D Ben Tanzer, Prevent Child Abuse America Cailin O’Connor, Center for the Study of Social Policy Martha Reeder, National Alliance of Children's Trust and Prevention Funds Jim McKay, Prevent Child Abuse West Virginia The National Conference for America’s Children May 19, 2014 We’re All in This Together: Building a Movement for America’s Children

What we’ll cover today Movement building – history, current activities, and future direction How we’re engaging the public in prevention and strengthening families: KidTips Community engagement Policy advocacy How you can get involved Building a Movement for America’s Children 2

Building A National Movement 3

Founding Partners Building a Movement for America’s Children 4

Movement Activities Building a Movement for America’s Children 5 Held a nationwide “Listening Tour” with 25 town hall events Adopted the Strengthening Families Protective Factors Framework Developed activities calendar for the Child Welfare Information Gateway’s Resource Guide Began using social media to share “KidTips” for helping families to build protective factors

Building a Social Movement for children What does it mean to call this a “movement”? 6

Engaging the public in prevention and strengthening families Affirm Empower Educate Individual Action (KidTips) Foster sense of connectedness Build relationships Community Engagement Engage in issues Mobilize Policy Advocacy Building a Movement for America’s Children 7

Step 1: Individual Action: KidTips Sharing everyday actions people can take to build protective factors: With their own family With families they know With families in their community A mix of things people probably already do, or could do easily, and things that may be more outside their comfort zone Building a Movement for America’s Children 8

movementforchildren.ning.com Mobilizing a Movement for America’s Children 9 facebook.com/movementforchildren

twitter.com/movement4kids 10

Sharing Your #KidTips! 11

“Memes” so far Building a Movement for America’s Children 12

Step 2: Community building “We’re all in this together” Fostering a sense of connectedness and shared stake in the well-being of children and families Helping people connect to community organizations that work on these issues Building a Movement for America’s Children 13

Building a Movement for America’s Children 14

Mobilizing a Movement for America’s Children 15

Mobilizing a Movement for America’s Children 16

Mobilizing a Movement for America’s Children 17

A Community of People Who Are Building A Movement Sharing stories to encourage each other and celebrate the positive. 18

What stories do we want you (and others) to share? A time you felt the support of others that strengthened your family An interaction with someone in your community An awareness of support available An experience with a program or service system A time you supported another family or families in your community Mobilizing a Movement for America’s Children 19

Stories should be: Brief and to the point – no more than 1-2 minutes or a couple of paragraphs long From your own experience Told in a way that protects the privacy of children and other adults involved Focused on the help or support that was provided, and what it meant to the recipient (you or someone you helped) and their children Mobilizing a Movement for America’s Children 20

Collecting Stories Unpacking and sharing stories of how we are ALL in this together for ALL children. 21

Step 3: Policy Advocacy Engaging in Issues Mobilize 22

Brainstorm: What are the skills and tools you need to make policy (or build a social movement)? 23

Building a Movement for America’s Children 24 A Framework for Changing Public Policy Good Public Policy Electoral Politics Base Building The Wellstone Triangle Wellstone.org

One-On-One Meetings What matters to you? What matters to me? Can we work together? Commitment 25

Moving Forward… Together Help us BUILD a national movement for children 26

How can you get involved Help us collect more #KidTips! Share your story (and ask others to share theirs): Make a video and post it on YouTube with the label #KidTips! Share your info with us to stay informed as we implement new strategies and continue to build the movement Building a Movement for America’s Children 27

Thank You! For more information: 28