10-1 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Chapter 10 Understanding and Planning Reports and Proposals

10-2 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Learning Objectives After studying this chapter, you will be able to Adapt the three-step writing process to reports and proposals Describe an effective process for conducting business research, explain how to evaluate the credibility of an information source, and identify the five ways to use research results Explain the role of secondary research and describe the two major categories of online research tools

10-3 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Learning Objectives After studying this chapter, you will be able to Explain the role of primary research and identify the two most common forms of primary research for business communication purposes Explain how to plan informational reports and website content Identify the three most common ways to organize analytical reports Explain how to plan proposals

10-4 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Applying the Three-Step Writing Process to Reports and Proposals

10-5 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Analyzing the Situation

10-6 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Gathering Information

10-7 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Selecting the Right Medium

10-8 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Organizing Your Information

10-9 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Supporting Your Messages with Reliable Information

10-10 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Planning Your Research

10-11 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Locating Data and Information

10-12 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Evaluating Information Sources

10-13 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Using Your Research Results

10-14 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Quoting, Paraphrasing, and Summarizing Information

10-15 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Drawing Conclusions

10-16 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Making Recommendations

10-17 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Conducting Secondary Research

10-18 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Finding Information at a Library

10-19 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Finding Information Online

10-20 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Online Search Tools

10-21 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Online Monitoring Tools

10-22 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Search Tips

10-23 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Documenting Your Sources

10-24 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Conducting Primary Research

10-25 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Conducting Surveys

10-26 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Conducting Interviews

10-27 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Planning Informational Reports

10-28 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Organizing Informational Reports

10-29 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Organizing Website Content

10-30 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Planning Analytical Reports

10-31 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Focusing on Conclusions

10-32 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Focusing on Recommendations

10-33 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Focusing on Logical Arguments

10-34 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Planning Proposals

10-35 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall Learning Objectives: Check Your Progress

10-36 Copyright © 2014 Pearson Education, Inc. publishing as Prentice Hall