Planning and Executing Library Assessment: Basic Methods and Tools Lesley Moyo Associate University Librarian for Public Services University of Wisconsin-Madison Libraries • Madison, WI 53706
Presentation Outline Success factors in library assessment Introduction Planning library assessment Executing library assessment Tools for library assessment Success factors in library assessment Examples and interactive session University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Introduction University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Introduction Assessment versus Evaluation Role of assessment in higher education Types of assessment Assessment in the library environment University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Planning Library assessment University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Establishing/Managing an assessment program Establish a strong rationale for assessment Invest resources to cultivate program Identify areas you will assess Identify appropriate metrics Identify and leverage available skills and expertise Establish a community of practice University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
UW-Madison libraries assessment program Assessment has occurred before but not on a programmatic basis Program was established 2015: Appointment of Assistant Director for Assessment Formation of an Assessment Council Establishment of assessment framework to guide Council Community of practice: Learning together Action plan to follow University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Recent focus of library assessment Student learning and outcomes Library impact on student success Collections use Library space use Usability of library online resources Library impact on research and scholarship User satisfaction Benchmarking University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Success factors in library assessment University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Success factors and best practices Establish assessment structure and leadership Align with library and campus missions Make assessment pervasive Seek partnerships and engage with stakeholders Build commitment Planning/designing your assessment is the most critical component University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Assessment plan decisions What is the purpose of your assessment? What and how are you assessing? What questions are you trying to answer? What data is needed to answer those questions? What will you measure? What metrics will you use? How will you analyze results? How will you present your results? How will you communicate your results? University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Skills and competencies IRB protocols Research design and methods Instrument development Statistical analysis Analytics Data visualization Project management University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Executing library assessment University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
<Interactive Session> Methods Choosing a method Quantitative Qualitative Mixed methods Designing the study <Interactive Session> University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Tools for library assessment University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Common online tools Survey platforms: Statistical software Qualtrics SoGo Survey SurveyMonkey Statistical software SPSS SAS JMP University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Examples and interactive session University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Current Qualtrics surveys https://uwmadison.co1.qualtrics.com <Interactive Session> University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
<Interactive Session> Analysis using SPSS <Interactive Session> University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Q&A University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu
Thank you Lesley Moyo Associate University Librarian for Public Services University of Wisconsin-Madison General Library System 372J Memorial Library 728 State Street Madison, WI 53706-1494 Office: 608-263-4962 Mobile: 814-777-7565 lesley.moyo@wisc.edu University of Wisconsin-Madison Libraries • Madison, WI 53706 Phone: (608) 262-3193 • www.library.wisc.edu