Inject passion and energy into the daily work Provide market sensitivity Serve as ambassadors to spread goodwill Serve as advocates of organization’s relevance, value and success without vested interest Bring unique blend of skills and talents to enhance organization's work and impact Possess material resources & personal/professional contacts to add to fundraising efforts Provide linkages to donors Aid prospective donor research Help keep fundraising current and creative

Why do organizations need volunteers?

Key Components to Successful Volunteer Program Analyze Volunteer Needs Create/update Volunteer Job Descriptions Identify and Recruit Volunteers Provide Orientation and Training Involve in Designated Roles and Tasks Use Volunteer Time Carefully Evaluate Volunteer Performance Provide Recognition Provide Ongoing Motivation and Inspiration Achieving Excellence in Fundraising, Tempel et al, 2011

Volunteers in Major Gift Fundraising Boards – Legal – Representative organization community – Stewardship – Self-evaluation Development committee and various subcommittees Advisory boards “Friends of...” groups Auxiliaries

Volunteers in Major Gift Fundraising Internalize organizational values Serve as advocates Believe in philanthropic support Participate in fundraising planning, events and activities, and evaluation Identify, cultivate, and ask prospective donors Thank donors Make a gift

Volunteers in Times of Change

Key Components to Successful Volunteer Program Analyze Volunteer Needs Create/update Volunteer Job Descriptions Identify and Recruit Volunteers Provide Orientation and Training Involve in Designated Roles and Tasks Use Volunteer Time Carefully Evaluate Volunteer Performance Provide Recognition Provide Ongoing Motivation and Inspiration Achieving Excellence in Fundraising, Tempel et al, 2011

Volunteers in Times of Change Key Factors Volunteer Handbook and Job Descriptions Transition Plan Strategic Recruiting and Leadership Strategic Relationships with Donors Ownership Developed

Volunteers in Times of Change

What will you do now? 1.Name one way volunteering has changed from what you perceived. 2.List one or two components of the volunteer program you want to focus time and energy on building. 3.List a way you plan to incorporate volunteers into your fundraising plan. 4.List one thing you can do to strengthen your volunteer program in preparation for change.