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The Reel Opportunity Larry Macfarlane President, Big Planet.

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Presentation on theme: "The Reel Opportunity Larry Macfarlane President, Big Planet."— Presentation transcript:

1 The Reel Opportunity Larry Macfarlane President, Big Planet

2 Agenda  The Big Picture  Photomax  The Reel Opportunity  Keynote: Our World of Content

3 The Value of Content Movies and TV Music ArtworkBooks

4 Personal Content Personal Memories You!

5 Photomax

6 Our Big Picture Was “MaxTV”

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8 Photomax

9 Core Products

10 Max’s new tricks!

11 Web site enhancements Craig Pyle

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18 Coming Soon

19 Movie Magic enhancements Lela Russo

20 Movie Magic  Bring your memories to life  Your Movie – just the way you want  Hollywood style themes  More than 50 storyboards  35 music selections  Choose up to 100 photos  Custom title  Personalized movie credits

21 Movie Magic - storyboards

22 Movie Magic - Intro  New Story Boards—Available in May  Baby ABC’s  Graduation  Life Reflections  Team Roster  Beach Vacation (Expandable)  Caribbean Vacation  Hawaiian Vacation

23 Movie Magic (New Samples)

24 Movie Magic  New Features  Expandable  Auto saves every three minutes  More music selections

25 120 New Music choices! Coming Soon!

26 Movie Magic – coming soon  New Features—coming soon  Scene samples  Story Boards supporting 200 photos  Customizable DVD and case with your photo  Thumbnail print out of photos  Low resolution warning

27 Photo Book enhancements Jeff Gardner

28 Photo Books  Elegant, hard-bound collection of your photos  Life events, special occasions, journaling and scrap booking  Customized the way you want  Covers  Background themes  Page layouts

29 Photo Books  NEW enhancements  Photo Books automatically saved every three minutes  Photo Books warn of low resolution photos

30 Photo Books  NEW cover category: “Embossed Matte”  EIGHT new colors  Carnation Pink  Periwinkle  Indigo  Red  Orchid  Fern  Ivory  Black Available in May

31 Photo Books  SIX new background themes  Pastel Blue  Pastel Pink  Letters and Numbers  Fun Sports  Travel  Stars  19 background themes in total More than any competitor!

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41 New “Deluxe” styles coming fall 2006

42 Preservation enhancements Scott Wells

43 Video Saver Just like Photo Saver: 1. Buy a Video Saver Box  Photomax.com, By phone, At the event  Wholesale = $75.95; Recurring wholesale = $69.95 2. Select a video tape  VHS, Hi-8, Video-8, Digital-8  MiniDV, Beta Max 3. Send it in

44 Video Saver  Convenient DVD  Custom Title  Chaptering  Full motion  Chapter index thumbnail  Fun Music Videos

45 Granite Vault Archive

46 Photosaver and Video

47 Photomax gets video!  Even more valuable memories than photos  More emotional  More scarce  More content: many ways to extract content from video  The market need is huge  Billions of hours of videotape are in drawers and shoeboxes  Videotape degrades rapidly—even more rapidly than photos  Like 35mm slides—difficult to enjoy with today’s technology  Even more difficult to share electronically than photos  Timing  We’re a little earlier with a video solution than we were with photos  More evangelism may be required, and more market share can be owned

48 Photomax Video  Preserve  Video Saver  Organize  Share  Enjoy

49 Construction zone Disclaimer: We’re in the “blueprint phase” Just starting to build Lots of changes are anticipated Names, features, dates changing

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51 Photomax (Preserve, Organize, Share, Enjoy) My Vault (Preserve) Preserve Video Uploads Video Saver Audio Files Photo Saver Photo Uploads Photo Products

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53 My Vault  Permanent, safe archival of most valuable possessions  Monthly rental of storage space  Example: $9.95 / month for 15G storage  15G = 10,000 photos or 15 hours of video  Commission generators:  Photo Saver, Video Saver, storage subscriptions, output product consumption

54 Photomax (Preserve, Organize, Share, Enjoy) My Vault (Preserve) Organize, Enjoy My Channels (Organize, Enjoy) Video Viewing

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56 My Channels  My content, my way  Monthly rental of my TV station  Example: $9.95 / month for 10 hours of programming  No limit to personal and family viewing  Commission  Channel subscriptions  Click to purchase

57 Photomax (Preserve, Organize, Share, Enjoy) My Vault (Preserve) Share My Channels (Organize, Enjoy) My Broadcast (Share) Video Viewing

58 My Broadcast  Share my content with anyone and everyone  Pay for broadcast airtime  Cell phone model or  Advertising supported model  Commission  Airtime  Click to purchase  Share advertising revenue?  Pay-per-view?

59 Photomax (Preserve, Organize, Share, Enjoy) My Vault (Preserve) Share My Channels (Organize, Enjoy) My Broadcast (Share) My Place (Organize)

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61 My Place  My personal place on the internet  Free!  Viral marketing, creating communities, leverage with advertisers and content providers  Commission  Indirect  Gain customers for our other offerings

62 Photomax (Preserve, Organize, Share, Enjoy) My Vault (Preserve) My Studio My Channels (Organize, Enjoy) My Broadcast (Share) My Place (Organize) My Studio (Preserve, Organize, Share, Enjoy)

63 My Studio (Preserve, Organize, Share, Enjoy) My Vault (Preserve) Enjoy My Channels (Organize, Enjoy) My Broadcast (Share) My TV (Enjoy) My Place (Organize)

64 My TV John Edwards President and CEO, Move Networks

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66 Photomax and video  Summary  Video naturally extends the Photomax story  Video enhances the value of our existing content  Video adds new products and services (income)  Our Advantages  Content preservation and value-adding  Personalization of viewing and sharing experiences  Patent-pending, world class streaming video technology

67 Draft Video Roadmap ProductEstimate Video Saver Video Saver May 1 Personal streaming testing (“My Channel”) Personal streaming testing (“My Channel”) Late May Storage subscriptions (“My Vault”) Storage subscriptions (“My Vault”)June “My Channel” “My Channel”July “My Place” “My Place”August “My Broadcast”, “My Studio” “My Broadcast”, “My Studio”September “My TV” “My TV”October Dates still tentative, subject to change.

68 Reel Demo Reel Demo thereelopportunity.com

69 Focus

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