Ppt on colors tv channel

Offering Media Alternatives. Evaluating and Selecting Media Vehicles TV Target audience Rating Share Dayparts Reach Frequency CPP/Sec Advertising clutter.

and Selecting Media Vehicles Print Reach Net Sales Target Market Pass-along readers CPT Editorial features Special editions Color reproduction Geographic flexibility Positioning opportunuties Advertising clutter and product protection Advertising copy checking and product restrictions Response to coupons/?(AC is 3,5%) Gross Budget= 25.000*1.035*1.18=30.532USD Calculating Budgets of Each Medium Measured channel: Tv Budget = cpp/sec. x GRP x Avg. Film Sec. Example: We are planning to get 800GRP in one month/


I N T R O D U C T I O N T O C O M P U T E R G R A P H I C S Andries van Dam October 1, 2002 Introduction to Computer Graphics 1/82 Introduction to Color.

van Dam October 1, 2002 Introduction to Computer Graphics 13/82 Some cells in the opponent channels are also spatially opponent, a type of lateral inhibition (called double-opponent cells) Responsible for effects/not relate to concepts of hue, saturation, brightness –RGB, used with color CRT monitors –YIQ, the broadcast TV color system –CMY (cyan, magenta, yellow) for color printing –CMYK (cyan, magenta, yellow, black) for color printing User-oriented models –HSV (hue, saturation, value) – also called/


Flat Panel Displays. Flat Panel Displays by Size 32” FWD32LX1 (LCD Pro Monitor) - $2,500 KDL32S2000 (LCD Consumer TV) - $1,900 KLV32U100M (LCD Consumer.

TV) - $3,700 50” FWD50PX2 (Plasma Pro Monitor) - $4,400 50” FWD50PX2 (Plasma Pro Monitor) - $4,400 Professional Displays Side covers create clean look (shown with optional speakers) *Note: FWD-42PV1 does not include side doors LCD Colors: Crystal Silver, Frosted Black and Pearl White Optional detachable speakers available in matching colors/ and graphics alone. Narrowcasting, or digital signage, is the newest of these many channels. Total spending in the United States on advertising, in all areas, is around /


Week 6 Lecture: Television in America. Defining Features of TV universal medium, now in 99% of all U.S. homes dominant source of news and entertainment.

reserves 12 VHF and 70 UHF channels for TV use. In 1952 FCC reserves 12 VHF and 70 UHF channels for TV use. Early TV uses radio as model. Early TV uses radio as model. Video tape solves program “storage” problems. Video tape solves program “storage” problems. Color broadcasting begins in the late 1950s. Color broadcasting begins in the late 1950s. Live TV shows, experimental programming, and high- quality/


ECE 5th SEMESTER Subject – COLOR TV TX & RX 131130111018- panchal mittal 131130111019- pandya dev 131130111020- Pandya dhatri Akshay Jilowa G.P.C.G. Jalandhar.

necessary to encode the colour information of the scene in such a way that it can be transmitted within the same channel bandwidth of 7 MHz and without disturbing the brightness signal. Similarly at the receiving end a decoder must be used /part of bandwidth of monochrome TV is goes unused because of spacing in energy bundle. This suggest that available space could be occupied by another signal It is here where color is located by modulating the color difference signal with color sub carrier The carrier is /


The End of TV As We Know It: The Digital TV Transition (and what to do about it) Jon Bell, Presbyterian College Faculty Forum, 21 September 2007 with some.

Switch? Improved picture quality (HDTV) More efficient use of bandwidth Vacate channels 52-69 for other uses and raise money by auctioning them More bandwidth for emergency services Keep ahead of the Japanese Some Alphabet Soup Analog broadcast & cable TV = NTSC –National Television Systems Committee –Or: Never Twice the Same Color Digital broadcast TV = ATSC –Advanced Television Standards Committee –Also used in Canada, S/


Digital Television based on the MPEG-2 Standard

change” in time) ability to supply more services (like MHP, EPG etc) better and more flexible protection system in commercial TV (encoded channels) It has been discovered that there are more television sets than telephones in the world – huge market The video and / PES header) Information is transmitted in graphical format Pixel depths of 2, 4 and 8 bits are supported Color information is organized in Color Look-Up Tables (CLUT) Subtitles are present in a sequence of pages that are going to be overlayed /


