1. ICVision Outsourcing Services For Startup companies

2. Content Some facts Why outsourcing Why ICVision Business justification The benefits Summary

3. Startup companies are mainly based on their R&D capabilities Great ideas- but lack of marketing experience Product Marketing is in low priority Some facts Brochures Competitive Analysis MRD White papers Press-release Business Plan Business Plan

4. Some facts-Cont. Technology is the main focus- however it is not enough for sales success In many cases, during the development process, Product management and product marketing tasks are neglected

5. Why outsourcing Sharing knowledge and expertise - We work with many clients facing similar challenges You can free internal resources for other tasks The results are Measurable

6. Why outsourcing-Cont. Improve company focus - Reduce capital expenses (CAPEX) - Control operating costs (OPEX) Filling gaps - Lack of internal knowledge- sources are not available

7. Why ICVision References/reputation Value-added capabilities in marketing Organizational culture match World-wide acquired contacts Vast Experience

8. ICVision complete your needs Marketing oriented activities –Marketing materials –On-going relations with the customers –Penetration plan to new markets ICVision is an outsider- Task oriented

9. ICVision Successful path Understanding your goals and objectives Cooperate according to your strategic vision and plan We aim for long-term relationship ICVision executives support and involvement Our expertise and proved experience

10. Business justifications The number of IT companies that outsource will jump from 20% to 50% in three years (Source: AMR Research) The reason for the dramatic growth is Cost savings Cost saving from outsourcing is too compelling to ignore (Source: Lance Travis, lead researcher) The more aggressive a company's outsourcing strategy, the more money it can save (Source: AMR Research) Pay for only what you need

11. FlexibilityCost Reduction Optimize your resources Scale your solution as your Company Grows Transform your business Simplify the outsourcing process Reduce your Operating Costs Reduce your CAPEX Minimize Your Risks Access Global Buying Power The benefits

12. Summary ICVision increases the probability of success Investment preservation Product exposure to the market Accelerate product sales and revenues

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