GOOD TO GREAT Sarah Topping Sheena McDonald Heather Rivera Craig Alanen Ryan Stack Bryan Baker

Myth’s of Corporate Change The Myth’s : “Forget everything you’ve ever learned…”The Myth’s : “Forget everything you’ve ever learned…” Motivation of PeopleMotivation of People

Key Points Fly Wheel vs. Doom LoopFly Wheel vs. Doom Loop –Hatching of the Egg Who Before WhatWho Before What Hedgehog ConceptHedgehog Concept The Real PathThe Real Path

How Change Happens Flywheel EffectFlywheel Effect –Momentum will generate superior economic results over time! Doom LoopDoom Loop –Steady downward spiral drains company spirit

“Who” before “What” First the people, then the directionFirst the people, then the direction –David Maxwell’s “Bus Ride” Three simple truthsThree simple truths –Begin with “who” –Self motivated –Mediocre people produce mediocre results

Fox or Hedgehog ? Two types of Leadership conceptsTwo types of Leadership concepts –Foxes know many SMALL things –Hedgehogs know one BIG thing

Three Pivotal Questions Three CirclesThree Circles –What are we best/not best at? –What drives our economic engine? –What are our core people passionate about?

Not-To-Do List Stop-doing listStop-doing list Does it fit with the Hedgehog concept?Does it fit with the Hedgehog concept? Deciding what not to do creates momentumDeciding what not to do creates momentum –Big push to the Flywheel

When Great Begins The Real PathThe Real Path –Simplicity –Diligence –Clarity not illumination –Focus on what’s vital

Who’s on Your Bus?