Transforming Telco to IPTV

today It’s not about streaming over the Internet, it’s about the broadband operator offering all the cable or satellite TV channels and on-demand you have at home today Using the same business models and controlling the user experience in a way that/ it takes to consume the content.” Needs universally adopted, flexible, easy-to-understand DRM Need at least 20 GB, 8.9cm color screen, simple UI, lightweight, decent battery life & simple mechanism to load content onto the player 1 Consumer demand may be less/


Introduction to Color Management for Film and TV Igor Riđanović.

the primaries Color gamut—unambiguous color set defined by the primaries Color model and color space CIE XYZ(1931) color space CIE xy chromaticity diagram PAR sRGB color space Device independent (example: CIE XYZ) Device dependent (example: Rec. 709) Color space classification Examples: Traditional CMYK press Analog and Digital TV Device dependent color In RGB color model each pixel is represented by the additive mix of its three channels (R + B/


The History of Television. SURVEY NAME HOW MUCH TIME DO YOU SPEND WATCHING TV? WHAT’S YOUR FAVORITE CHANNEL? WHAT’S YOUR FAVORITE TV PROGRAM?

. Mexican Guillermo Gonzalez Camarena obtains a patent for the color television. NBC begins regular TV broadcasting at the opening of the New York World’s Fair in 1939. 1946 Invention of videotape. Invention of videotape. THE TELEVISION IN MEXICO 1946. XHIGG begins as an experiment. 1946. XHIGG begins as an experiment. 1950. XHTV (CHANNEL 4) opened, it was the first commercial station in/


2011 Media Kit 2013 Media Kit. WCVB-TV / HEARST TELEVISION About WCVB-TV Channel 5 and WCVB.com WCVB-TV/DT Channel 5 is New Englands top-rated news station.

Persons 25-542,633,000 Persons 35-642,611,000 Working Women1,190,000 Market Profile WCVB-TV Produced Programs SportsCenter5 OT Sunday 11:35-11:45 PM WCVB-TV/DT Channel 5 brings SportsCenter 5 OT, a fast paced look at local sports. It is designed to/ give fans a quick hit after local news and weather with insightful, colorful commentary and additional coverage. Mike Lynch and the/


Input/Output Systems and Peripheral Devices (06-2)

for uncompressed digital data For connecting A/V sources to computer monitors, digital TVs, digital audio devices Enables to send on a single cable: Various TV and PC video formats Up to 8 digital audio data streams Auxiliary data and/ Pixel data and timing (e.g., pixel clock) Video format information (e.g., color space, bpp) ECC (Error Correction Code) for video data Data transferred in AUX channel: EDID information Display control: brightness control; dynamic backlight control; frame rate control (FRC/


Multimedia object types II: graphics and color ISMT Multimedia Dr Vojislav B Mišić.

other one Other programs allow other representations as well ismt337: Graphics and Color/ 23 © 2001 Dr Vojislav B Mišić TV color models CIE: color described in terms of frequency etc. (not really convenient in practice) YIQ / YUV models used in NTSC / PAL two-way compatibility with monochrome TV luminance (Y) channel – which old TV sets can use to display monochrome Y = 0.30R + 0.59G + 0/


Chapter 6 Color Multimedia Systems. Key Points Colour is a subjective sensation produced in the brain. The measurable physical quantity that best models.

Each type of cone responds to R, G, B Primary Colors Additive mixing TV, monitors TV, monitors Subtractive mixing Paint absorbs light Paint absorbs light Color Temperature The color temperature model is based on the relationship between the temperature of / CIE L*u*v*: as in RGB for monitors and scanners Channels and Color Correction Color images = R + B + C channels Each channel can be manipulated separately. Color correction Compensate for the deficiencies of scanners and other input devices Compensate/


1. Cathode Ray Tubes (CRTs) TVs, RGB monitors, o-scopes Flat-Panel Displays PDAs, laptops, calculators, digital watches 2.

