Managing Director, Intellectual Property and Associate General Counsel Gretchen Klebasko Managing Director, Intellectual Property and Associate General Counsel Legg Mason Inc. glklebasko@leggmason.com
Emojis provided free by EmojiOne
Emojis Images that are used like text Represent emotions, ideas, or things Emojis provided free by EmojiOne
Emojis Late 1990’s in Japan 172 pictographic images No uniformity between sets or between devices
Emojis Unicode Consortium Standardizes computer coding Lists of emojis approved for international communication Identifies the emoji, does not control the appearance
Emojis Image provided courtesy of GroupLens Research at the University of Minnesota
Emojis
Emojis
Emojis Are emojis subject to copyright? It depends! Thin level of protection? Creative Original Fair Use? Merely a symbol/typeface? Is there a license? Terms of use?
Emojis Bitmoji Only for personal use! Separate license required for commercial use Right to publicity
Emojis Kimoji Apple Emojis Kim Kardashian West legal page Personal, non-commercial use Apple Emojis Launched for iPhone in 2011 Licensing language? Registered Emojis with the Copyright Office
Emojis Check the terms of use Do yourself a favor and get permission Use reliable rights-free sites for images Create your own Do not copy the software code for an emoji font set
GIFs Omgcatsinspace.com
GIFs Graphics Interchange Format “JIF” “Choosy programmers choose GIF”
GIFs Right of publicity Proper releases (production company, etc.) Releases from any copyrighted material featured in the GIF GIF creator licensing
Movies/Video
Movies/Video
Movies/Video
Movies/Video
Movies/Video