1. Ch 1. The E-Commerce Definition Unique Features Major Types Ecommerce I Era Successes and Failures in E-com I Era Ecommerce E-com II Era Factors that Define E-com II Era Major Themes Underlying the Study of E- commerce Major Academic Disciplines Contributing to E- com Research

2. The Success of Amazon.com

3. The Revolution New Developments in E- Commerce, 2003 Business Technology Society

4. Seven Unique Features Ubiquity Global Reach Universal Standards Richness Interactivity Information density Personalization/ Customization

5. Types of E-Commerce B2CBusiness to Consumer B2BBusiness to Business C2CConsumer to Consumer P2PPeer to Peer M-Commerce – Mobile commerce

6. Understand the Visions and Forces Behind the E- com I Era

7. The Successes and Failure of E-com I Era

8. Major Themes Underlying the Study of E-com Technology Business Society

9. Major Academic Disciplines Contributing to E-com Research