for each color The guns are aimed through a mask and onto colored phosphors Colored phosphors are arranged in RGB triples dots (delta) – RGB monitors stripes (inline) – TVs, Sony Trinitron Pros ◦ Excellent for varying intensity ◦ Can display shaded images ◦ Color Cons ◦ / 3 channels, 8 bits per channel – 24 bits per pixel Often includes a 4 th, non-display, channel (alpha) used for image composition – 32 bpp 256 intensity levels per channel 2 24 total colors Sometimes combined with a LUT per channel (gamma/


Transmitting and receiving moving images Past Vs. Today Describe how TV affects life today.

era Watch 1950s: Consumerism, TV and Cold War Fears http://app.discoveryeducation.com/search?Ntt=television Evolution of TV Quiz shows, talk shows, and some Sci-Fi also popular 1951: Color TV invented 1956: TV remote invented Neither were popular / Slayer Shift to more realistic shows eventually leads to reality TV like The Real World Talk Shows focused on drama, tragedy, and scandal Maury, Montel, and Jerry Springer TV of the 1990s Nickelodeon caters TV channel to kids (started 1977) Rugrats, Doug, Blue’s /


TV Tech Basics for Non-Linear Editors GVExpo 2006 Eric Wenocur Lab Tech Systems Silver Spring, MD Eric Wenocur Lab Tech Systems.

Find appropriate black or white levels, appropriate saturation, check hue Display color-balance information (for color-correction) Find flaws in video, track down system problems Measure luminance and chrominance / composite, Y/C component, SDI… 23 Video Signal Formats F Cable: RF (cable TV) RGB Set: Component Analog BNC Cable: Analog & Digital Video Y/C Cable: S/Sends Sub Bus Outs Tape Ins/ Outs Main Bus Outs CR Mon Outs Input Channels Channel Insert Line Input Mic Input 46 A Word about Phantom Power 48 volts DC/


5. Convergence of fixed networks – Convergence of TV and Internet (TV over IP) 5.1. IPTV Introduction 5.2. IPTV over DSL 5.3. Video coding standards 5.4.

new video-on-demand, HDTV distribution, and interactive TV services. The age of IPTV over DSL has arrived. Codecs Source: Alcatel Video compression of 1024x768 pixel, 24-bit color image H.264/AVC benefits bandwidth demand, storage/decoding/decompressing STB also accepts commands from the user and transmits these commands back to the network, often through a back channel Functions - TV signal receiver, modem, game console, Web browser, e-mail capabilities, video-conferencing, cable telephony Set-top Box (STB)/


© 1975-2011 Andries van Dam et. al. CS123 INTRODUCTION TO COMPUTER GRAPHICS Introduction to Color See Chapters 5 and 28 CS123 – Introduction to Computer.

Andries van Dam ©  We are both very sensitive (one red pixel in a field of gray) and insensitive (noisy TV, B&W pics)  Perceptual invariants are crucial for sense-making  We perceive constancy of size, rotation, and position /INTRODUCTION TO COMPUTER GRAPHICS Andries van Dam © The Channel at Gravelines (1890) by Georges Seurat  Discrete color daubs (left image) are said to mix additively at a distance.  Pointillist technique  Creates bright colors where mixing(overlaying) daubs darkens (subtractive)  /


Video and Streaming Media Andy Dozier. Approach Video Standards – Analog Video – Digital Video Video Quality Parameters – Frame Rate – Color Depth – Resolution.

Channel NTSC Standard Suitable for Broadcasting Lowest Resolution Equivalent to 450 X 338 Pixels Color Theory Color theory is based on the psychophysical properties of human color vision – First stated by Herman Grassman of Germany in 1854 Any color /video provides higher fidelity Analog Component Video YUV Features: Separates Y, U, and V Current Color TV System Combine YUV for transmission Used for Color TV Receivers Analog Component Video Y/C Features: Separates Y and C Intermediate Quality 2-wire system/


The Lifecycle of Television By Regan King #15. Before TV’s In the pioneer days, before television was invented people had radios. The family would sit.

. And you had to get up to change the channel! Changes Over the Years TV’s are now in color Some TV’s have gotten bigger and some TV’s got smaller Eventually they added the remote control And almost everyone now has one. TV’s are now in color Some TV’s have gotten bigger and some TV’s got smaller Eventually they added the remote control And/


© 1975-2011 Andries van Dam et. al. CS123 INTRODUCTION TO COMPUTER GRAPHICS Introduction to Color See Chapters 5 and 28 CS123 – Introduction to Computer.

van Dam ©  We are both very sensitive (one red pixel in a field of gray) and insensitive (noisy TV, B&W pics)  Perceptual invariants are crucial for sense-making  Retinal images are upside down! Our brain rights the/ INTRODUCTION TO COMPUTER GRAPHICS Andries van Dam © The Channel at Gravelines (1890) by Georges Seurat  Discrete color daubs (left image) are said to mix additively at a distance.  Pointillist technique  Creates bright colors where mixing(overlaying) daubs darkens (subtractive)  Sondheim/


Multimedia Building Block : Video Week - 12. Lecture Outline Video consideration Analog vs. digital video Obtaining video clip How video works Color encoding.

basics –The output of the CCD is processed by the camera into a signal containing three channels of color information and synchronization pulse (sync). –If each channel of color information is transmitted as a separate signal on its own conductor, the signal output is called / resolution is the number of lines of details a camera is able to reproduce, not the vertical scan lines on a TV set. This resolution is determined by the number, size, and quality of the CCDs used. Video TypeResolution 8 mm230 VHS240/


TE4201-Communication Electronics 1 13. TV Fundamentals and Signals Introduction Interlaced Scanning Synchronization Resolution Television Signal.

converts the electrical energy back into light energy. TE4201-Communication Electronics 4 A TV Transmitter is actually two separate transmitters. the sending and receiving antennas. They /designed for camcorder cameras, security monitors, video phones, imaging, and video conferencing. Its color imaging capabilities include 410.000 pixels in a 1/4-in area. Pixel pitch is /±25-kHz deviation 54- to 60-MHz limit shown is the allocation for channel 2 part of the 6- MHz bandwidth is occupied by a "vestige" of/


WJRT-TV 12 2302 Lapeer Road Flint, MI 48503-4281 (810) 233-3130 Mid-Michigans 1 st station to broadcast the sharpest picture possible and theater-quality.

the largest technological break- through in television since the advent of color TV. HDTV allows the viewer to watch TV with superior video and sound quality when compared to the sound and video quality of regular TV sets. HDTV has been getting media attention for several years now / an outside UHF antenna or rabbit ears to pick up our signal. abc12 HDTV can be found on Channel 36 using this method. HD-capable sets require the addition of an external receiver/decoder needed to receive digital broadcasts. In an /


Color Television - Receive Channel 1Channel 2Channel 3 8 MHz Multi-channel Broadcast Frequency Specturm Tuner Luminance Chrominance Sound.

Time Base R G B V scan H scan Figure 22 Color Television - Receive Bandwidth of TV stations are very wide – a few hundred MHz The entire Spectrum is divided into many channels Each channel has a bandwidth of around 8 MHz Building circuits to process the entire TV bandwidth is expensive Translate the viewing channel to a fix Intermediate Frequency A circuit to process a/


1 Open Standard-Based Digital TV Browser in T-learning Päivi Aarreniemi-Jokipelto Helsinki University of Technology Seppo Kalli Tampere University of Technology.

the research were analyzed Is DVB-HTML Browser suitable for T- learning? Is the Browser easy to use? Are color keys useful in navigation? Are the links supporting learning and fast navigation to additional learning material? Is any changes /channel interaction, which supports the requirements of lifelong learning. In our pilots, students were studying aside with their work and family duties 21 Conclusions According to the results, the DVB-HTML is a good candidate for T-learning in interactive digital TV/


1 CSCE441: Computer Graphics: Color Models Jinxiang Chai.

, saving ink. 58 YIQ / YUV NTSC, PAL standards for broadcast TV Backward compatible to Black and White TV Y is luminance – only part picked up by Black and White Televisions Y is given most bandwith in signal I, Q channels (or U,V) contain chromaticity information 59 HSV Color Model Perceptually appropriate: - Hue: the color type (0-360 deg); angle from the cone - Saturation: the/


Digital Images ColorColor. Color  The human eye combines 3 primary colors using the 3 different types of cones to discern all visible colors. This suggests.

to HSB  Given a color in normalized RGB space, the corresponding color in HSB space is given as where YIQ Color Model  Like HSB, YIQ separates color into luminance and color channels  Y : is the luminance or grayscale component  I is the inphase component (amount of red-green)  Q is the quadrature (amount of blue-yellow)  Used for TV broadcasts – backward compatible with monochrome TV standards  Human visual/


Transmitting and receiving moving images Past Vs. Today Describe how TV affects life today.

era Watch 1950s: Consumerism, TV and Cold War Fears http://app.discoveryeducation.com/search?Ntt=television Evolution of TV Quiz shows, talk shows, and some Sci-Fi also popular 1951: Color TV invented 1956: TV remote invented Neither were popular / Slayer Shift to more realistic shows eventually leads to reality TV like The Real World Talk Shows focused on drama, tragedy, and scandal Maury, Montel, and Jerry Springer TV of the 1990s Nickelodeon caters TV channel to kids (started 1977) Rugrats, Doug, Blue’s /


Digital Media Dr. Jim Rowan ITEC 2110 Color Part 2.

its intensity and it would work for color tv but –can’t use the same signal model for color because the B&W tv’s wouldn’t work –Solution: Transmit the necessary color information during the retrace. –Color is transmitted as luminance and two colors –B&W tv’s simply ignore it because the beam is off Channels and color images Each of the RGB can be shown as a/


1 CSCE441: Computer Graphics: Color Models Jinxiang Chai.

, saving ink. 66 YIQ / YUV NTSC, PAL standards for broadcast TV Backward compatible to Black and White TV Y is luminance – only part picked up by Black and White Televisions Y is given most bandwith in signal I, Q channels (or U,V) contain chromaticity information 67 HSV Color Model Perceptually appropriate: - Hue: the color type (0-360 deg); angle from the cone - Saturation: the/


Digital Media Dr. Jim Rowan ITEC 2110 Color Part 2.

its intensity and it would work for color tv but –can’t use the same signal model for color because the B&W tv’s wouldn’t work –Solution: Transmit the necessary color information during the retrace. –Color is transmitted as luminance and two colors –B&W tv’s simply ignore it because the beam is off Channels and color images Each of the R and the G and the/


Picture Tubes. Introduction Picture Tube Monochrome Tube Color picture tube.

variations only. The electrical information obtained from the TV camera tube is generally referred to as video signal Horizontal Scanning Vertical Scanning Horizontal and Vertical Scanning Compatibility Compatibility means that 1) The color television signal must produce a normal black and/ encode the colour information of the scene in such a way that it can be transmitted within the same channel bandwidth of 7 MHz and without disturbing the brightness signal. Similarly at the receiving end a decoder must be/


October 31, 2006Thesis Defense, UTK1/30 Variational and Partial Differential Equation Models for Color Image Denoising and Their Numerical Approximation.

Numerical Tests III t=0 t=5e-5 t=1e-4t=1.5e-4 t=2e-4 October 31, 2006Thesis Defense, UTK16/30 Color Image Denoising brightness chromaticity color vector TV flow P-harmonic map flow Non-flat feature channel by channel model chromaticity & brightness (CB) Model October 31, 2006Thesis Defense, UTK17/30 p-harmonic Map Minimizer of E p Euler-Lagrange equation unit sphere/


{Almost} Everything you need to know about the television industry!

to the US public at the World’s Fair. 1946: America has 12 broadcasting TV stations. 1950: Color TV is released to the public. 1954: TV ad revenue surpasses that of radio and magazines. CBS becomes largest advertising medium in the/gave consumers the ability to record TV and fast forward through ads. 1997: The first flat screen is developed. 1998: TiVO introduced- power to bypass TV ads (time-shifted viewing amplified) 2009: Simulmedia is born! 2011: There are over 1,700 TV channels. 2013: 99% of households/


SUPPLEMENTARY CHAPTER 3: Communication Channel Technology

wave carrier TV Amplitude modulation for the picture Frequency modulation of the sound Phase modulation for the color Demodulator or detector restores original waveform Supplementary Chapter 3 Communication Channel Technology Amplitude Modulations Supplementary Chapter 3 Communication Channel Technology / signal return Shields from external noise High bandwidth: 100 Mbps Example: analog cable TV with FDM for dozens of channels at 6 MHz Twisted pair Some networks and phone lines in buildings More susceptible /


Color: Readings: Ch 6: 6.1-6.5 1 color spaces color histograms color segmentation.

CMY is a subtractive system for printing. HSI is a good perceptual space for art, psychology, and recognition. YIQ used for TV is good for compression. 3 RGB Color Space 4 red blue green (0,0,0) (0,0,255) (0,255,0) (255,0,0) R,/ determines standards for color and lighting. It developed the Norm Color system (X,Y,Z) and the Lab Color System (also called the CIELAB Color System). 9 CIELAB, Lab, L*a*b One luminance channel (L) and two color channels (a and b). In this model, the color differences which you /


Revolutionary Civic Activism and the Blending of TV and Social Media By Saed J. Abu-Hijleh Director, Center for Global Consciousness (CGC) Nablus, Palestine.

channels Satellite TVIntegrateSocial Media  Al Jazeera  Al Arabiya  Etc. How? TV Satellite Channels:  Using video clips, photos from cameras & mobile phones uploaded to: YouTube Facebook Blogs  Tweets from twitter  Articles from blogs  Etc. TV Channels/agenda(s) ( Integrating Social Media and TV) Social, Political, Economic and Cultural Agendas AgainstFor Injustice Oppression:  Dictatorship  Totalitarianism  Colonialism  Imperialism  War  Racism  Colorism  Sexism  Xenophobia  Classism  /


EE 7700 Color. Bahadir K. Gunturk2 References On Color: Wikipedia, Gonzalez, Poynton, many others… On HDR: Slides and papers by Debevec, Ward, Pattaniak,

color is sent out of the eye in three opponent channels: a red-green channel, a blue-yellow channel and a black-white "luminance" channel. These channels are constructed from the tristimulus values. Bahadir K. Gunturk10 Human Visual System Color constancy (Chromatic adaptation): The perceived color/K. Gunturk28 Mixtures of Light The primary colors (primaries) can be added to produce the secondary colors of light. Example: Color TV displays use this additive nature of colors. An electron gun hits red, green, /


TE4201-Communication Electronics 1 14. TV Receivers and Color System  VHF-UHF reception stage VHF-UHF reception stageVHF-UHF reception stage  Video stages.

 Synchronization and Deflection Synchronization and DeflectionSynchronization and Deflection  Color processing stage Color processing stageColor processing stage  High Definition TV (HDTV) High Definition TV (HDTV)High Definition TV (HDTV) TE4201-Communication Electronics 2 VHF-UHF reception stage /TE4201-Communication Electronics 6 Note that frequency conversion reverse the positions of the frequency. When a channel frequency 82 MHz mix with an oscillator frequency 123MHz, IF for this is 123-82=41MHz/


Traditional Media Channels

Creative opportunities High intrusion value Segmentation possibilities Clutter, low recall Channel surfing during commercials Short amount of copy High cost per ad Nielsen Ratings Measure TV audience Determines ad rates Nielsen rating – number of households (/Short-exposure time Brief message Limited segmentation Cluttered travel routes Magazines Advantages Disadvantages High segmentation High color quality Long life Direct response techniques Read during leisure Longer attention to ads Long lead time/


Glidden Plans Book. Table of Contents Meet the Team2 Situation Analysis History3 Major Competitors3 Competitor Void Chart4 Channels of Distribution5 Revenues6.

This void chart displays product type and benefits among Glidden and its top competitors. Big Box Stores In-House/Specialized Stores Walmart Channels of Distribution 5 2009 Revenues 3 Billion 6.5 Billion 10 Billion 695 Million 13 Billion 6 Legend: 2010 Revenues 3.2 /écor of her home. 29 TV Spots 30 Below is a still from a TV spot highlighting Glidden’s new seasonality campaign, showing how many different color combinations the consumer has to chose from. The still below is from a TV spot that we created as a/


Digital Media Lecture 7: Color part 2 Georgia Gwinnett College School of Science and Technology Dr. Jim Rowan.

tv’s simply ignore it because the beam is off RGB BBB BBB BBB GGG GGG GGG RRR RRR RRR Allows the use of the brightness and contrast of each individual color to be manipulated using levels and curves Allows a very fine level of control Very time consuming Color balance, hue and saturation adjustments on the whole image is a shortcut RGB Channels/


Beyond the Boob Tube CMAT 102: Prof. Cox. Today’s schedule History of television Watch some clips illustrating TV history Instructions for second 1,500-word.

due April 25 Review the rubric What shaped TV as we know it Advancements in technology (bigger screens, debut of color, cable TV, VCRs, TiVo, Internet) Politics Money/advertising Viewer’s tastes (Nielsen ratings) Beginnings of TV Paul Nipkow, a Russian scientist living in /) and the total sample is only about 2 hundredths of a percent (0.02%) of the total TV household population With so many channels, thanks to cable, the sample set is watered down further As a result, the difference in audience between/


Media Making. Agenda About Us Vision Mission Sat-Channel SMS2TV Platform In House SMS Services Web2TV Chat Portal SMS Marketing 2 Way SMS Upcoming Projects.

-Channel SMS2TV Platform SMS2TV Platform Scroll Bar for chatting: with the following features (Normal, VIP) Left – Right and Right – Left auto detect depend on the language of the messages Nicknames appears in different color Ability to insert TV/Platform Voting – On screen Voting contents and results Quizzes – On screen Questions Love Meter Match Making Info channel pushing service Contents Downloads (copyrights required) Web Enabled Filtering and chatter programs Online Traffic Reporting: online reporting /


AVITAL BANKAY - ACTON 0936872 Dissertation Presentation 2010 MA DESIGN BRANDING STRATEGY Build a Strategic Design Framework for UKTV Channels for tomorrows.

ACTON 0936872 MA DESIGN BRANDING STRATAGY BBC One 1922 - Today Yes stars Color code Dave The home of witty banter Evaluate the visual graphic identity from the competitive channel Objective 2 CASE STUDY Marketing mix - promotion AVITAL BANKAY ACTON 0936872 MA / Lucas, 2010 Try to diffraction & evolved UKTV brand with the viewer in a new platform Brawn, 2010 The challenge for TV channels are creating a unified look & feel for linear and non linear, will provide extra value for the viewers. Hill, 2010/


Managing Personal Communications. 19-2 Direct Marketing Use of consumer-direct channels to reach and deliver goods and services to customers without using.

-9 Other Media for Direct Response Television Direct Response Advertising Infomercials At-home shopping channels TV channels dedicated to selling goods Videotext Consumer’s TV set linked with seller’s catalog by cable or telephone line Kiosks Small building or/understand –Easy to navigate Attractiveness –Clean looking –Not overly crammed with content –Readable fonts –Good use of color and sound 19-12 Increasing Visits and Site Stickiness Deep information with links Changing news of interest Changing offers /


Confidential- Not for disclosure outside AT&T Broadband AT&T Broadband IPG Customer Feedback Prepared for: TV Guide Prepared by: Josh Staller John Milanski.

is vulnerable as designed. TV GuideA competitive IPG Program info display -Removes TV video+Preserves TV context +Flags repeats +Shows production date -Too much info on actors -Not enough detail on plot Listings info display -½ hour time span -Unclear start/stop time -Unclear mins in progress -Advertisements +Browsing via Flip Bar +By Channel, by Genre +Color coding of categories +1.5 hour time span +Precise/


Color of (digital image) Raed S. Rasheed 2012. Agenda Color. Color Image. Color Models – RGB color model. – CMYK color model. – HSV and HSL color model.

. Typical values are 8 bits per channel or 16 bits per channel. Color Depth 1-bit color (2 1 = 2 colors) monochrome, often black and white, compact Macintoshes, Atari ST. 2-bit color (2 2 = 4 colors) CGA, gray-scale early NeXTstation, color Macintoshes, Atari ST. 3-bit color (2 3 = 8 colors) many early home computers with TV displays 4-bit color (2 4 = 16 colors) as used by EGA and by/


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